Social Success: Content, Brand Ambassadors, and Timing
Social

Social Success: Content, Brand Ambassadors, and Timing

13y Sundeep Kapur

Social Success: Content, Brand Ambassadors, and Ti...

Being relevant, timely, and hosting conversations among your consumers is going to help you drive engagement that will provide you with useful content...

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Yahoo Email Changes – How This May Impact Marketers
Asia

Yahoo Email Changes – How This May Impact Marketers

13y Stephen Hay

Yahoo Email Changes – How This May Impact Marketer...

And suggestions on how to manage these impacts to avoid a PR disaster. Read More...

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Going From Big Data to Beautiful Data
Analytics

Going From Big Data to Beautiful Data

13y Andy Radovic

Going From Big Data to Beautiful Data

There is an unsatiated need to make data easy to use, easy to understand, and simply fun to interact with. Read More...

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Google AdWords Dynamic Remarketing Launches for Merchants
Search

Google AdWords Dynamic Remarketing Launches for Merchants

13y Jennifer Slegg

Google AdWords Dynamic Remarketing Launches for Me...

Google has launched its dynamic remarketing program to all clients with a Google Merchant Center account. This pilot program is only available to thos...

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White Castle Seeks Most Dedicated Fans for Cravers Hall of Fame
Marketing

White Castle Seeks Most Dedicated Fans for Cravers Hall of Fame

13y Lisa Lacy

White Castle Seeks Most Dedicated Fans for Cravers...

The brand asks its most fervent fans to apply on its website. Read More...

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Digitas Reflects on Dual Media Partnership for Sprint at E3
Media

Digitas Reflects on Dual Media Partnership for Sprint at E3

13y Matt Kapko

Digitas Reflects on Dual Media Partnership for Spr...

Digitas secured the first native ad distribution partnership for Sprint with The Huffington Post to showcase exclusive behind-the-scenes footage from ...

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Let the Instagram vs. Vine Video Battle Begin!
Media

Let the Instagram vs. Vine Video Battle Begin!

13y Greg Jarboe

Let the Instagram vs. Vine Video Battle Begin!

Within 8 hours of launching Video on Instagram, more than a year's worth of footage was shared. Meanwhile, the number of tweets containing a 6-second ...

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Understanding Digital Customer Engagement on a Physical Level
Analytics

Understanding Digital Customer Engagement on a Physical Level

13y Mark Ryan

Understanding Digital Customer Engagement on a Phy...

How we can measure physical interaction to better understand customer attention. Read More...

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Better Mobile Insights: Transcending Demographics and Raising the Standard of Audience Targeting
Media

Better Mobile Insights: Transcending Demographics and Raising the Standard ...

13y Shannon E. Denison

Better Mobile Insights: Transcending Demographics ...

The mobile channel affords us the ability to learn what resonates with consumers, allowing us to immediately convert these insights into dynamically m...

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The Easiest and Fastest Way to Increase High-Quality Links
Search

The Easiest and Fastest Way to Increase High-Quality Links

13y Crispin Sheridan

The Easiest and Fastest Way to Increase High-Quali...

There are opportunities to quickly increase the number of quality links pointing to your site with minimal effort, and it's completely white hat…encou...

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How to Make Sales Relationships in LinkedIn Groups
Social

How to Make Sales Relationships in LinkedIn Groups

13y Jasmine Sandler

How to Make Sales Relationships in LinkedIn Groups

Your LinkedIn marketing experience, and utilizing it as a personal selling tool, is only as good as the quality of relationships you develop over time...

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Banish Shades of Gray From Your Email Program With Informative, Useful Content
Email

Banish Shades of Gray From Your Email Program With Informative, Useful Cont...

13y Margaret Farmakis

Banish Shades of Gray From Your Email Program With...

Learn how to increase your inbox placement, subscriber engagement, and the long-term health of your email program while preventing your campaigns from...

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Let It Rain
Marketing

Let It Rain

13y Anna Papadopoulos

Let It Rain

Four life lessons learned from home renovations that you can apply to your career. Read More...

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Instagram's '15 Seconds of Fame'
Asia

Instagram's '15 Seconds of Fame'

13y Rudi Leung

Instagram's '15 Seconds of Fame'

Does a 15-second video ad work on Instagram? Read More

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Embracing the Reality of Multi-Touch Attribution
Analytics

Embracing the Reality of Multi-Touch Attribution

13y Vinoaj Vijeyakumaar

Embracing the Reality of Multi-Touch Attribution

It's no longer a concept or technology that is only for those with deep pockets. Consider this approach. Read More...

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How to Build Your Search Marketing Agency for the Future
Search

How to Build Your Search Marketing Agency for the Future

13y Uri Bar-Joseph

How to Build Your Search Marketing Agency for the ...

As more companies enter the digital age and look to generate demand for their products and services, the need for digital marketing services is growin...

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Visualization Map Tracks #sghaze via Instagram in Real Time
Asia

Visualization Map Tracks #sghaze via Instagram in Real Time

13y Adaline Lau

Visualization Map Tracks #sghaze via Instagram in ...

Five guys who believe that many small actions can add together for a movement that matters have created a map to track the haze in Singapore. Read Mor...

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Klondike Asks Fans for Celeb 'What Would You Do...' Challenges
Marketing

Klondike Asks Fans for Celeb 'What Would You Do...' Challenges

13y Lisa Lacy

Klondike Asks Fans for Celeb 'What Would You Do......

The Unilever brand's Klondike Celebrity Challenge plays on its 30-year-old slogan. Read More...

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Balancing Personalized Service With 'Creep Factor'
Marketing

Balancing Personalized Service With 'Creep Factor'

13y Mary Lisbeth D'Amico

Balancing Personalized Service With 'Creep Factor'

Technology today allows companies to personalize websites at a very sophisticated level, but they need to make sure not to creep out their customers. ...

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Will Your Clueless CEO Ever Support Conversion Rate Optimization?
Acquisition

Will Your Clueless CEO Ever Support Conversion Rate Optimization?

13y Tim Ash

Will Your Clueless CEO Ever Support Conversion Rat...

Show the CEO why his or her opinion doesn't matter, build the financial case for conversion improvement, and make the connection between CRO and marke...

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Best of Cannes: Turning Creativity Into Action
Media

Best of Cannes: Turning Creativity Into Action

13y Kristin Kovner

Best of Cannes: Turning Creativity Into Action

How to harness the essence of the most successful campaigns at Cannes for your brand. Read More...

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Content and the Always-On Mobile Millennials
Media

Content and the Always-On Mobile Millennials

13y Matthew Kumin

Content and the Always-On Mobile Millennials

The unique preference of Millennials for the intersection of video, social, and mobile means that marketers specifically targeting them now have extre...

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Islands in the Stream, That Is What We Are
Social

Islands in the Stream, That Is What We Are

13y Marko Muellner

Islands in the Stream, That Is What We Are

Strategic digital marketing advice from Dolly Parton and Kenny Rogers. Read More...

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The Challenge of RTB/DSP in China
Asia

The Challenge of RTB/DSP in China

13y Charlie Wang

The Challenge of RTB/DSP in China

While various publishers, agencies, and ad exchanges shared their optimism of RTB in China, there still exist many challenges in the country. Read Mor...

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Twitter Buys Spindle, Targeting Local Businesses
Marketing

Twitter Buys Spindle, Targeting Local Businesses

13y Michael Passingham

Twitter Buys Spindle, Targeting Local Businesses

Twitter has bought local discovery app Spindle. Spindle, available on iOS in the U.S., describes itself as a "news feed for your neighborhood", collat...

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Planet Fitness Creates Pinterest Stress Antidote
Social

Planet Fitness Creates Pinterest Stress Antidote

13y Lisa Lacy

Planet Fitness Creates Pinterest Stress Antidote

The brand's No Pintimidation campaign allows users to de-pintimidate images that might cause them Pinterest stress. Read More...

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Benchmarking Yourself to Fail
Actionable Analysis

Benchmarking Yourself to Fail

13y Robert Miller

Benchmarking Yourself to Fail

Three reasons why benchmarks are hindering your success. Read More...

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