Atom Entertainment to Fund Web Video Shorts
Media

Atom Entertainment to Fund Web Video Shorts

20y Zachary Rodgers

Atom Entertainment to Fund Web Video Shorts

A new division, AtomFilm Studios, will create original broadband programming. Read More...

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Visual Reporting Tools: Hype or Help?
Analytics

Visual Reporting Tools: Hype or Help?

20y Neil Mason

Visual Reporting Tools: Hype or Help?

Are visual reports, such as overlays and dashboards, actually beneficial, or are they a triumph of design over utility? Read More...

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Instant Branding: Viral E-Mail, Part 2
Marketing

Instant Branding: Viral E-Mail, Part 2

20y Martin Lindstrom

Instant Branding: Viral E-Mail, Part 2

Getting viral with one part humor, one part daring, and a finely-honed sense of timing. Conclusion of a two-part series. Read More...

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Visual Reporting Tools: Hype or Help?
Analytics

Visual Reporting Tools: Hype or Help?

20y Neil Mason

Visual Reporting Tools: Hype or Help?

Are visual reports, such as overlays and dashboards, actually beneficial, or are they a triumph of design over utility? Read More...

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Think Partnership Buys Expecting Family Site with Newly Granted Credit
Media

Think Partnership Buys Expecting Family Site with Newly Granted Credit

20y Enid Burns

Think Partnership Buys Expecting Family Site with ...

Think Partnership was granted a credit facility to fund the acquisition of Morex Marketing Group and pay off existing debt. Read More...

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MSN's Answer to Search (and Maybe a Few Other Things)
Media

MSN's Answer to Search (and Maybe a Few Other Things)

20y Pete Lerma

MSN's Answer to Search (and Maybe a Few Other Thin...

Will MSN Search's ability to connect marketers and consumers in a platform-agnostic way put the new engine on top? Read More...

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NYTCo: Digital Ad Revenue Strong in Q4
Media

NYTCo: Digital Ad Revenue Strong in Q4

20y Zachary Rodgers

NYTCo: Digital Ad Revenue Strong in Q4

A 30 percent increase in digital ad revenue didn't keep profits from plunging after a big staff reduction charge. Read More...

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AT&T Site Highlights Olympic Sponsorship
Media

AT&T Site Highlights Olympic Sponsorship

20y Zachary Rodgers

AT&T Site Highlights Olympic Sponsorship

"Your support. Delivered." is the tagline of a new site that lets fans send messages to U.S. athletes. Read More...

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Super Bowl Advertising, Monkey Business
Media

Super Bowl Advertising, Monkey Business

20y Enid Burns

Super Bowl Advertising, Monkey Business

In addition to the two spots airing during the second-half of the Super Bowl, Careerbuilder.com has a strong online component including a paid search ...

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Mobile Campaign Launch: Women's Entertainment
Media

Mobile Campaign Launch: Women's Entertainment

20y Zachary Rodgers

Mobile Campaign Launch: Women's Entertainment

A new mobile campaign from Women's Entertainment promotes the show "Style Me with Rachel Hunter," which premieres tonight Read More...

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Yahoo! Personals Takes Shot of Espresso
Media

Yahoo! Personals Takes Shot of Espresso

20y Enid Burns

Yahoo! Personals Takes Shot of Espresso

Yahoo! Personals and Starbucks teamed together to present Espresso Dating in Yahoo! Personals through Valentines Day Read More...

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LonelyPlanet Adds Ads to Orbit
Media

LonelyPlanet Adds Ads to Orbit

20y Pamela Parker

LonelyPlanet Adds Ads to Orbit

LonelyPlanet.com , the Web site complement to the well-known travel book series, is beginning to take graphical ads on its site for the first time Rea...

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100% of Pop-Up Vendors Finds Pop-Ups Effective
Media

100% of Pop-Up Vendors Finds Pop-Ups Effective

20y Rebecca Lieb

100% of Pop-Up Vendors Finds Pop-Ups Effective

OK, VitalStream isn't a pop-up vendor, but I find the press release the company issued today pretty darn misleading. The headline is "Pop-Up Ads Worth...

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A Grand Plan for SEO
Search

A Grand Plan for SEO

20y Mike Grehan

A Grand Plan for SEO

What can a business get for a $1,000 SEO budget? Read More

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JACK FLASH: E-Mail Brings Listeners to the Radio
Email

JACK FLASH: E-Mail Brings Listeners to the Radio

20y Jeanniey Mullen

JACK FLASH: E-Mail Brings Listeners to the Radio

A radio station demonstrates how e-mail can be a catalyst for driving success and building brand. Read More...

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NCR Customer Power Suite
Email

NCR Customer Power Suite

20y Team ClickZ

NCR Customer Power Suite

NCR’s Customer Power suite allows you to serve the needs of your customers through relevant communiqués. Read More...

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Habeas
Email

Habeas

20y Team ClickZ

Habeas

Habeas is an e-mail trust authority that certifies, safe-lists, and monitors the practices of legitimate e-mail senders. Read More...

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SpinnakerPro
Email

SpinnakerPro

20y Team ClickZ

SpinnakerPro

Narragansett Technologies’ SpinnakerPro software helps marketers to design and deploy targeted e-mail marketing campaigns. Read More...

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Inbox Marketer
Email

Inbox Marketer

20y Team ClickZ

Inbox Marketer

Inbox Marketer is a strategic e-mail marketing and publishing company offering e-mail publishing, database marketing, lead generation, and SEO. Read M...

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Mobile Firm Builds Ad Management Suite for Publishers
Media

Mobile Firm Builds Ad Management Suite for Publishers

20y Pamela Parker

Mobile Firm Builds Ad Management Suite for Publish...

Third Screen Media wants to be the DoubleClick and @plan for mobile. Read More...

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Mobile Video Ads See Opposition
Audience

Mobile Video Ads See Opposition

20y Enid Burns

Mobile Video Ads See Opposition

Early adopters to mobile video prefer ad-free content, but possibility of acceptance still exists. Read More...

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Execs & Accounts for January 23, 2006
Media

Execs & Accounts for January 23, 2006

20y Zachary Rodgers

Execs & Accounts for January 23, 2006

Tacoda rapidly grows behavioral network; Avenue A | Razorfish rebuilds Nielsen Media Research site; Massive Inc. hires sales exec to lead U.K./Scandiv...

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Convergence Calls for Better Tracking, Reporting
Media

Convergence Calls for Better Tracking, Reporting

20y Enid Burns

Convergence Calls for Better Tracking, Reporting

Media convergence across the Internet, TV, cell phone and other mobile devices creates both marketing possibilities and privacy concerns, says PwC rep...

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Media Convergence: Online Video and Local Ads
Marketing

Media Convergence: Online Video and Local Ads

20y Sean Carton

Media Convergence: Online Video and Local Ads

Convergence isn't about the tech; it's about what it allows users to do. What the rise in local online ads and online video can offer marketers. Read ...

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Marketing Spend Shifting to Below-the-line
Media

Marketing Spend Shifting to Below-the-line

20y Kevin Newcomb

Marketing Spend Shifting to Below-the-line

A new study finds the move of ad dollars to targeted, direct response marketing, including interactive, is occuring faster than expected. Read More...

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Finally - A Gmail Delete Button!
Media

Finally - A Gmail Delete Button!

20y Rebecca Lieb

Finally - A Gmail Delete Button!

It appeared! At last! Gmail has a 'Delete' button -- finally Read More...

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Hong Kong Considers Spam Legislation
Media

Hong Kong Considers Spam Legislation

20y Rebecca Lieb

Hong Kong Considers Spam Legislation

According to news reports , Hong Kong is considering enacting anti-spam legislation Read More...

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