European Colocation and Hosting Markets Expecting Growth
Audience

European Colocation and Hosting Markets Expecting Growth

26y Michael Pastore

European Colocation and Hosting Markets Expecting ...

The dramatic growth in e-business is causing demand for colocation space and Web hosting in Europe to become a hot commodity. Read More...

View article
Fast (Not Free) Home Delivery
Marketing

Fast (Not Free) Home Delivery

26y Frank Catalano

Fast (Not Free) Home Delivery

Pick one: Napster is the liberator of those unfairly oppressed by high CD prices. Or, Napster is the end of intellectual property and copyright. Those...

View article
An Alternative to Impressions?
Media

An Alternative to Impressions?

26y Jim Meskauskas

An Alternative to Impressions?

Here's an alternative to the media currency of impressions and clicks as a unit of exchange: audience and session. It can be difficult for most sites ...

View article
Lowe Lintas Signs ClickAction for E-mail Marketing
Media

Lowe Lintas Signs ClickAction for E-mail Marketing

26y Christopher Saunders

Lowe Lintas Signs ClickAction for E-mail Marketing

ClickAction nets a second high-profile client-partner in as manyweeks. Read More...

View article
Spamming Wars: USPS to the Rescue?
Marketing

Spamming Wars: USPS to the Rescue?

26y David Gumpert

Spamming Wars: USPS to the Rescue?

Now that email threatens to supplant snail mail, the U.S. Postal Service has plans that place email squarely in the middle of the hottest issue raging...

View article
This Week's Stats
Marketing

This Week's Stats

26y Michael Pastore

This Week's Stats

This Week's Stats Read More

View article
Delivering the Brand Promise
Marketing

Delivering the Brand Promise

26y Damian Bazadona

Delivering the Brand Promise

The Internet is transforming the way consumers interact with brands. As the number of web pages on the Internet continue to escalate at astronomical l...

View article
Deliverance
Marketing

Deliverance

26y Zhenya Gene Senyak

Deliverance

Suddenly, just how much bang you can get for your promotional buck matters. While publicity with its cachet of credibility and enormous reach still qu...

View article
Follow You, Follow Me
Media

Follow You, Follow Me

26y Dana Blankenhorn

Follow You, Follow Me

It's not surprising that people obsessed with their privacy will still give away a ton of private information for a lottery ticket. Their concern has ...

View article
Software Glitch Affects DoubleClick's Domestic Clients
Media

Software Glitch Affects DoubleClick's Domestic Clients

26y Zachary Rodgers

Software Glitch Affects DoubleClick's Domestic Cli...

Delivery of banner ads, online promotions and clickthroughs weredisrupted for about an hour and half on Friday. Read More...

View article
Sonar to Include Nexchange Sites, E-Commerce Capabilities
Media

Sonar to Include Nexchange Sites, E-Commerce Capabilities

26y Christopher Saunders

Sonar to Include Nexchange Sites, E-Commerce Capab...

DoubleClick's Sonar Network announced a major agreement withNexchange today. Read More...

View article
AOL, Target Launch Marketing and Promotional Initiatives
Media

AOL, Target Launch Marketing and Promotional Initiatives

26y Christopher Saunders

AOL, Target Launch Marketing and Promotional Initi...

Discount retailer Target and America Online announced the firstprograms emerging from the pair's recent alliance. Read More...

View article
Operating Under the Radar
Marketing

Operating Under the Radar

26y Neil Cohen

Operating Under the Radar

Internet start-ups have some business practices not typically found in the analog business world - like the concept of "stealth mode." This is the act...

View article
iBEAM Goes Interactive
Media

iBEAM Goes Interactive

26y John Townley

iBEAM Goes Interactive

After serving more than 12 million streaming ad insertions, the company is now offering an interactive aspect to its service. Read More...

View article
Advertain.com Offers Viral Marketing Product for B2B Clients
Media

Advertain.com Offers Viral Marketing Product for B2B Clients

26y Christopher Saunders

Advertain.com Offers Viral Marketing Product for B...

Online "advertainment" portal Advertain.com is jumping on the latestmarketing bandwagon. Read More...

View article
CRM Applications a $3 Billion Market
Marketing

CRM Applications a $3 Billion Market

26y Michael Pastore

CRM Applications a $3 Billion Market

All of the emphasis on winning and retaining customers has paid off for someone. Revenues in the CRM application market are on the rise, according to ...

View article
Put a Human Face on Your Corporate Image
Marketing

Put a Human Face on Your Corporate Image

26y Cliff Allen

Put a Human Face on Your Corporate Image

One of the things that's lacking on so many corporate web sites is a personal touch that humanizes the site. Many times a founder is associated with t...

View article
24/7 Media Asia to Handle SOHU.com Global Online Ad Sales
Media

24/7 Media Asia to Handle SOHU.com Global Online Ad Sales

26y Christopher Saunders

24/7 Media Asia to Handle SOHU.com Global Online A...

Asian portal SOHU.com said the network, owned by a rival, will handleits Web ad sales and serving. Read More...

View article
Avenue A, Level 3 to Broaden Agency's Service Offerings
Media

Avenue A, Level 3 to Broaden Agency's Service Offerings

26y Christopher Saunders

Avenue A, Level 3 to Broaden Agency's Service Offe...

Avenue A enlisted another partner Monday with an eye to keepexpanding its capabilities. Read More...

View article
24/7 Debuts Latest Version of Online Loyalty Product
Media

24/7 Debuts Latest Version of Online Loyalty Product

26y Christopher Saunders

24/7 Debuts Latest Version of Online Loyalty Produ...

As the incentive space continues to heat up, the ad network unveileda new version of its AwardTrack platform Monday. Read More...

View article
Online Shopping Slows in July
Audience

Online Shopping Slows in July

26y Michael Pastore

Online Shopping Slows in July

Total online sales increased by less than 1 percent in July of 2000, from $4.01 billion in June to $4.03 billion, according to the NRF/Forrester Onlin...

View article
Instant e-Commerce
Marketing

Instant e-Commerce

26y Kate Kaye

Instant e-Commerce

If youve ever tried to get a merchant credit card account so you can accept MasterCard, VISA, etc., you know how impossible this can be if you're not ...

View article
Profile-Based Ads: Wrap-Up
Media

Profile-Based Ads: Wrap-Up

26y Janet Ryan and Nancy Whiteman

Profile-Based Ads: Wrap-Up

After weeks of the pros and cons of profiling, Nancy and Janet give a final wrap-up on the "state of the art" use of profiling in ad targeting. Behavi...

View article
eVineyard Names CyberSight Interactive Ad Agency
Media

eVineyard Names CyberSight Interactive Ad Agency

26y Christopher Saunders

eVineyard Names CyberSight Interactive Ad Agency

The interactive agency nabbed a marquee client to complement itsretinue of offline brand names. Read More...

View article
Why the Net Likes Bush
Media

Why the Net Likes Bush

26y Dana Blankenhorn

Why the Net Likes Bush

Bush and Gore are probably in general agreement over the "need" for the police to snoop on what you do and say online, along with the "need" for all t...

View article
Loyalty Without Rewards
Email

Loyalty Without Rewards

26y Kim MacPherson

Loyalty Without Rewards

We already know we need to place emphasis on service and value in order to get that loyalty momentum going, meaning that things like timely delivery o...

View article
Oops, My Site Sucks
Marketing

Oops, My Site Sucks

26y Nick Usborne

Oops, My Site Sucks

When you get permission from people to send them a newsletter or email from time to time, make sure you're prepared. Because one of the fastest ways t...

View article
1 1,469 1,470 1,471 1,472 1,473 1,702