Most Searchers Have Two Words for Google
Media

Most Searchers Have Two Words for Google

19y Enid Burns

Most Searchers Have Two Words for Google

A higher percentage of searches contain two words than one, three, or more word phrases. Read More...

View article
IAC's Q3 Mortgage Pains Countered by Strength in Media and Advertising
Media

IAC's Q3 Mortgage Pains Countered by Strength in Media and Advertising

19y Fred Aun

IAC's Q3 Mortgage Pains Countered by Strength in M...

Ask.com and Fun Web Products among conglomerate's fast-growth segments. Read More...

View article
Truveo Brings Video Search Around the World
Media

Truveo Brings Video Search Around the World

19y Enid Burns

Truveo Brings Video Search Around the World

AOL's video search engine Truveo gets a reported 40 million users per month, according to comScore data Read More...

View article
Google Gets Social
Media

Google Gets Social

19y Matthew G. Nelson

Google Gets Social

Google is handing out a Halloween treat to Web developers today by making its OpenSocial common API available Read More...

View article
MTV.com to Mess with a Good Thing
Media

MTV.com to Mess with a Good Thing

19y Zachary Rodgers

MTV.com to Mess with a Good Thing

I love the background images on MTV.com, all of which are originally commissioned artworks Read More...

View article
Worldwide Mobile Subscriber Forecast
Media

Worldwide Mobile Subscriber Forecast

19y Enid Burns

Worldwide Mobile Subscriber Forecast

Data released by the Shosteck Group and its strategic partner the Mobile World forecasts 3.3 billion mobile subscribers worldwide by year end Read Mor...

View article
NBC Universal Expands Interests in Digital Media Platforms
Media

NBC Universal Expands Interests in Digital Media Platforms

19y Enid Burns

NBC Universal Expands Interests in Digital Media P...

The addition of mobile and in-game ad inventory provides NBC Universal with more options to offer advertisers. Read More...

View article
Kentucky 527 Group Buys Big Online
Media

Kentucky 527 Group Buys Big Online

19y Kate Kaye

Kentucky 527 Group Buys Big Online

Who says 527s aren't advertising online yet this election season? A 527 group formed earlier this year is taking aim at Republican Governor of Kentuck...

View article
The Trouble in Forecasting Organic Search Results
Search

The Trouble in Forecasting Organic Search Results

19y Erik Dafforn

The Trouble in Forecasting Organic Search Results

A half-dozen factors that could affect an SEM campaign. Read More...

View article
Subject Line Testing Scenarios
Email

Subject Line Testing Scenarios

19y Karen Gedney

Subject Line Testing Scenarios

Gauge whether personalization, branding, and subject line length help or hurt e-mail open rates. Read More...

View article
Retargeting Burnout: Get Behavioral Back on Track
Data insights

Retargeting Burnout: Get Behavioral Back on Track

19y Robin Neifield

Retargeting Burnout: Get Behavioral Back on Track

Put your brand in a new environment, mix up the buy, shift strategies, and pull in more high-quality traffic to reverse the negative trends. Read More...

View article
Survey Finds Advertisers Keen on Social Networks, UGC
Media

Survey Finds Advertisers Keen on Social Networks, UGC

19y Matthew G. Nelson

Survey Finds Advertisers Keen on Social Networks, ...

E-mail campaigns demand the most of a marketer's time, but SEO is top priority. Read More...

View article
Execs & Accounts for October 31, 2007
Media

Execs & Accounts for October 31, 2007

19y Matthew G. Nelson

Execs & Accounts for October 31, 2007

Smith leads Tacoda's privacy efforts; Swanson lands at Glam; Tremor hires five sales execs. Read More...

View article
E-Mail Fraud Scheme Targets FTC
Media

E-Mail Fraud Scheme Targets FTC

19y Anna Maria Virzi

E-Mail Fraud Scheme Targets FTC

Internet fraudsters have taken aim at the Federal Trade Commission, an agency that's waged campaigns to help people avoid e-mail scams. Yesterday, the...

View article
Clock Ticks on E-Tailer SEO Plans for Holidays
Media

Clock Ticks on E-Tailer SEO Plans for Holidays

19y Enid Burns

Clock Ticks on E-Tailer SEO Plans for Holidays

On your marks, get set... "Merchants have less than a 30 day window from now, until roughly the end of November, to get some of those last-minute stru...

View article
Gannett/Tribune-Owned Metromix Aims for Local Bar and Restaurant Advertisers
Media

Gannett/Tribune-Owned Metromix Aims for Local Bar and Restaurant Advertiser...

19y Kate Kaye

Gannett/Tribune-Owned Metromix Aims for Local Bar ...

As a result of a 50/50 ownership deal, the network of youth-focused properties can also better court national advertisers. Read More...

View article
Zillow Crunches User Data to Target Homeowner-Based Ads
Media

Zillow Crunches User Data to Target Homeowner-Based Ads

19y Fred Aun

Zillow Crunches User Data to Target Homeowner-Base...

UPDATED: Real estate Web site launches ad tool that targets profiles of individual houses. Read More...

View article
Esurance and Cisco Among Hulu Beta Advertisers
Media

Esurance and Cisco Among Hulu Beta Advertisers

19y Kate Kaye

Esurance and Cisco Among Hulu Beta Advertisers

After testing the new Hulu video site from NewsCorp and NBC Universal, launched in beta today, weÂ’ve experienced some smooth streaming, and some vide...

View article
Dentsu America Gains Youthful Edge with Attik Acquisition
Media

Dentsu America Gains Youthful Edge with Attik Acquisition

19y Matthew G. Nelson

Dentsu America Gains Youthful Edge with Attik Acqu...

The creative agency is looking to capitalize on Dentsu's established brand reputation to bring in previously wary potential clients. Read More...

View article
Facebook App Developers See More Ad Rep Options
Media

Facebook App Developers See More Ad Rep Options

19y Zachary Rodgers

Facebook App Developers See More Ad Rep Options

AdBrite has begun allowing media buyers to target Facebook users. Read More...

View article
Marketing With Podcasts, Part 2
Media

Marketing With Podcasts, Part 2

19y Harry Gold

Marketing With Podcasts, Part 2

Podcasting guru Mark McCrery outlines advertising and sponsorship opportunities available for marketers. Second in a series. Read More...

View article
Consumer 3.0: New Trends in CGM
Marketing

Consumer 3.0: New Trends in CGM

19y Pete Blackshaw

Consumer 3.0: New Trends in CGM

Taking full advantage of CGM's marketing potential is hardly a "flip the switch" opportunity. Read More...

View article
Responsys Manages Team, Campaigns for You
Media

Responsys Manages Team, Campaigns for You

19y Enid Burns

Responsys Manages Team, Campaigns for You

How do you track the status of all the moving parts on your ad campaigns? Responsys' CMO Scott Olrich said companies use spreadsheets and basic softwa...

View article
New and Returning Clickstream
Media

New and Returning Clickstream

19y Enid Burns

New and Returning Clickstream

Hitwise today enhanced its clickstream reporting to include competitive intelligence on new and returning visitors Read More...

View article
MSLO Names Three Execs, Signals Upcoming Online Changes
Media

MSLO Names Three Execs, Signals Upcoming Online Changes

19y Enid Burns

MSLO Names Three Execs, Signals Upcoming Online Ch...

Expect Martha Stewart Living Omnimedia to make a bigger impact in online before too long Read More...

View article
Despite Praise for Web, Real Estate Advertisers Unsure about What Works
Media

Despite Praise for Web, Real Estate Advertisers Unsure about What Works

19y Kate Kaye

Despite Praise for Web, Real Estate Advertisers Un...

According to a new report, 47 percent of the advertiser segment plans to spend more on ads this year, down about 11 percent since last year. Read More...

View article
Forbes.com Among Publishers Experimenting with Lead Gen
Media

Forbes.com Among Publishers Experimenting with Lead Gen

19y Kate Kaye

Forbes.com Among Publishers Experimenting with Lea...

The publisher has partnered with Matchpoint, among other lead gen services, to run form-based units on its site. Read More...

View article
1 815 816 817 818 819 1,702