IAR Bits and Bytes
Media

IAR Bits and Bytes

24y Brian Morrissey

IAR Bits and Bytes

ValueClick eyes Q4 profits; EyeWonder's new rich media tool; and RedSheriff volleys to the ATP. Read More...

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IBM Starts Think-ing
Media

IBM Starts Think-ing

24y Brian Morrissey

IBM Starts Think-ing

Big Blue says it will re-brand its PC line and related services with the 'Think' motto that's been the company's byword for nearly a century. Read Mor...

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Web Server Statistics Page
Audience

Web Server Statistics Page

24y rumo

Web Server Statistics Page

internet.com's ServerWatch reports on surveys that examine the number and types of servers being used to power the Internet. Check the results of the ...

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Are PVRs the Enemy?
Media

Are PVRs the Enemy?

24y Brian Morrissey

Are PVRs the Enemy?

A new research report says that TiVo and its brethren might not be the bane of advertisers' existence, so long as advertisers are creative. Read More...

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Bells Beginning to Jingle?
Media

Bells Beginning to Jingle?

24y Seana Mulcahy

Bells Beginning to Jingle?

A none-too-spectacular holiday season is upon us, but online's under the mistletoe. A projected mild spending increase sure beats last year's lump of ...

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At AOL, Some Exhale, Some Hold Their Breath
Media

At AOL, Some Exhale, Some Hold Their Breath

24y Erin Joyce

At AOL, Some Exhale, Some Hold Their Breath

Senior level execs are dismissed, others have left in recent months, and others are holding their breath in the midst of AOL's strategic review. Read ...

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IAR Bits and Bytes
Media

IAR Bits and Bytes

24y Brian Morrissey

IAR Bits and Bytes

DoubleClick closes Protagona deal; back to school with Google; small businesses go online for the holidays Read More...

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Why Is the Dictionary in Alphabetical Order?
Media

Why Is the Dictionary in Alphabetical Order?

24y Vin Crosbie

Why Is the Dictionary in Alphabetical Order?

Great content and great content management are only first steps toward a paid model. Read More...

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Why a Traffic Retention Strategy Matters
Marketing

Why a Traffic Retention Strategy Matters

24y Martin Lindstrom

Why a Traffic Retention Strategy Matters

Promoting your site like there's no tomorrow? If your customers aren't coming back, they got the message. Read More...

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Pen Pal Politicians Reach Voters
Ad Industry Metrics

Pen Pal Politicians Reach Voters

24y Robyn Greenspan

Pen Pal Politicians Reach Voters

A growing number of elected officials in the U.S. are finding that the power of the people may lie in the power of the Internet. Read More...

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Searching for a Definition of Spam
Email

Searching for a Definition of Spam

24y Paul Soltoff

Searching for a Definition of Spam

Trying to define spam is like trying to define porn -- you know it when you see it, but everyone has a different idea. Is a clear definition possible?...

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Shoppers Gearing Up for Season
Audience

Shoppers Gearing Up for Season

24y Robyn Greenspan

Shoppers Gearing Up for Season

Online consumers are beginning to flex their e-commerce muscles in anticipation of the upcoming holidays. Read More...

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Execs and Accounts for November 4, 2002
Media

Execs and Accounts for November 4, 2002

24y Zachary Rodgers

Execs and Accounts for November 4, 2002

Agency.com promotes Don Scales to executive vice president and chief operating officer; Range Online Media hires Eric Clark as vice president of media...

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Is The New Outlook a Threat to E-Mail Marketers?
Media

Is The New Outlook a Threat to E-Mail Marketers?

24y Brian Morrissey

Is The New Outlook a Threat to E-Mail Marketers?

The upcoming version of Microsoft's popular e-mail program boasts anti-spam features that could give legitimate e-mail marketers headaches. Read More...

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RIAA Was Right ... The Sky Is Falling
Audience

RIAA Was Right ... The Sky Is Falling

24y Beth Cox

RIAA Was Right ... The Sky Is Falling

It appears the music industry's fears were justified; new figures show that e-commerce music sales are down 25 percent as file sharing and CD-burning ...

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The Latest in Sleazy Marketing Tools
Marketing

The Latest in Sleazy Marketing Tools

24y Sean Carton

The Latest in Sleazy Marketing Tools

Combine spam, spiders, and referrer log files, and Web marketing hits a new low. Read More...

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Gaming Industry Serious Business
Audience

Gaming Industry Serious Business

24y Robyn Greenspan

Gaming Industry Serious Business

Video game console revenue surpassed movie box office receipts in the U.S. for the second consecutive year, with substantial increases expected. Read ...

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Honeymoon in E-Marketing Heaven
Marketing

Honeymoon in E-Marketing Heaven

24y Pamela Parker

Honeymoon in E-Marketing Heaven

A quaint country inn with sophisticated Web wisdom. Read More...

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Execs and Accounts for November 1, 2002
Media

Execs and Accounts for November 1, 2002

24y Zachary Rodgers

Execs and Accounts for November 1, 2002

AIM names Kevin Noonan successor to departing executive director Ben Isaacson; Jumpstart Digital Marketing hires Skip Esch as director of sales and st...

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Wireless Carriers Increase Online Ads
Media

Wireless Carriers Increase Online Ads

24y Brian Morrissey

Wireless Carriers Increase Online Ads

A new report says wireless players are turning to the Net to introduce new products and fight for market share. Read More...

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Demand Marketing: By Their Actions You Will Know Them
Marketing

Demand Marketing: By Their Actions You Will Know Them

24y Declan Dunn

Demand Marketing: By Their Actions You Will Know T...

Adware companies are on to something. You need to understand it and practice it. Read More...

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Framing the Problem
Analytics

Framing the Problem

24y Bryan Eisenberg

Framing the Problem

Wireframes: why you need one, how to build one, and, once and for all, why a wireframe is not a storyboard. Read More...

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The End of the Privacy Wars?
Media

The End of the Privacy Wars?

24y Brian Morrissey

The End of the Privacy Wars?

Following in rival DoubleClick's footsteps, Avenue A announces a settlement in the class action lawsuits over its privacy policies. Read More...

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Yahoo! Tests Pay Services Package
Media

Yahoo! Tests Pay Services Package

24y Brian Morrissey

Yahoo! Tests Pay Services Package

UPDATE: The portal bundles together a variety of its paid features, in a promotion aimed at turning more users into customers. Read More...

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New York Rangers Case Study
Email

New York Rangers Case Study

24y Heidi Anderson

New York Rangers Case Study

Rich media email: skating on thin ice? Here’s how the Rangers scored. Read More...

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Study: For Site Cred, Looks Matter
Media

Study: For Site Cred, Looks Matter

24y Kate Kaye

Study: For Site Cred, Looks Matter

Two recent studies about how consumers judge Web sites' informationsuggest that we do judge sites by their design covers. Read More...

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Sellers Have Their Say
Media

Sellers Have Their Say

24y Tessa Wegert

Sellers Have Their Say

Media buyers and seller talk about what they seek from each other (and you thought Venus and Mars was bad enough). Read More...

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