Retailers are remembering just how many customer touchpoints they have at their disposal. Read More...
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View articleComeScore reports this afternoon that MySpace users are suddenly a bunch of codgers Read More...
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View articleAny child of the '80s will remember the mohawked, gold-chain-wearing tough guy from the "A-Team," Mr Read More...
View articleAt the CMO Council Summit , Dean Harris of Kayak, Josh Brooks of MySpace, and Page Murray from Palm are talking brand building Read More...
View articleI thought I'd add a bit more depth to my piece today looking at the impact of Ben Edelman's recent paper taking TRUSTe to task Read More...
View articleThe search marketing trade group expands its initiatives focused on in-house SEM pros. Read More...
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View articleIf you think Webcasts are a one-time event that fade from memory once the lights have faded, think again. Read More...
View articleUnderstand what does and does not occur with bounced e-mail. Once a list gets dirty, it may never get clean again. Read More...
View articleMobile may just be taking off, but already targeting and other sophisticated techniques benefit consumers and advertisers alike. Read More...
View articleUPDATE: Spyware researcher Ben Edelman contends many TRUSTe-certified sites can't be trusted, but there's more to the story. Read More...
View articleDelivery rates rise with improved false-positive filtering, Lyris finds. Read More...
View articleThe Six Apart blogging platform lets marketers sponsor communities and features. Read More...
View articleUPDATE: Unique visitors to newspaper sites jumped 31 percent for the first half of the year. Read More...
View articleDoubleClick E-mail vet Kirby lands at Merkle; Heavy.com hires Rohrer as EVP of revenue; Waterfront Media names Donat/Wald its agency of record Read Mo...
View articleFox fall programs will appear on corporate sibling MySpace and the MyFoxLocal Web sites of affiliate stations. Read More...
View articleIf this is your first time planning a behavioral A step-by-step guide for getting a successful campaign off the ground. Read More...
View articleThe fact that Outlook 2003 blocks images is yesterday's news. So why are so many of today's e-mails still full of images -- and completely unreadable ...
View articleMicrosoft has made a number of changes to its Windows Live offerings, including pushing some services out of beta and adding new features to others. R...
View articleAnimated films are a hot license for video game publishers, but are usually off-limits to advertisers and marketers wanting to buy in on the brand Rea...
View articleIn a none-too-enlightening piece examining the pre-roll conundrum in video advertising, The Wall Street Journal ( subscription required ) makes a stat...
View articleA couple recent ventures show the online jobs classifieds space is still zigging as it zags Read More...
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