Craigslist CEO as Blasé as Ever
Media

Craigslist CEO as Blasé as Ever

20y Zachary Rodgers

Craigslist CEO as Blasé as Ever

Craigslist CEO Jim Buckmaster issued his refrain of "We don't compete, we take care of our community" during an on-stage Q&A today at the SIIA Informa...

View article
2006: The year of Interactive Marketing M&A?
Media

2006: The year of Interactive Marketing M&A?

20y Kate Kaye

2006: The year of Interactive Marketing M&A?

In a report that quantifies what many in the industry have been feeling in their bones, online media-focused investment bank AdMedia Partners surveyed...

View article
Dice.com Viral Site Lets IT Guys Get Revenge
Media

Dice.com Viral Site Lets IT Guys Get Revenge

20y Kevin Newcomb

Dice.com Viral Site Lets IT Guys Get Revenge

The BeingIT mini-site, created by ModemMedia, arms Joe IT with a jelly donut bazooka, a head-shrinking gun, and a pizza launcher to strike back at ann...

View article
Execs & Accounts for February 1, 2006
Media

Execs & Accounts for February 1, 2006

20y Zachary Rodgers

Execs & Accounts for February 1, 2006

AKQA's Everett-Thorp moves on; Centro hires Yahoo!'s strategic accounts director; CNN makes two digital ad sales appointments. Read More...

View article
Time Warner Revenues Up, Despite AOL
Media

Time Warner Revenues Up, Despite AOL

20y Kevin Newcomb

Time Warner Revenues Up, Despite AOL

Higher ad revenues at AOL were not enough to offset shrinking subscriptions. Read More...

View article
Heavy.com Launches "Super-Banned Bowl"
Media

Heavy.com Launches "Super-Banned Bowl"

20y Rebecca Lieb

Heavy.com Launches "Super-Banned Bowl"

This outta attract some eyeballs. Heavy.com has just announced a line-up of banned Super Bowl ads Read More...

View article
Hilton Journeys Branding Site in Holding Pattern
Media

Hilton Journeys Branding Site in Holding Pattern

20y Rebecca Lieb

Hilton Journeys Branding Site in Holding Pattern

How much time would you spend waiting to immersing yourself in a brand? The new Hilton Journeys Flash-heavy site bears the tagline, "Travel should tak...

View article
HighBeam Launches New Contextual Ad Program
Media

HighBeam Launches New Contextual Ad Program

20y Rebecca Lieb

HighBeam Launches New Contextual Ad Program

HighBeam Research announced HighBeam Advertiser Directb today Read More...

View article
Burger Queen
Media

Burger Queen

20y Zachary Rodgers

Burger Queen

CP+B continues its Burger King/Brooke Burke paparazzi parody, begun here and furthered here Read More...

View article
Bloggers have options, but where's the money?
Media

Bloggers have options, but where's the money?

20y Zachary Rodgers

Bloggers have options, but where's the money?

Google's looking to improve it's standing with bloggers by offering up some AdSense tips for bloggers Read More...

View article
Spoken-Word TV Content Search
Media

Spoken-Word TV Content Search

20y Rebecca Lieb

Spoken-Word TV Content Search

TVEyes has launched a "Spoken Word Index" that "crawls" every word in an audio or video file Read More...

View article
Good Book Pre-loaded on USB Thumb Drives
Media

Good Book Pre-loaded on USB Thumb Drives

20y Zachary Rodgers

Good Book Pre-loaded on USB Thumb Drives

If Google can cut a deal to pre-load its products on USB drives , then why can't God ? (via MIT Advertising Lab ) Read More...

View article
Direct Navigators Convert Better than Searchers
Media

Direct Navigators Convert Better than Searchers

20y rumo

Direct Navigators Convert Better than Searchers

A study of data from WebSideStory shows that brand-led direct navigation produces the best conversion rates online, followed by links from search engi...

View article
Carnival Cruises Adopts Social Networking
Media

Carnival Cruises Adopts Social Networking

20y Enid Burns

Carnival Cruises Adopts Social Networking

Cruise travelers can deploy Evite-style list management to organize a group outing to exotic locales. Read More...

View article
Google Reports $1.9 Billion in Q4 Revenues
Media

Google Reports $1.9 Billion in Q4 Revenues

20y Zachary Rodgers

Google Reports $1.9 Billion in Q4 Revenues

UPDATE: The results brought 2005's full-year revenues to a staggering $6.1 billion. Read More...

View article
Tribune Interactive to Distribute Coupons from Boodle
Media

Tribune Interactive to Distribute Coupons from Boodle

20y Zachary Rodgers

Tribune Interactive to Distribute Coupons from Boo...

The newspaper group will invest in the interactive coupon service and distribute its offers to readers. Read More...

View article
Mazda vs. Pontiac
Media

Mazda vs. Pontiac

20y Pamela Parker

Mazda vs. Pontiac

Many bloggers had noted Pontiac's regional TV ads which ended by asking people to "Google Pontiac." Now, Danny notes how Mazda has been taking advanta...

View article
But does it sell cars?
Media

But does it sell cars?

20y Pamela Parker

But does it sell cars?

Land Rover North America is out with a new marketing effort that aims to show off what the vehicle can do Read More...

View article
Vaseline Takes On Groundhog Day
Media

Vaseline Takes On Groundhog Day

20y Enid Burns

Vaseline Takes On Groundhog Day

When you hear Groundhog Day, is Vaseline the first thing you think about? Me either Read More...

View article
Everyone Wants to be Match.com
Media

Everyone Wants to be Match.com

20y Enid Burns

Everyone Wants to be Match.com

In the fall nutrition site eDiets.com hired Donat/Wald, Match.com's ad agency of record, to create a new campaign that was not unlike the popular dati...

View article
Too Violent for Microsoft's Xbox 360
Media

Too Violent for Microsoft's Xbox 360

20y Enid Burns

Too Violent for Microsoft's Xbox 360

The Raw Feed pointed to an ad for the Microsoft Xbox 360 that didn't pass Microsoft's approval, reportedly due to its potential to encourage mass viol...

View article
Microsoft Sees the Future in IM
Media

Microsoft Sees the Future in IM

20y Enid Burns

Microsoft Sees the Future in IM

Microsoft enlisted Fallon to create a microsite to promote MSN Messenger 7.5 Read More...

View article
About/NBC Blog
Media

About/NBC Blog

20y Zachary Rodgers

About/NBC Blog

Another sign the pace of change in digital media has hit ludicrous speed : a "we’re blogging" announcement seems quaint Read More...

View article
YellowPages.com Breaks Big Online Effort
Media

YellowPages.com Breaks Big Online Effort

20y Pamela Parker

YellowPages.com Breaks Big Online Effort

The campaign is national, but with "local flavor." Read More...

View article
Mark Burnett Tries Web-Only Reality Series on AOL.com
Media

Mark Burnett Tries Web-Only Reality Series on AOL.com

20y rumo

Mark Burnett Tries Web-Only Reality Series on AOL....

"Gold Rush" will have extensive product integration, both within the show and across the portal's services. Read More...

View article
Advertisers Extend Super Bowl Buys Online
Media

Advertisers Extend Super Bowl Buys Online

20y Enid Burns

Advertisers Extend Super Bowl Buys Online

The NFL-sanctioned Superbowl.com is awash with cross-media sponsorship deals. Read More...

View article
AOL to Implement E-mail Certification Program
Media

AOL to Implement E-mail Certification Program

20y Kevin Newcomb

AOL to Implement E-mail Certification Program

Goodmail's CertifiedEmail program is expected to help reduce e-mail fraud and phishing scams targeting AOL members. Read More...

View article
1 282 283 284 285 286 684