The move will give SideStep advertisers exposure to a wider audience. Read More...
View articleThe multimedia campaign speaks to teens in their own language. Read More...
View articlePost-holiday season decline seen as an opportunity for advertisers. Read More...
View articleValueClick Search includes the Search123 network for advertisers and the new Simpli platform for publishers. Read More...
View articlePortal giant moves to integrate its paid search unit. Read More
View article360i joins a short list of companies offering proprietary technology along with services. Read More...
View articleHitwise data shows leakage away from major search engines. Read More...
View articlePages let paid search advertisers create dynamic, targeted landing pages. Read More...
View articleDigitas hires Tannenbaum; Agency.com builds campaign for The Travel Channel; Coremetrics signs The TJX Companies. Read More...
View articleMarket share still up for grabs. Read More
View articleThe move will expand available inventory to advertisers on the company's ContextTarget network. Read More...
View articleMarketers' leading technology concerns involve issues of privacy, invasiveness, and fraud. Read More...
View articleGround Force Network bears resemblance to viral players like BzzAgent and Tremor. Read More...
View articleThe mobile player is joining forces with an online ad technology firm. Read More...
View articleThe search marketing industry group's elections are complete. Read More...
View articleAd network Massive will sell ads on Funcom's popular titles. Read More...
View articleRelated to click fraud, the phenomenon draws Google's CTR-based ad ranking system into question. Read More...
View articleThe pseudo-blogs used in the campaign have already drawn criticism. Read More...
View articleThe new Department of Homeland Security committee will advise on security and privacy issues. Read More...
View articleNew service brings together local content from AOL's various online media properties and offers more opportunities for local advertisers. Read More...
View articleThe burgeoning Web advertising technique is being applied to rental e-mail lists. Read More...
View articleThe Mobile Marketing Association forms working groups that will tackle best practices and ROI measurement. Read More...
View articleinfoUSA taps an agency for online branding; NADAguides.com extends with Jumpstart; PointRoll hires three. Read More...
View articleA new feature both excites and worries entertainment marketers. Read More...
View articleA renewed focus on search leads to the first of many promised niche search products. Read More...
View articleCompany says it's preparing itself for a flurry of private-label deals in 2005. Read More...
View article