E-Mail Case Study: Hold the E-Mail
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E-Mail Case Study: Hold the E-Mail

23y Heidi Anderson

E-Mail Case Study: Hold the E-Mail

Though not about e-mail, today’s case study offers ideas for an e-mail campaign. Read More...

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Plesk Adds Anti-Spam
Email

Plesk Adds Anti-Spam

23y P.J. Fusco

Plesk Adds Anti-Spam

Plesk, now owned by SWsoft, adds anti-spam and security features to version 6 of its control panel. Read More...

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Even Without Spam, Email Is Not Cost-Free
Email

Even Without Spam, Email Is Not Cost-Free

23y George Spafford

Even Without Spam, Email Is Not Cost-Free

As any IT pro will tell you, email is not free to the organization hosting it. Our Datamation columnist argues that spammers should have no legal righ...

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Segmentation Secrets
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Segmentation Secrets

23y Kathleen Goodwin

Segmentation Secrets

Reader profiling for personalized newsletters. Read More

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What's Your E-Mail Policy?
Email

What's Your E-Mail Policy?

23y Ben Isaacson

What's Your E-Mail Policy?

Four reasons marketers and Webmasters must adopt a new kind of e-mail policy. Read More...

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What’s Your E-Mail Policy?
Email

What’s Your E-Mail Policy?

23y Ben Isaacson

What’s Your E-Mail Policy?

Four reasons marketers and Webmasters must adopt a new kind of e-mail policy. Read More...

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The Penguin and the Assassin
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The Penguin and the Assassin

23y Team ClickZ

The Penguin and the Assassin

Based on the popular SpamAssassin software, Roaring Penguin offers a cheap and customizable solution to ISPs that provides a simple interface for end ...

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E-Mail Creative Checklist
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E-Mail Creative Checklist

23y Jeanne Jennings

E-Mail Creative Checklist

Design, copy, sizes, formats, and keeping the client happy. Read More...

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Poll: Spam Annoyance Leveling Off
Data insights

Poll: Spam Annoyance Leveling Off

23y Brian Morrissey

Poll: Spam Annoyance Leveling Off

A new Harris Poll finds that four out of five Internet users want spam outlawed, but many are starting to get used to it. Read More...

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Financial Services CaseStudies
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Financial Services CaseStudies

23y Karen Gedney

Financial Services CaseStudies

The financial services industry is a natural for e-mail marketing. Read More...

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E-Mail Newsletters That Sell
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E-Mail Newsletters That Sell

23y Paul Soltoff

E-Mail Newsletters That Sell

All newsletter aren’t created equal. Common traits of ones that excel at selling. Read More...

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MicroWorld’s Anti-Virus Solutions for Small Businesses
Email

MicroWorld’s Anti-Virus Solutions for Small Businesses

23y Karen Gedney

MicroWorld’s Anti-Virus Solutions for Small Busine...

Anti-virus solutions on the desktop are fairly mature. However, many small businesses are learning how to build another layer of defense into e-mail s...

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Cruising to E-Mail Results
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Cruising to E-Mail Results

23y Heidi Anderson

Cruising to E-Mail Results

How Holland America Line used e-mail to boost its share of the Caribbean market. Read More...

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Warning Goes Out on New Spam Attacks
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Warning Goes Out on New Spam Attacks

23y Karen Gedney

Warning Goes Out on New Spam Attacks

IT managers are warned to be on the lookout to protect their company’s reputation, as well as their users, from a new wave of spam aimed at stealing p...

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Morph Your Newsletter
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Morph Your Newsletter

23y Kathleen Goodwin

Morph Your Newsletter

Your e-newsletter can play a bigger role -- if you let it. Read More

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Don’t Give Up! E-Mail List Rental Isn’t Dead
Email

Don’t Give Up! E-Mail List Rental Isn’t Dead

23y Ben Isaacson

Don’t Give Up! E-Mail List Rental Isn’t Dead

Reports of the death of e-mail list rental have been greatly exaggerated. Read More...

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The Deadly Duo: Spam and Viruses, June 2003
Email

The Deadly Duo: Spam and Viruses, June 2003

23y Robyn Greenspan

The Deadly Duo: Spam and Viruses, June 2003

Spam attacks increase nearly 2.5 percent for the month, as the ratio of spam to non-spam reaches the global tipping point. Read More...

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The Deadly Duo: Spam and Viruses, June 2003
Data insights

The Deadly Duo: Spam and Viruses, June 2003

23y Robyn Greenspan

The Deadly Duo: Spam and Viruses, June 2003

Spam attacks increase nearly 2.5 percent for the month, as the ratio of spam to non-spam reaches the global tipping point. Read More...

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Critical Questions to Ask Before Renting a List
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Critical Questions to Ask Before Renting a List

23y Al DiGuido

Critical Questions to Ask Before Renting a List

Make acquisition e-mail work -- by asking list brokers the hard questions. Here’s that list. Read More...

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Consumer Mail With a B2B Back End
Email

Consumer Mail With a B2B Back End

23y Karen Gedney

Consumer Mail With a B2B Back End

B2B that’s fun, flirty, fashionable -- and fiscally smart. Read More...

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Silverpop Prepared to Beat Challenge-Response
Email

Silverpop Prepared to Beat Challenge-Response

23y Lisa Lacy

Silverpop Prepared to Beat Challenge-Response

Silverpop is an e-mail marketing firm that’s used to dealing with anti-spam blacklists, working with ISPs to get whitelisted access to theircustomers....

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What’s the Big Deal about Spam?
Email

What’s the Big Deal about Spam?

23y Marty Foltyn

What’s the Big Deal about Spam?

If you’re in IT, then you know about spam and you know you’ve got problems, but what can you do that will actually slow down the proliferation of spam...

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Powerful Sender and Subject Lines
Email

Powerful Sender and Subject Lines

23y Paul Soltoff

Powerful Sender and Subject Lines

Only one opportunity to make a great first impression. Subject and sender lines can dramatically improve open rate. Read More...

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Do Not Call List Sparks Call for Similar Spam Plan
Data insights

Do Not Call List Sparks Call for Similar Spam Plan

23y Roy Mark

Do Not Call List Sparks Call for Similar Spam Plan

Survey shows that more than 8-in-10 respondents want to see governmentcreate Do Not Spam registry. Read More...

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Leveraging One-to-One E-Mail Marketing
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Leveraging One-to-One E-Mail Marketing

23y Heidi Anderson

Leveraging One-to-One E-Mail Marketing

How one-to-one relationships can increase e-mail marketing effectiveness. Read More...

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Weblogs: Dare We Go There?
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Weblogs: Dare We Go There?

23y Kathleen Goodwin

Weblogs: Dare We Go There?

Lessons learned: blog tactics for e-newsletters. Read More

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Who Really Controls E-Mail Delivery, Part 2
Email

Who Really Controls E-Mail Delivery, Part 2

23y Ben Isaacson

Who Really Controls E-Mail Delivery, Part 2

Techniques to increase user confidence and delivery success. Read More...

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