For business professionals, spam is a huge problem that causes clogged in-boxes and wastes many hours of productive time. Many are turning to blocklis...
View articleSilverCarrot aims to beef up its database by acquiring a smaller competitor, Milesource. Read More...
View articleNo one spells or types flawlessly. Smart marketers take human foibles into consideration when developing a URL strategy. Read More...
View articleThe agreement follows on a successful series of one-day promotions last year, and continued troubles in the air travel industry. Read More...
View articleMarketer's Utopia or Orwellian Nightmare? AOL flirts with the prospect of sharing what might be the richest customer data around. Read More...
View articleBrought to you by...? Susan's take on this summer's big budget campaigns? Might be a good idea to invite the online and offline folks to the same comp...
View articleIf it’s not segmented, targeted, and data-driven, it’s spam -- no matter what the medium. Read More...
View articleA handful of major brands are proving to be adept in protecting their brand names from cybersquatters and ensuring consumers know where to find them o...
View articleWho's the drug dealer? Unethical (if not downright illegal) pharmacies flourish on the Web -- thanks to portals, search engines, and legitimate market...
View articleBorrowing on efforts begun by TRUSTe and MAPS, the new firm looks to provide verification for e-mail -- but could pose headaches for some marketers. R...
View articleThe ISP will offer users an application that nixes pop-ups and pop-unders, and plans to highlight the service in its newest campaign. Read More...
View articleMany consumers are hitting the Web instead of the beach, buying up computer hardware and travel-related services. Read More...
View articleWe're getting reach and frequency tools -- but we need more than just tools. Read More...
View articleWhat counts? What doesn’t? What are the six pitfalls in measuring the open rate of your emails? Read More...
View articleDespite improvements in detection and prevention procedures, roughly half of the IT community fears an attack on the U.S. government's technological i...
View articleThings slowed to a standstill in June, but revved back up again in July. Read More...
View articleBite Communications hires two to lead the formation of a mobile communications practice; Juxta Digital launches a site for Columbia's IT programs; Mul...
View articleThings slowed to a standstill in June, but revved back up again inJuly. Read More...
View articleGovernment issues subpoenas for transactions involving AOL's former chief deal maker. Read More...
View articleWhat's in a (domain) name? Search engine rankings, brand equity, customer loyalty, and profits... for starters. Read More...
View articleThe creative for new Altoids Sours combines TV with a retro look (rememberwhat a geek you were in high school?) with some hot online technology. Read ...
View articleUPDATE: Five ReplayTV owners will get to contest their rights to record television programs and to skip commercials using digital video recorders (DVR...
View articleCredibility counts. On your site, for your brand, and for marketing as a profession. Marketers, can you explain your job credibly? Read More...
View articleIn its quest to expand its personal ad empire internationally, Match.com renews a distribution deal in the UK. Read More...
View articleYour problem isn’t building an email database -- it’s handling an email database without having permission to send mail. Read More...
View articleOn the surface Kerio Mail Server is a well-rounded mail server package priced ideally for small to midsize enterprises. But the server goes beyond tha...
View articleCustomer profitability management: the trends, case studies, and solutions. Last of a three-part series. Read More...
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