Forbes.com Trumpets Success of "Money Back Guarantee"
Media

Forbes.com Trumpets Success of "Money Back Guarantee"

24y Pamela Parker

Forbes.com Trumpets Success of "Money Back Guarant...

A new campaign proclaims the success of the publisher's brand resultspromise. Read More...

View article
Ready for Its Future?
Paid Search

Ready for Its Future?

24y Kevin Lee

Ready for Its Future?

Yahoo! Re-Search: Step-by-step prep for Yahoo!'s retooled search engine. Read More...

View article
Permission to Spam?
Email

Permission to Spam?

24y Al DiGuido

Permission to Spam?

Seven ways to conquer inbox clutter and differentiate yourself now. Read More...

View article
To Renew or Not to Renew?
Media

To Renew or Not to Renew?

24y Tessa Wegert

To Renew or Not to Renew?

It's a decision that must be made with every campaign. Here's how to figure it out. Read More...

View article
FTC Pledges to Continue Spam War
Media

FTC Pledges to Continue Spam War

24y Roy Mark

FTC Pledges to Continue Spam War

Muris tells Congress he hopes technological fixes and other industry initiatives will provide additional solutions. Read More...

View article
Lycos Signs with DoubleClick for Subscription Services
Media

Lycos Signs with DoubleClick for Subscription Services

24y Brian Morrissey

Lycos Signs with DoubleClick for Subscription Serv...

The portal will use Ensemble as a tool to move its users from free to fee. Read More...

View article
IAR Bits and Bytes
Media

IAR Bits and Bytes

24y Brian Morrissey

IAR Bits and Bytes

eDiets shifts business model; WSJ.com rolls out marketing edition. Read More...

View article
Supporting The Corporate Talent
Audience

Supporting The Corporate Talent

24y Robyn Greenspan

Supporting The Corporate Talent

Investments in human capital are yielding a high return, and companies are fostering IT retention through training, development, and compensation. Rea...

View article
Seven Questions for an E-Mail-Specific Creative Brief
Email

Seven Questions for an E-Mail-Specific Creative Brief

24y Karen Gedney

Seven Questions for an E-Mail-Specific Creative Br...

The better the brief, the better the campaign. Seven e-mail-specific creative brief questions. Read More...

View article
Hispanics Driven to Auto Sites
Media

Hispanics Driven to Auto Sites

24y Robyn Greenspan

Hispanics Driven to Auto Sites

This online segment now represents roughly one-third of the total U.S. Hispanic population, and they are bringing heavy traffic to car manufacturers. ...

View article
Execs and Accounts for April 9, 2003
Media

Execs and Accounts for April 9, 2003

24y Zachary Rodgers

Execs and Accounts for April 9, 2003

Squeaky Wheel Media launches a site jointly promoting SoBe Beverage and No Fear; ninedots launches a new site for Levi Strauss & Co.'s Dockers brand; ...

View article
Multimedia Search: Singingfish
Search

Multimedia Search: Singingfish

24y Danny Sullivan

Multimedia Search: Singingfish

All singing! All dancing! Multimedia search gets serious. Read More...

View article
Yahoo! Revises Estimates Upward, Reports Profit
Media

Yahoo! Revises Estimates Upward, Reports Profit

24y Pamela Parker

Yahoo! Revises Estimates Upward, Reports Profit

The portal player continues a four-quarter profitability streak,calling its online advertising business 'strong.' Read More...

View article
Online Business Models: One Size Doesn't Fit All
Media

Online Business Models: One Size Doesn't Fit All

24y Vin Crosbie

Online Business Models: One Size Doesn't Fit All

Looking for the business model for paid content? There isn't one. Read More...

View article
Metrics Built for Speed
Media

Metrics Built for Speed

24y Len Ellis

Metrics Built for Speed

New metrics and data provide new competitive advantages: speed and real-time marketing. Read More...

View article
The Internet's Impact on Indulgence
Audience

The Internet's Impact on Indulgence

24y Robyn Greenspan

The Internet's Impact on Indulgence

While offline consumers flood malls looking for the lowest prices, other consumers are going online to research and identify luxury items, according t...

View article
Leveraging the Internet for Segment-Based Marketing
Media

Leveraging the Internet for Segment-Based Marketing

24y Mark Redetzke

Leveraging the Internet for Segment-Based Marketin...

Razor-sharp targeting to the masses. Long promised, finally becoming an online reality. Read More...

View article
The Deadly Duo: Spam and Viruses, March 2003
Data insights

The Deadly Duo: Spam and Viruses, March 2003

24y ClickZ Stats Staff

The Deadly Duo: Spam and Viruses, March 2003

Spam attacks are up by nearly 4 percent in the last month, but the proportion of unsolicited adult-oriented e-mails remains unchanged. Read More...

View article
Anti-Spammer Claims Court Victory
Media

Anti-Spammer Claims Court Victory

24y Brian Morrissey

Anti-Spammer Claims Court Victory

A Maryland anti-spam activist accused of harassment by an alleged spammer claims victory. Read More...

View article
The 24/7 Marketing Department
Marketing

The 24/7 Marketing Department

24y Martin Lindstrom

The 24/7 Marketing Department

Kids expect to be in touch with their brands at will. Even at 3:00 a.m. If you can't be there for them, the Web can. Read More...

View article
Overture Partners with Gator
Media

Overture Partners with Gator

24y Brian Morrissey

Overture Partners with Gator

The paid-search company inks a deal to provide listings for Gator's 'Search Scout' pop-under service. Read More...

View article
Modified Mail Could End Spam
Email

Modified Mail Could End Spam

24y Heidi Anderson

Modified Mail Could End Spam

Peter Kay, founder of The Titan Key, an anti-spam startup, says his solution is the only one that provides mailbox ownersless spam the longer they use...

View article
Improve E-Mail Metrics With Newsletters
Email

Improve E-Mail Metrics With Newsletters

24y Paul Soltoff

Improve E-Mail Metrics With Newsletters

A properly conceived and implemented newsletter dramatically improves your business. Here’s why. Read More...

View article
inQuira Upgrades Self-Serve Search
Media

inQuira Upgrades Self-Serve Search

24y Christopher Heine

inQuira Upgrades Self-Serve Search

The San Bruno, Calif., upstart improves its natural language software to woo financial service and telecom clients. Read More...

View article
Execs and Accounts for April 7, 2003
Media

Execs and Accounts for April 7, 2003

24y Zachary Rodgers

Execs and Accounts for April 7, 2003

Borders taps ForeSee Results to measure and manage the effectiveness of its subscription-based e-mail newsletters; CentrPort expands its North America...

View article
Big Ideas for Tiny Messages
Marketing

Big Ideas for Tiny Messages

24y Staffan Engdegard

Big Ideas for Tiny Messages

Five tips for SMS message optimization. Read More

View article
Orbitz Debuts Characters in TV Spots
Media

Orbitz Debuts Characters in TV Spots

24y Pamela Parker

Orbitz Debuts Characters in TV Spots

UPDATE: Orbitz.com goes back to television, at a critical time for the travel industry. Read More...

View article
1 … 1,217 1,218 1,219 1,220 1,221 … 1,702