AdExchange Down to 12, "Discussing Options"
Media

AdExchange Down to 12, "Discussing Options"

26y Christopher Saunders

AdExchange Down to 12, "Discussing Options"

The online media marketplace is looking at ways to salvage its business and its technology after another round of cuts. Read More...

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24/7 Media Snags Restraining Order Against MAPS
Media

24/7 Media Snags Restraining Order Against MAPS

26y Christopher Saunders

24/7 Media Snags Restraining Order Against MAPS

The online marketing company decried what it said were "extortionate vigilante" actions by the anti-spam group. Read More...

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Engage Exec Responds to Shakeup
Media

Engage Exec Responds to Shakeup

26y rumo

Engage Exec Responds to Shakeup

A senior Engage official sought to shore up partner and customer confidence during a visit to Hong Kong Thursday. Read More...

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Putting Together a Sound Business Plan
Media

Putting Together a Sound Business Plan

26y Richard Hoy

Putting Together a Sound Business Plan

Entrepreneurially inclined? Great. But in your enthusiasm, don't forget that while the Internet changes a lot of the rules, it doesn't change this one...

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Xceed's Acquisitions, Dot-com Receivables Hit Bottom Line
Media

Xceed's Acquisitions, Dot-com Receivables Hit Bottom Line

26y Erin Joyce

Xceed's Acquisitions, Dot-com Receivables Hit Bott...

The cost of acquiring smaller companies, and lowered cash flow predictions, wiped $87.1 million from the interactive agency's annual report. Read More...

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IBM To Remarket Akamai Streaming Services
Media

IBM To Remarket Akamai Streaming Services

26y rumo

IBM To Remarket Akamai Streaming Services

IBM will offer Akamai's streaming media services to its Web hosting customers worldwide. Read More...

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DoubleClick, @plan to Revise Terms
Media

DoubleClick, @plan to Revise Terms

26y Christopher Saunders

DoubleClick, @plan to Revise Terms

The merging firms renegotiated their deal. Read More

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Change of Leadership at @tmosphere
Media

Change of Leadership at @tmosphere

26y Christopher Saunders

Change of Leadership at @tmosphere

Co-founder Pinkwater is out as CEO at the year-old I-shop; a former industry analyst will take over. Read More...

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Click and Laugh
Media

Click and Laugh

26y Dana Blankenhorn

Click and Laugh

Laughter holds no party, no position. It skewers both sides without fear or favor. And the web serves up some of the best political humor around. Read...

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Is It Possible to Track Ad Spending on the Web?
Media

Is It Possible to Track Ad Spending on the Web?

26y Tom Hespos

Is It Possible to Track Ad Spending on the Web?

Several online services claim to be able to track the competitive media spending and ad view volumes in a particular buy. But can you really track eve...

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24/7, MAPS Clash over Exactis Lawsuit
Media

24/7, MAPS Clash over Exactis Lawsuit

26y Christopher Saunders

24/7, MAPS Clash over Exactis Lawsuit

The anti-spam organization added several 24/7 mail servers to itsRealtime Blackhole List for alleged violations. Read More...

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The Election Holds a Business Lesson
Media

The Election Holds a Business Lesson

26y Dana Blankenhorn

The Election Holds a Business Lesson

Do you spend a lot of your day fighting? With employees, suppliers, creditors, etc.? No doubt, you're absolutely right in all cases. But this election...

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LuckySurf.com, AltaVista Partner for European Expansion
Media

LuckySurf.com, AltaVista Partner for European Expansion

26y Team ClickZ

LuckySurf.com, AltaVista Partner for European Expa...

The companies said they hope to expand the deal to other countries. Read More...

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Mobile Commerce Frustrating Many Early Users
Data insights

Mobile Commerce Frustrating Many Early Users

26y Michael Pastore

Mobile Commerce Frustrating Many Early Users

The perceptions wireless users have of mobile technology differ around the world, according to a report by The Boston Consulting Group, which also fou...

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Connecting Your Customers to Online Business Training
Media

Connecting Your Customers to Online Business Training

26y Trude Diamond

Connecting Your Customers to Online Business Train...

What's the likely benefit of a more informed customer? One who's more satisfied. So what background knowledge should people have to recognize just how...

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Developing a Pricing Strategy: Part 2
Media

Developing a Pricing Strategy: Part 2

26y Brian Morrissey

Developing a Pricing Strategy: Part 2

How much will people pay for your product? What price point is likely to maximize profit? Following on his discussion of margins last week, Aaron take...

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IAR Bits and Bytes for Thursday
Media

IAR Bits and Bytes for Thursday

26y Team ClickZ

IAR Bits and Bytes for Thursday

Net Perceptions and Trigent; iBoost.com acquires an ad exchange;Clientize bows marketing suite. Read More...

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DirectStuff.com Re-Acquires MyCoupons.com, DirectCoupons
Media

DirectStuff.com Re-Acquires MyCoupons.com, DirectCoupons

26y Christopher Saunders

DirectStuff.com Re-Acquires MyCoupons.com, DirectC...

In what one executive denied is an about-face by either party,DirectStuff.com will buy back properties it sold to Save.com in May. Read More...

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DoubleClick Teams with Offline Analysis Firm
Media

DoubleClick Teams with Offline Analysis Firm

26y Christopher Saunders

DoubleClick Teams with Offline Analysis Firm

DCLK and a major offline consumer goods firm will tell offlinemarketers how their Web spending affects sales. Read More...

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Two Birds, One Stone
Media

Two Birds, One Stone

26y Dana Blankenhorn

Two Birds, One Stone

Dana's here to tell you about a terrible scandal. Democracy is being undermined, its intentions thwarted. The expressed will of the majority is being ...

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MSN Criticized For Open Spam Relays
Media

MSN Criticized For Open Spam Relays

26y Jack Marshall

MSN Criticized For Open Spam Relays

Anti-spam group adds several MSN systems to notorious blacklist; some legitimate MSN subscribers could be affected by disruptions. Read More...

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Try Buy Cycling to Maximize Reach
Media

Try Buy Cycling to Maximize Reach

26y Adam Posman

Try Buy Cycling to Maximize Reach

Dot-com start-ups generally don't have the time to wait for a deal to turn around; they need to show results right away. Consider employing a buy cycl...

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Netcentives to Part Ways with AltaVista, CMGI
Media

Netcentives to Part Ways with AltaVista, CMGI

26y Christopher Saunders

Netcentives to Part Ways with AltaVista, CMGI

The online loyalty marketer aims to boost its membership by claimingusers of AltaVista's incentive program. Read More...

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Visa Taps Agency.com for International Work
Media

Visa Taps Agency.com for International Work

26y Christopher Saunders

Visa Taps Agency.com for International Work

Visa continues its efforts to market itself online while the I-shoplands a prestigious client. Read More...

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Lowering the Rich Media Hurdles
Media

Lowering the Rich Media Hurdles

26y Bill McCloskey

Lowering the Rich Media Hurdles

Publisher acceptance is the biggest hurdle facing rich media today. But some companies are trying to make things work for those wanting to use rich me...

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Netscape 6 Sets its Sights on Microsoft with Marketing Deals
Media

Netscape 6 Sets its Sights on Microsoft with Marketing Deals

26y Christopher Saunders

Netscape 6 Sets its Sights on Microsoft with Marke...

Netscape and AOL are gearing up for a promotional campaign to launchits new browser. Read More...

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Buy.com Unveils New Ad Campaign
Media

Buy.com Unveils New Ad Campaign

26y Christopher Saunders

Buy.com Unveils New Ad Campaign

On the heels of serious market woes, online retailer buy.com took thewraps off its new marketing and advertising campaign Wednesday. Read More...

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