Nielsen//NetRatings Questions Panel Members
Media

Nielsen//NetRatings Questions Panel Members

23y Pamela Parker

Nielsen//NetRatings Questions Panel Members

The Internet measurement company follows its competitor into the survey business. Read More...

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Nielsen//NetRatings Questions Panel Members
Media

Nielsen//NetRatings Questions Panel Members

23y Pamela Parker

Nielsen//NetRatings Questions Panel Members

UPDATE: The Internet measurement company follows its competitor into the survey business. Read More...

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Clock Ticking on Spam, 'Net Access Bills
Media

Clock Ticking on Spam, 'Net Access Bills

23y Roy Mark

Clock Ticking on Spam, 'Net Access Bills

With House and Senate adjournment dates looming, passage of 2003 tech legislative centerpieces is threatened. Read More...

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Microsoft Tests Answer to Google News
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Microsoft Tests Answer to Google News

23y Pamela Parker

Microsoft Tests Answer to Google News

In Microsoft's first offering to directly compete against search leader Google, MSN gets personal. Read More...

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Seducing The Hippocampus
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Seducing The Hippocampus

23y Jonathan Jackson

Seducing The Hippocampus

Starting with a scientific discussion of the brain, psychologist and marketer Dan Hill argues all good marketing should push the emotional buttons. Re...

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Execs & Accounts for November 17, 2003
Media

Execs & Accounts for November 17, 2003

23y Zachary Rodgers

Execs & Accounts for November 17, 2003

New hire at Euro RSCG Circle-Boston deepens the agency's digital media expertise; Coremetrics adds three new specialty retailers to client roster; Opt...

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Steadman Makes Virtual Product Placement Sing
Media

Steadman Makes Virtual Product Placement Sing

23y Susan Kuchinskas

Steadman Makes Virtual Product Placement Sing

Elektra recording artists Steadman play a real concert in a virtual world. Real marketing opportunities are on the horizon. Read More...

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'SmartScreen' Spam Filter Ready for Exchange
Media

'SmartScreen' Spam Filter Ready for Exchange

23y Ryan Naraine

'SmartScreen' Spam Filter Ready for Exchange

Microsoft's spam-filtering technology will be ready as an add-on for the Exchange message platform early next year. Gates' New Window On Seamless Comp...

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Shopping.com Spreads "No Buyer's Remorse" Message
Media

Shopping.com Spreads "No Buyer's Remorse" Message

23y Zachary Rodgers

Shopping.com Spreads "No Buyer's Remorse" Message

Price comparison site tests the power of offline media to drive online behavior. Read More...

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Wireless Watch for November 17, 2003
Media

Wireless Watch for November 17, 2003

23y Zachary Rodgers

Wireless Watch for November 17, 2003

NetInformer powers local text promo; YellowPepper unveils demographics tool; Thumbworks builds 'School of Rock' game. Read More...

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Experts to Marketers: Spam Lawsuits are Coming
Media

Experts to Marketers: Spam Lawsuits are Coming

23y Rebecca Lieb

Experts to Marketers: Spam Lawsuits are Coming

Bigfoot Interactive's 'Spam Summit' in New York finds marketers bracing for the impact of a far-reaching California law. Read More...

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Execs & Accounts for November 14, 2003
Media

Execs & Accounts for November 14, 2003

23y Zachary Rodgers

Execs & Accounts for November 14, 2003

R/GA CEO and president Martin Reidy departs; Carat Interactive promotes Treffiletti; Gutterman replaces Silver on Traffix board. Read More...

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IYP Versus SEM
Media

IYP Versus SEM

23y Susan Kuchinskas

IYP Versus SEM

Is there a coming smackdown between Internet Yellow Pages providers and paid search? Or can these players learn to love each other? Read More...

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Yahoo! Joins Cadre Speeding Demise of Pop-Ups
Media

Yahoo! Joins Cadre Speeding Demise of Pop-Ups

23y Pamela Parker

Yahoo! Joins Cadre Speeding Demise of Pop-Ups

UPDATE: The latest beta version of its Companion browser toolbar adds pop-up blocking functionality. Read More...

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An End to Pop-ups? Advertisers Wince, Then Shrug
Media

An End to Pop-ups? Advertisers Wince, Then Shrug

23y Zachary Rodgers

An End to Pop-ups? Advertisers Wince, Then Shrug

Microsoft prepares to weave pop-up blocking capabilities into the very fiber of Internet users' browsers. Agencies and advertisers claim to be fine wi...

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California Senator Slams 'Can Spam'
Media

California Senator Slams 'Can Spam'

23y Susan Kuchinskas

California Senator Slams 'Can Spam'

An inflammatory press release from California State Senator Debra Bowen assails marketers' open letter to Congress. Read More...

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Ad Groups Urge Congress To Pass Anti-Spam Law
Media

Ad Groups Urge Congress To Pass Anti-Spam Law

23y Pamela Parker

Ad Groups Urge Congress To Pass Anti-Spam Law

Three trade organizations push for quick action on federal legislation. Read More...

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Evite Redesign Fosters Pay-Per-Click Ads
Media

Evite Redesign Fosters Pay-Per-Click Ads

23y Susan Kuchinskas

Evite Redesign Fosters Pay-Per-Click Ads

In one of the developments promised by Barry Diller, the social planning site in the InteractiveCorp family gets an overhaul that integrates paid loca...

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Philanthropy, the eBay Way
Media

Philanthropy, the eBay Way

23y Susan Kuchinskas

Philanthropy, the eBay Way

The online marketplace sells nearly everything to everyone. Now, it enables charitable donations, too. Read More...

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FTC to E-tailers: Don't Be Naughty!
Media

FTC to E-tailers: Don't Be Naughty!

23y Roy Mark

FTC to E-tailers: Don't Be Naughty!

Agency sends letters to 37 e-tailers as a holiday reminder of FTC consumer protection laws. Read More...

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InterActiveCorp's Local Dreams
Media

InterActiveCorp's Local Dreams

23y Susan Kuchinskas

InterActiveCorp's Local Dreams

Barry Diller plans to use CitySearch to provide local pay-per-click ad listings to major portals. But that's just the beginning. Read More...

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Execs & Accounts for November 12, 2003
Media

Execs & Accounts for November 12, 2003

23y Zachary Rodgers

Execs & Accounts for November 12, 2003

Eyeblaster hires a VP of North American sales; Interep redistributes duties as COO Durham departs; ACD Systems to use ExactTarget's e-mail marketing t...

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ActiveX May Win Reprieve
Media

ActiveX May Win Reprieve

23y Ryan Naraine

ActiveX May Win Reprieve

Hold up on those Web code rewrites! Eolas' '906 patent will get scrutinized by the United States Patent and Trademark Office. Read More...

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EBay Plays Not-So-Secret Santa
Media

EBay Plays Not-So-Secret Santa

23y Susan Kuchinskas

EBay Plays Not-So-Secret Santa

Combining wish-list technology and one-click access to searches could drive registrations and sales. Read More...

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Shopping Comparison Site Priceflo Joins the Throng
Media

Shopping Comparison Site Priceflo Joins the Throng

23y Zachary Rodgers

Shopping Comparison Site Priceflo Joins the Throng

New price comparison play hopes to compete with the likes of Yahoo! and Shopping.com. Read More...

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Digital Tunes Make a Mainstream Play
Media

Digital Tunes Make a Mainstream Play

23y Susan Kuchinskas

Digital Tunes Make a Mainstream Play

Downloading digital music used to be a transgression. Now, legal music services hope to make it as American as Pepsi or McDonald's. Read More...

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IAR Bits and Bytes for November 10, 2003
Media

IAR Bits and Bytes for November 10, 2003

23y Zachary Rodgers

IAR Bits and Bytes for November 10, 2003

WebSideStory, Salesforce.com integrate offerings; AOL partners with Time Inc. on food content area; IMN launches behavior analysis tools. Read More...

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