Meet the B-Blog
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Meet the B-Blog

23y Kathleen Goodwin

Meet the B-Blog

Beyond the everyday blog there's a powerful new tool for businesses and marketers. Time to get acquainted! Read More...

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Software Equipped With Human Brains
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Software Equipped With Human Brains

23y Rob McGann

Software Equipped With Human Brains

As spam gets ever more sophisticated, pure automation fails to prevent it. Vircom’s ModusMail 2.0 combines automated in-depth mail analysis with const...

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Bounced E-Mail? Deal With It!
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Bounced E-Mail? Deal With It!

23y Edward Grossman

Bounced E-Mail? Deal With It!

You hit the 'send' button, and your campaign comes back marked 'return to sender.' Why e-mail bounces -- and what to do about it. Read More...

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Use E-Mail to Optimize Your Brand
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Use E-Mail to Optimize Your Brand

23y Al DiGuido

Use E-Mail to Optimize Your Brand

E-mail is just about direct response, right? Wrong! Read More...

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CommuniGate Pro Continues to Keep Enterprises Communicating
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CommuniGate Pro Continues to Keep Enterprises Communicating

23y Team ClickZ

CommuniGate Pro Continues to Keep Enterprises Comm...

Now in its fourth iteration, CommuniGate Pro has been on the market for five years and continues to prove itself a worthy enterprise-level mail server...

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Get Your E-Mail in Shape for 2003
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Get Your E-Mail in Shape for 2003

23y Karen Gedney

Get Your E-Mail in Shape for 2003

No, we’re not talking about clearing out the 6,000 e-mails clogging your inbox in an effort to unclutter and simplify your life. Read More...

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Targeted E-mail: From Spam to Choice, Part 1
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Targeted E-mail: From Spam to Choice, Part 1

23y Team ClickZ

Targeted E-mail: From Spam to Choice, Part 1

Permission-based e-mail marketing can be a valuable marketing tool if done correctly. But in the war of the email inboxes, there are many issues and c...

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Branding Your E-Mails, Part 2: Find Brand Loyalty Close to Home
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Branding Your E-Mails, Part 2: Find Brand Loyalty Close to Home

23y Martin Lindstrom

Branding Your E-Mails, Part 2: Find Brand Loyalty ...

Tap into loyalties of individuals and communities and shed the image of a huge impersonal brand. Read More...

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The Most Important Question E-Mail Marketers Need to Answer
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The Most Important Question E-Mail Marketers Need to Answer

23y Paul Soltoff

The Most Important Question E-Mail Marketers Need ...

You can’t answer if you don’t know the question, but many marketers seem clueless. Read More...

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Prevention Is the Best Medicine: Creating an Anti-Spam Strategy
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Prevention Is the Best Medicine: Creating an Anti-Spam Strategy

23y Carl Weinschenk

Prevention Is the Best Medicine: Creating an Anti-...

There’s no denying spam is a pervasive and tricky problem that continues to proliferate. From an enterprise perspective, the strongest cure for spam i...

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Forefield Case Study: When Traffic Is the Goal
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Forefield Case Study: When Traffic Is the Goal

23y Heidi Anderson

Forefield Case Study: When Traffic Is the Goal

Heidi examines how one company used increased site traffic to keep current customers and gain new ones. Read More...

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Get With the Trends in 2003
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Get With the Trends in 2003

23y Kathleen Goodwin

Get With the Trends in 2003

Don’t get left behind as the art and science of e-newsletters moves forward. Read More...

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Poll: Majority Want to Make Spam Illegal
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Poll: Majority Want to Make Spam Illegal

23y Karen Gedney

Poll: Majority Want to Make Spam Illegal

A majority of users want the government to step in and make spamming illegal, according to a new Harris Interactive survey. Read More...

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Branding Your E-Mails, Part 1
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Branding Your E-Mails, Part 1

23y Martin Lindstrom

Branding Your E-Mails, Part 1

Martin offers five steps toward e-mail that reflects your brand. Read More...

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Spam Cost Corporate America $9B in 2002
Data insights

Spam Cost Corporate America $9B in 2002

23y Brian Morrissey

Spam Cost Corporate America $9B in 2002

Ferris Research says unwanted commercial e-mail is a huge drain on businesses, contradicting a recent survey finding spam a negligible work problem. R...

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Report: Spam Cost Corporate America $9B Last Year
Data insights

Report: Spam Cost Corporate America $9B Last Year

23y Brian Morrissey

Report: Spam Cost Corporate America $9B Last Year

Ferris Research says unwanted commercial e-mail is a huge drainon businesses, contradicting a recent survey finding spam a negligible work problem. Re...

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Secure Your Competitive Advantage in 2003
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Secure Your Competitive Advantage in 2003

23y Barry Stamos

Secure Your Competitive Advantage in 2003

Barry offers steps to chart a strategic course for the new year. Read More...

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An Anti-Spam Startup’s First Box
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An Anti-Spam Startup’s First Box

23y Ben Isaacson

An Anti-Spam Startup’s First Box

Out of Web development hothouse Austin, Texas, comes a startup called Net-Sieve offering anti-spam, anti-virus, anti-porn, and some sophisticated user...

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Digital Connexxions
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Digital Connexxions

23y Team ClickZ

Digital Connexxions

Digital Connexxions is a provider of online marketing solutions specializing in subscriber relationship management. Read More...

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Auditing Your E-Mail Initiatives: Five Areas to Examine
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Auditing Your E-Mail Initiatives: Five Areas to Examine

23y Jeanne Jennings

Auditing Your E-Mail Initiatives: Five Areas to Ex...

Pushing your e-mail efforts forward means examining your program’s strengths and weaknesses. Read More...

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Is Your HTML Broken?
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Is Your HTML Broken?

23y Paul Soltoff

Is Your HTML Broken?

Unless you have a system in place to catch errors, you might be surprised at what your email recipients are seeing. Read More...

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Lessons Learned in 2002
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Lessons Learned in 2002

23y Heidi Anderson

Lessons Learned in 2002

What wisdom have we gleaned from other companies’ email marketing experiences in the past year? Read More...

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New Year’s Resolution: Build a Successful Email Program
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New Year’s Resolution: Build a Successful Email Program

23y Barry Stamos

New Year’s Resolution: Build a Successful Email Pr...

An effective email program starts with a firm foundation. Read More...

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The Myth of Multipart
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The Myth of Multipart

23y Edward Grossman

The Myth of Multipart

Think multipart messaging gives you the best of both worlds? Think again. Read More...

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Mailcenter’s Modular Mail Management
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Mailcenter’s Modular Mail Management

23y Heidi Anderson

Mailcenter’s Modular Mail Management

Sendmail, Inc. recently released a product specifically designed for large ISPs that provides mobile messaging, content filtering, and more -- all of ...

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Rev Up Your Sales Engine With Leads, Leads, Leads
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Rev Up Your Sales Engine With Leads, Leads, Leads

23y Karen Gedney

Rev Up Your Sales Engine With Leads, Leads, Leads

Newsletters, gift cards, affinity programs -- what real businesses do to turn email programs into lead generators. Read More...

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Xpedite’s messageREACH
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Xpedite’s messageREACH

23y Team ClickZ

Xpedite’s messageREACH

messageREACH includes subscription management, list building and hosting, and message tracking and reporting. Read More...

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