Both companies hope to attract advertisers interested in reaching FIFA World Cup devotees. Read More...
View articleThe tongue-in-cheek campaign, created by Agency.com, aims to boost the Audible brand and drive subscriptions to its downloadable audio content. Read M...
View articleMINI USA named Butler, Shine, Stern & Partners to be its new "brand advocacy partner." The assignment includes "traditional, non-traditional and viral...
View articleEarlier this fall, we covered a promotion cable music network fuse ran on MySpace, to uncover a video star it could then promote via its VOD offering ...
View articleFrom the SEW Blog: Tag It: Acquisition, Yahoo Acquires del.icio.us Read More...
View articleIf you're going to see "Chronicles of Narnia" this weekend, it's going to be very crowded Read More...
View articleA local version of its new applications portal is now in beta, with local advertising opportunities. Read More...
View articleUPDATED: There may not be much of an audience yet, but marketers want to be ready. Read More...
View articleThe joint venture with Seven Network will let Yahoo! create cross-media packages for advertisers. Read More...
View articleFallon creates interactive billboard for Time Magazine; DMA names Wetzler to SEM council. Read More...
View articleFinding where you stand in the continuum is difficult but critical to success. Read More...
View articleE-mail service provider Quris, which was majority-owned by Charles Schwab Corp Read More...
View articlePiper Jaffray predicts online spending growth could accelerate later next year. Read More...
View articleAfter four years with the Online Publishers Association, Zimbalist will lead development on NYTCo's Boston.com city portal and mobile initiatives. Rea...
View articleEuropean and Asian editions will be online only starting next year. Read More...
View articleThe packaged goods giant adds digital downloads to Home Made Simple. Read More...
View articleUPDATED: After a long search, the U.S. Army taps McCann Erickson to handle ad duties, including its GoArmy.com Web presence. Read More...
View articleAs consumers dedicate more of their media consumption time to the Web, campaign integration is more critical than ever. Read More...
View articleAs the invitations to join the beta of the Yahoo! Publisher Network were wending their way to our staffers' inboxes, I received another invite Read Mo...
View articleFrom a Reuters article : "Online advertising is of keen interest to us and I have absolutely nothing to say about the AOL deal or no deal whatever," s...
View articleFor every new development in search, and there are many, there's an evergreen issue that never gets enough attention Read More...
View articleAs expected , Filmloop has launched a pilot program to stream eBay Motors listings to their desktop "photocasting" application Read More...
View articleIt appears the reports about Pat Martin leaving Websourced in September and October were not far off the mark, if a bit premature. Think Partnership a...
View articleFormer execs from ThomasB2B.com launch a new B2B directory. Read More...
View articleAdvertising on the Web was up in the first three quarters of the year as blue-chips and dot-coms move their dollars to the channel. Read More...
View articleAn integrated campaign for the Diamond Trading Company brings rich media and user-submitted content to the forefront. Read More...
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