Relaunching a Web Site: The 12-Point Checklist
Analytics

Relaunching a Web Site: The 12-Point Checklist

23y Bryan Eisenberg

Relaunching a Web Site: The 12-Point Checklist

Redesign, revamp, or relaunch your site, step by step. Read More...

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Goals, Benchmarks, and E-Mail Marketing Success
Email

Goals, Benchmarks, and E-Mail Marketing Success

23y Al DiGuido

Goals, Benchmarks, and E-Mail Marketing Success

Set, measure, and improve e-mail marketing campaign performance -- a step-by-step guide. Read More...

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The Seven Deadly Habits of Highly Ineffective Executives, Part 3
Analytics

The Seven Deadly Habits of Highly Ineffective Executives, Part 3

23y Arthur O'Connor

The Seven Deadly Habits of Highly Ineffective Exec...

The blockbuster management primer, updated for today's grimmer economy (with tongue firmly in cheek and apologies to Stephen R. Covey). Read More...

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Thorough and Careful Wins the Race
Media

Thorough and Careful Wins the Race

23y Tessa Wegert

Thorough and Careful Wins the Race

Just because you can launch an online campaign quickly, doesn't mean you should. Read More...

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License To Waste
Marketing

License To Waste

23y Robyn Greenspan

License To Waste

Nearly half of the CRM software licenses that were bought to improve the consumer experience are languishing on shelves – unused. Read More...

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MTV, Motorola Ink $75M Marketing Pact
Media

MTV, Motorola Ink $75M Marketing Pact

23y Brian Morrissey

MTV, Motorola Ink $75M Marketing Pact

The cross-promotional deal seeks to combine MTV's content and brand with the reach of Motorola's wireless technology. Read More...

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Yahoo! Launches Personals Ad Blitz
Media

Yahoo! Launches Personals Ad Blitz

23y Brian Morrissey

Yahoo! Launches Personals Ad Blitz

The portal kicks off an ad campaign for its personals service to sell online dating as fun and exciting. Read More...

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Phone-Based E-Mail Capture: The Next Wave?
Email

Phone-Based E-Mail Capture: The Next Wave?

23y Karen Gedney

Phone-Based E-Mail Capture: The Next Wave?

B2B marketers who build e-mail lists the old-fashioned way: by phone. Read More...

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AOL Pops Pop-Ups
Media

AOL Pops Pop-Ups

23y Brian Morrissey

AOL Pops Pop-Ups

UPDATE: The Internet service follows up on its ban of third-party pop-ups with a new browser icon that allows users to block Web pop-up and pop-under ...

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ABC News Targets Broadband Subscribers
Media

ABC News Targets Broadband Subscribers

23y Ryan Naraine

ABC News Targets Broadband Subscribers

ABCNews.com launches a live, 24-hours news service for broadband Web users with the hope that looming war coverage will lure paying subscribers. Read ...

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Connected Age Needs Art and Science
Media

Connected Age Needs Art and Science

23y Len Ellis

Connected Age Needs Art and Science

Perceiving sense and meaning in all that information. Read More...

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February's Top Affiliate Programs
Audience

February's Top Affiliate Programs

23y ClickZ Stats Staff

February's Top Affiliate Programs

The top 10 affiliate programs of February 2003, as ranked by Refer-it. Read More...

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Intel Debuts Centrino With Street Hoopla
Media

Intel Debuts Centrino With Street Hoopla

23y Brian Morrissey

Intel Debuts Centrino With Street Hoopla

The chipmaker looks to build buzz on the street for its new Wi-Fi chip with magenta-clad messengers, sidewalk performers, and a pop concert. Read More...

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Search Guiding More Web Activity
Media

Search Guiding More Web Activity

23y Brian Morrissey

Search Guiding More Web Activity

Search engines' share of site referrals surged in the past year, according to WebSideStory. Read More...

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Respect: Last Word of Advice for Online Copywriters
Marketing

Respect: Last Word of Advice for Online Copywriters

23y Nick Usborne

Respect: Last Word of Advice for Online Copywriter...

The essence of online copywriting. Read More...

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Execs and Accounts for March 12, 2003
Media

Execs and Accounts for March 12, 2003

23y Zachary Rodgers

Execs and Accounts for March 12, 2003

The IAB creates of an Associate Member category; Agency.com launches a new Web site for Hart Schaffner Marx; Esselte Corporation launches an online ma...

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DSL Leads Global Connections
Data insights

DSL Leads Global Connections

23y Robyn Greenspan

DSL Leads Global Connections

Global DSL subscriptions nearly doubled during 2002, and there are expectations of another huge growth spurt during 2003. Read More...

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Wedding Bells for DealTime, Epinions
Media

Wedding Bells for DealTime, Epinions

23y Beth Cox

Wedding Bells for DealTime, Epinions

The shopping search company and the consumer review and product ratings firm will integrate content and technology, while maintaining their branding. ...

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Ending the Cloaking Debate, Part 3
Search

Ending the Cloaking Debate, Part 3

23y Danny Sullivan

Ending the Cloaking Debate, Part 3

Cloaking: what it is, what it isn't, and why it matters. Read More...

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The Integration Opportunity, Part 1
Media

The Integration Opportunity, Part 1

23y Mark Redetzke

The Integration Opportunity, Part 1

Integration works well now, but real promise is still down the road. Read More...

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Does Your Brand Have a Sense of Humor?
Marketing

Does Your Brand Have a Sense of Humor?

23y Martin Lindstrom

Does Your Brand Have a Sense of Humor?

A smile couldn't hurt your brand. It could even help. Read More...

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CMR: Internet Ad Market Fell in 2002
Media

CMR: Internet Ad Market Fell in 2002

23y Brian Morrissey

CMR: Internet Ad Market Fell in 2002

The ad measurement firm says the overall ad market grew 4.3 percent, despite a shaky economy and international uncertainty. Read More...

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Yahoo! Rolls Out New Anti-Spam Features
Media

Yahoo! Rolls Out New Anti-Spam Features

23y Brian Morrissey

Yahoo! Rolls Out New Anti-Spam Features

The mega-portal rolls out a buffed-up version of its SpamGuard filter for its e-mail users. Read More...

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Citysearch Rolls Out Local Search
Media

Citysearch Rolls Out Local Search

23y Brian Morrissey

Citysearch Rolls Out Local Search

The move comes as Overture readies its own pay-for-performance local search offering. Read More...

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Wi-Fi Gets 'Super Sized'
Media

Wi-Fi Gets 'Super Sized'

23y Michael Pastore

Wi-Fi Gets 'Super Sized'

UPDATE: McDonalds supports Intel's Centrino wireless chipset with a nationwide rollout of wireless Internet in its restaurants. Borders, Hilton Promot...

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Paid Content: Three New Studies
Media

Paid Content: Three New Studies

23y Vin Crosbie

Paid Content: Three New Studies

Three interesting reports involving questions about publishing paid content landed on Vin's desk this month. Read More...

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A Popular Breed:The AOL E-Mail User
Audience

A Popular Breed:The AOL E-Mail User

23y Robyn Greenspan

A Popular Breed:The AOL E-Mail User

This huge population represents a goldmine to the e-mail marketer that can effectively target this unique market. Read More...

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