Just because usability guru Jakob Nielsen once said it's so doesn't make it gospel. Want to make your site copy effective? Write it to meet the needs ...
View articleDon't tell online travel consumers that the economy is slowing. Consumers are going online to find the best travel prices, and according to Jupiter Me...
View articleIn the mobile world, the line between phones and PDAs is starting to blur. Find out why the Sendo Z100 Smartphone, code-named "Stinger," is the next-g...
View articlePreliminary numbers from Gartner Dataquest found more than just negative growth in the U.S. personal computer market for the first quarter of 2001, th...
View articleNow that you know how to identify the faces of affiliate fraud, what are you doing to checkmate these cheaters? Take a little more of Shawn's sage adv...
View articleWhat can France teach online marketers about good customer service? Beaucoup. Because database marketing means some customers are more valuable than o...
View articleMany a dot-com story is a fairy tale gone awry. Why? Because not many sites have what it takes to be as sticky as one of Hans Christian Andersen's sto...
View articleThe fundamental principle of navigation design is that you should design for the reader -- the person who uses the Web site. Here's how to do just tha...
View articleIt has taken less than 10 years for ISP services to become welcome in more than half of U.S. households, but now there's no where to go but down. Acco...
View articleJournalists' use of the Internet has grown dramatically in the last seven years, and they now use the Net as easily as the phone, according to the Sev...
View articleListen up, all you college grads hitting the pavement looking for your first great job: Here's one man's advice on how to get along in any office, any...
View articleHigh-tech dreamers may envisage a car that's as wired as any geek's home, but consumers give auto-based Internet access a thumbs down unless it's for ...
View articleNow that the online advertising fires have cooled, it's time to huddle together with traditional advertisers and make sure everyone gets a little warm...
View articleLet's face it, Sean thought, there's not much really cool stuff out there -- the downturn in the new economy seems to have had a dampening effect on i...
View articleThe market for multi-hospitality unit broadband hardware and services will resume robust growth next year and surge from $59 million in 2000 to $679 m...
View articleDespite the Internet reaching a critical mass of use among U.S. consumers, the bank branch remains the core of financial services, according to resear...
View articleAmericans who use the Internet are most fearful of Social Security and credit card numbers being stolen by criminals, according to a survey by Harris ...
View articleIn the end, all that matters to customers is which products benefit them most. But different prospects consider different features and benefits to be ...
View articleIn its fifth draft, your article is pretty near perfect. Then the company president puts the kibosh on it. You work nonstop on a piece for an hour. Th...
View articleLook no further than middleware for the next system innovation to reshape business. It may seem like the stuff of techie dreams, but you need to under...
View articleIf content wants to remain king, someone has to find a more efficient way to move it around the Net and among the growing number of devices. According...
View articleDo you panic every time you get a mysterious attachment in your email inbox? Well, the next time you receive an .xls, .tga, or .mp3 attachment, stay c...
View articleThere's always more involved than meets the eye when planning a successful affiliate program. But by incorporating George's guidelines into the scheme...
View articleOnce you've lost a customer on your Web site, you've lost that customer for good. Avoid this by testing for usability. Here's a Usability Checklist to...
View articleAs the pendulum swings from left to right with a mighty swoosh, employers once again have the upper hand. Some are even going as far as denying email ...
View articleThese days the Web is a constant ebb and flow of aggregators. But according to Forrester, the new class of intermediaries -- the e-commerce brokers --...
View articleThe measurability of online advertising has affected how advertisers regard their offline efforts. If offline advertising results could be tracked mor...
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