How ending a long-term relationship with one device brings bliss. Read More...
View articleAt SES New York SEMPO hosted an entertaining gathering where Chuck Lewis, AKA MOserious performed a very special rap for the search industry audience....
View articleWSJ.com is running Matchpoint's ads in its classifieds sections, representing another financial site partner for the lead-gen ad firm Read More...
View articleIf you didn't hear, American Public Media's Marketplace Morning Report ran a brief piece on online political advertising, for which I was interviewed ...
View articleOffering includes a mobile widget to provide scores, headlines, and other sports content. Read More...
View articleComScore sees search results evolving into destination pages, as one Google watcher suggests it gives preferential treatment to its own content. Read ...
View articleSpot Runner names a new president; Linkstorm recruits industry vets; SEMPO reelects its president. Read More...
View articleNew York City has a number of search engine marketing groups. The formation of a SEMPO chapter may just tie them all together. Read More...
View articleClarizio calls reports about layoffs at the ad unit speculation, and plans to announce internally a new leadership team for Platform A this week. Read...
View articleAcquisition brings social media development and creative services capabilities in-house. Read More...
View articleDoes your agency do multivariate testing? A few weeks ago when I sat down with Jonathan Mendez to discuss his new company Ramp Digital he said most of...
View articleDeclaring "we're at a major turning point in the history of computing," author Nicholas Carr today said major change is underway with ramifications fo...
View articleDriverTV investment marks first of several audience-centric expansion moves that will include aggregated and originally produced content. Read More...
View articleMicrosoft's in-game advertising unit locks up existing, new titles from Electronic Arts through 2010 on Xbox 360, PC platforms. Read More...
View articleMove will allow geo-targeted banners, other innovations; decision is a blow to ValueClick. Read More...
View articleBanquet Action Sports, animation portal NewGrounds, Quincy D. Jones's QD3, and VidShadow are among the male-oriented sites on board. Read More...
View articleDon't shy away from the little placements that can make a big difference. Here's where to begin. Read More...
View articleTips for marketers to get their video advertisements into relevant search results. Read More...
View articleCBS Television Stations puts a local spin on the off-site, online ad network concept. Read More...
View articleRather than attracting the luck of the Irish on this St Read More...
View articleSome Web sites fall flat because they're designed by hippos. That's the name Avinash Kaushik , Google's analytics evangelist, gives to the highest pai...
View articleThere used to be a running joke at DoubleClick that the company should hire a VP of widget technology Read More...
View articleCompanies fall into a trap when they collect Web site statistics. They report statistics, not analyze them, said Matthew Bailey, president of SiteLogi...
View articleGrowth in global online ad spend will slow significantly in 2008 and 2009, according to forecasts issued today by media communications agency Carat. T...
View articleAOL is combining sales of Quigo's retailer-centric feed management product with Advertising.com's search bid management system. Read More...
View articleYouTube channel toys with "America runs on Dunkin'" tagline. Read More...
View articleExpoTV recruits former Yahoo executive; Hip Cricket launches St. Patty's Day mobile campaign for Jameson's; FrontDoor.com welcomes Kelly Roark. Read M...
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