After discovering a trademark conflict, Up2Speed.com drops its name; Universal McCann San Francisco adds a travel site to its media planning client ro...
View articleFrom time to time, a wag will appear who wants to share some inside marketing jokes with the rest of the world. Patrick Forsyth is just such a wag. Re...
View articleSoon, 'they' will know what you do, what you buy, and what you say. Is that data yours? Or theirs? Read More...
View articleLong the target of federal authorities, John Zuccarini is first person to face prosecution for violating the new Truth in Domain Names Act. Read More...
View articleUPDATE: The in-browser interstitial will include streaming video and audio when a user is going from one Web page to another. Read More...
View articleYahoo!-Overture deal gets antitrust nod; ITA OKs Ad-ID; CoolSavings puts multi-brand coupons online. Read More...
View articleUPDATE: The $8 million deal for Miva will bring the search player further offerings for small businesses. Read More...
View articleCoremetrics launches an e-mail program and names four initial partners; The Phelps Group names Heather Cohen to media planning post; Squeaky Wheel Med...
View articleFEATURE: As legitimate online publishers struggle to get e-mail newsletters into clogged inboxes, RSS is fast emerging as the answer to the spam night...
View articleSix degrees of viruses, viral marketing, social networks, and online advertising. Read More...
View articleEmailLabs has staked its claim on the ’high-end self-service e-mail marketing business’ by focusing on technology, not marketing, to deliver its e-mai...
View articleThe war must target spam -- not corporate America. Read More
View articleOnline tenure varies according to geography, and a pair of reports reveal some global and U.S. regional trends. Read More...
View articleThe e-commerce giant files 11 lawsuits in the U.S. and Canada againstspammers who engage in e-mail spoofing. Special Report: Online Scams Read More...
View articleNumbers are great, but real insight can be gained from seemingly nebulous survey data. Read More...
View articleMSN Hotmail was the hottest e-mail service in all the measured countries — except for the U.S., where Yahoo! holds a slight edge. Read More...
View articleSMS drops box office flops even faster; Nokia broadens gaming horizons; Enpocket turns a profit; New opt-in channel for SMS marketers. Read More...
View articleMSN Hotmail was the hottest e-mail service in all the measured countries – except for the U.S., where Yahoo! holds a slight edge. Read More...
View articleThe second quarter brought an increase of roughly 28 percent, and July's figures are strong too. Read More...
View articleAs pop-up-weary Internet users get access to handy blocking technologies, the slow decline of the oft-criticized ad format may be beginning. Read More...
View articleThe next generation tries to better capitalize on exponential growth. Read More...
View articleGoogle, Overture and Sprinks are putting a lot of money in inventory opportunities beyond search, but analysts say customers need to closely monitor t...
View articleMore than 300 search engine marketing firms and consultants link hands to promote the value of search engine marketing services. Read More...
View articleCo-founder Sergey Brin extols the benefits of AdWords and AdSense as he skirts questions about possible Microsoft acquisition plans or filing an IPO. ...
View articleDrive a group of people to take a specific action. The correlation between flash mobs and marketing. Read More...
View articleHandheld maker renames hardware, software divisions as it faces pressure from new PDAs coming on the market. Read More...
View articleAddis promotes Creson to executive creative director; Klipmart launches an online video campaign targeting the gray hairs. Read More...
View articlePeople are taught to report e-mail as spam and never unsubscribe. Why it's a problem -- and ideas for solutions. Read More...
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