No longer is online job searching confined to the computer savvy and high-tech populations, acccording to data from CareerMosaic. Read More...
View articleMedia marketplace and auction technology firm e-bidd.com signed with Meir Kahtan, Public Relations, a divisionof Miller Advertising Agency Inc. for pr...
View articleThe great thing about covering this business is you don't have long to wait. When a Netscape or Pointcast loses its way, the fall comes fast. In such ...
View articleOnline bookseller barnesandnoble.com launched amulti-million dollar advertising campaign, calling it the company's largestpromotion ever. Read More...
View articleNetmarket Group Inc. launcheda $15 million fourth quarter ad campaign to promote two of its onlineconsumer commerce properties -- and Hagglezone.com. ...
View articleAfter a formal review, Acteva (formerly known as TixToGO, theMarketplace for Activities) has awarded its advertising account to Young & Rubicam San Fr...
View articleThe average total direct compensation for a chief executive officer at a publicly traded Internet company is a relatively modest $1.74 million, accord...
View articleLuxury and specialty goods retailer BestSelections.com began a nationalmulti-million dollar advertising campaign for the holiday shopping season. Read...
View articleOnline movie store BigStar Entertainment Inc. named Mad Dogs & Englishmen toexpand its brand strategy for both online and traditional media advertisin...
View articleThe Seattle office of Creative works said it has landed the InfoSpace.com account for a multi-milliondollar media campaign. Read More...
View articleA study by AOL and RoperStarch reveals how and why people use the Internet, how it is affecting their lives and society, what prompts their activity o...
View articleInteractive agency and site development firm Organic Inc. said it will open an officein Singapore to serve the Asia Pacific region. Read More...
View articleReal-time personalization company Net Perceptions and e-businessmarketing and technology company Mediaplex Inc. said they are teaming upto improve ROI...
View articleAd network 24/7 Media Inc. posted a net loss for thethird quarter of $11.7 million, or $0.55 per share, compared to a net lossattributable to common s...
View articleOnce a buzzword becomes really hot, and people actually start implementing a solution based on the buzzword, the old buzzword becomes passe. That's th...
View articleUniversal Studios Recreation Grouphas selected Messner Vetere Berger McNamee Schmetterer/EURORSCG (MVBMS) to manage the division's interactive adverti...
View articleEisnor Interactive Inc., an off-linepromotions and guerrilla marketing agency for online brands, signed auto sales site carOrder.com and Beer.com as c...
View articleConsumer automotive Internet service Autoweb.com launched its first nationallybroadcast advertising campaign, a $12 million effort created by the SanF...
View articleExpanding its off-line marketing campaign, Styleclick.com Inc., operator of anetwork of style related e-commerce sites, began a radio advertising stra...
View articleCGN Marketing & Creative Serviceshas been named agency of record for BroadVision Inc., a supplier ofone-to-one e-business applications. Read More...
View articleCommunity site operation theglobe.com launched a $27 millionadvertising campaign designed to promote its brand and key services,including its online c...
View articleMany sites starting up these days have a much more difficult task than they used to when it comes to promoting themselves. In the good old days, you c...
View articleEmployment site jobs.com Inc. named McKinney & Silver as itsadvertising agency of record for a $15 million to $20 million advertisingcampaign, aimed a...
View articleInternet shoppers are three times more likely to buy items offline than online when browsing for items on the Internet. The fact that people are shopp...
View articleBoy, that Microsoft antitrust thing sure was entertaining. It had great characters, a plot any reporter could follow, and (supposedly) a definite endi...
View articleIt’s no wonder that email marketing is such a hot topic these days: When properly planned and targeted, email is the most effective direct response to...
View articleAs more companies decide to market online, they are approaching agencies in greater numbers and with deeper pockets, wanting to build a web site. That...
View articleWhen media buyers are asked how great ad reps are different, they consistently say that the best reps bring them, "big ideas." When Internet ad reps a...
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