As Laura Lang Exits, Razorfish CEO Takes Bigger Role at Vivaki
Marketing

As Laura Lang Exits, Razorfish CEO Takes Bigger Role at Vivaki

14y Zachary Rodgers

As Laura Lang Exits, Razorfish CEO Takes Bigger Ro...

Nine-year Razorfish veteran to oversee digital transformation. Read More...

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Toyota Yaris Targets Chic Geeks Through Xbox Live
Automotive

Toyota Yaris Targets Chic Geeks Through Xbox Live

14y Susan Kuchinskas

Toyota Yaris Targets Chic Geeks Through Xbox Live

Avatar is part of a campaign that includes Microsoft-exclusive miniseries "Your Dungeon My Dragon." Read More...

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Do We Need Stinkin' Badges?
Marketing

Do We Need Stinkin' Badges?

14y Sean Carton

Do We Need Stinkin' Badges?

Creating standardized and recognized ways of identifying someone's skills in many different areas has become a necessity in the digital marketing indu...

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What Marketing Automation Tool Is Right for You?
Automation

What Marketing Automation Tool Is Right for You?

14y Stacie Levy

What Marketing Automation Tool Is Right for You?

Five key considerations when selecting a marketing automation provider for your company. Read More...

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Groups Make Crusader Elizabeth Warren Facebook Poster Child
Marketing

Groups Make Crusader Elizabeth Warren Facebook Poster Child

14y Kate Kaye

Groups Make Crusader Elizabeth Warren Facebook Pos...

Progressive groups hope to harness support for the consumer advocate and candidate by featuring her in their Facebook ads. Read More...

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A Short Guide to Ignoring Data
Marketing

A Short Guide to Ignoring Data

14y Gary Stein

A Short Guide to Ignoring Data

You need to always remember that no data point is ever more important than your business goal. Read More...

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Signal to Noise
Marketing

Signal to Noise

14y Chris O'Hara

Signal to Noise

What data should inform media investment decisions? Read More

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FTC Goes After Acai Berry Seller That Used Fake News Sites
Data insights

FTC Goes After Acai Berry Seller That Used Fake News Sites

14y Lisa Lacy

FTC Goes After Acai Berry Seller That Used Fake Ne...

Affiliate sites appeared to be objective, with names like channel8health.com and online6health.com. Read More...

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Google and TV: Playing to Win
Marketing

Google and TV: Playing to Win

14y Adam Cahill

Google and TV: Playing to Win

Networks and cable operators stand to lose. Read More

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Why Marketing Needs to Play Nice With IT
Marketing

Why Marketing Needs to Play Nice With IT

14y Ghennipher Weeks

Why Marketing Needs to Play Nice With IT

Digital marketers need to know how technology plays in defining the customer experience, in delivering strategic customer insight, and in the digital ...

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Gift Giving Guide for the 2011 Holiday Season
Marketing

Gift Giving Guide for the 2011 Holiday Season

14y Alan Cutter

Gift Giving Guide for the 2011 Holiday Season

Three ways to give your attitude toward gift giving a facelift. Read More...

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Privacy Lessons From Around the Holiday Table
Marketing

Privacy Lessons From Around the Holiday Table

14y Robin Neifield

Privacy Lessons From Around the Holiday Table

Why marketers must find a way to make ad technologies understandable, flexible, and less scary to Grandmom and Uncle Harry. Read More...

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Rick Perry and Dems Use Same Footage in Anti-Romney Videos
Marketing

Rick Perry and Dems Use Same Footage in Anti-Romney Videos

14y Kate Kaye

Rick Perry and Dems Use Same Footage in Anti-Romne...

The same footage and quotes are serving anti-Romney goals of Republican Rick Perry and the Democratic Party. Read More...

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Inside Virgin America's $60K Cyber Monday Stunt
Marketing

Inside Virgin America's $60K Cyber Monday Stunt

14y Christopher Heine

Inside Virgin America's $60K Cyber Monday Stunt

Airline runs Gilt City deal designed to cut through online clutter. Read More...

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FTC Settles With Facebook, Renewing Calls for Privacy Law
Data insights

FTC Settles With Facebook, Renewing Calls for Privacy Law

14y Kate Kaye

FTC Settles With Facebook, Renewing Calls for Priv...

Zuckerberg admits mistakes as Facebook creates two new privacy roles. Read More...

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Regulators Shut Down Bing, Yahoo Mortgage Scam Ads
Data insights

Regulators Shut Down Bing, Yahoo Mortgage Scam Ads

14y Rob Young

Regulators Shut Down Bing, Yahoo Mortgage Scam Ads

Google's not the only one to have drawn scrutiny for fake mortgage programs. Read More...

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Citibank India: A Bank Goes Digital
Asia

Citibank India: A Bank Goes Digital

14y Anna Maria Virzi

Citibank India: A Bank Goes Digital

Before Citibank India set up a new ATM, it asked people on Facebook to vote for a location. Read More...

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SES Singapore 2011 Coverage #SESSG
Asia

SES Singapore 2011 Coverage #SESSG

14y Adaline Lau

SES Singapore 2011 Coverage #SESSG

Digital marketing experts share best practices and discuss emerging trends in Asia Pacific for search, social, mobile, video, and display advertising....

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The Revolution Will (Likely) Not Be Televised
Asia

The Revolution Will (Likely) Not Be Televised

14y Jeff Lippold

The Revolution Will (Likely) Not Be Televised

Why Japanese TV stations and the Internet can't get along. Read More...

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2012 Campaign Video: Buddy Roemer
Marketing

2012 Campaign Video: Buddy Roemer

14y Kate Kaye

2012 Campaign Video: Buddy Roemer

Produced videos from the Buddy Roemer 2012 campaign. Read More...

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Web Ads Drove Ed Lee '2 Legit' Video to Actual Voters
Marketing

Web Ads Drove Ed Lee '2 Legit' Video to Actual Voters

14y Kate Kaye

Web Ads Drove Ed Lee '2 Legit' Video to Actual Vot...

A group supporting newly-elected San Francisco Mayor used online ads to be sure voters saw viral hit. Read More...

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Holiday E-Commerce Lookin' Good
Marketing

Holiday E-Commerce Lookin' Good

14y Susan Kuchinskas

Holiday E-Commerce Lookin' Good

Online sales for the holiday season are already up 14 percent over last year. Read More...

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Black Friday: Social Shopping 1.0
Marketing

Black Friday: Social Shopping 1.0

14y Chris Copeland

Black Friday: Social Shopping 1.0

Retailers must evolve online and cultivate a culture of social shopping that goes beyond in-store deals. Read More...

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Oh Behave! How Collaboration Can Lead to Efficiency and Innovation
Data insights

Oh Behave! How Collaboration Can Lead to Efficiency and Innovation

14y Amy Manus

Oh Behave! How Collaboration Can Lead to Efficienc...

Three types of behavior that comprise and lead to equitable collaboration. Read More...

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Your Social Media Strategy Must Go Beyond Twitter Followers and Facebook Likes
Marketing

Your Social Media Strategy Must Go Beyond Twitter Followers and Facebook Li...

14y Jeff Lerner

Your Social Media Strategy Must Go Beyond Twitter ...

A Dunkin' Donuts customer doesn't cry over spilt coffee - but tweets about it. A lesson for marketers. Read More...

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The Unrecognized Star of Latino Marketing
Marketing

The Unrecognized Star of Latino Marketing

14y Gustavo Razzetti

The Unrecognized Star of Latino Marketing

A look at the status and identity challenges that Puerto Rico faces. Read More...

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Gamification Without Play
Asia

Gamification Without Play

14y Brandon Cheung

Gamification Without Play

Want to apply gamification to an aspect of your business? Start by building some game structures in your own life first. Read More...

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