Google Rolls Out Privacy Changes Despite Protests
Analytics

Google Rolls Out Privacy Changes Despite Protests

14y Dan Worth

Google Rolls Out Privacy Changes Despite Protests

Firm attempts to reassure users that privacy controls remain unchanged. Read More...

View article
Balancing Technology and People: 3 Essential Elements
Automation

Balancing Technology and People: 3 Essential Elements

14y Stacie Levy

Balancing Technology and People: 3 Essential Eleme...

Look inward and assess your company's strength, alignment, and concentration to determine how well your people and technology resources are structured...

View article
All I Need to Know I Learned in C-Town
Marketing

All I Need to Know I Learned in C-Town

14y Anna Papadopoulos

All I Need to Know I Learned in C-Town

The top three career lessons you learn when working in a grocery store. Read More...

View article
Glitches in 'Kill Romney' Video Illustrate Preparedness
Marketing

Glitches in 'Kill Romney' Video Illustrate Preparedness

14y Kate Kaye

Glitches in 'Kill Romney' Video Illustrate Prepare...

Inside Romney's new fundraising video, and errors you may have missed. Read More...

View article
Obama and Democrats 2012 Ad Spend Tops $10 Million
Marketing

Obama and Democrats 2012 Ad Spend Tops $10 Million

14y Kate Kaye

Obama and Democrats 2012 Ad Spend Tops $10 Million

GOP online ad spending reached just half that amount. Read More...

View article
European Regulators Call Google Privacy Changes Unlawful
Data insights

European Regulators Call Google Privacy Changes Unlawful

14y Dan Worth

European Regulators Call Google Privacy Changes Un...

More concerns raised with radical privacy changes from search giant Read More...

View article
Behavioral Targeting and the Purchase Funnel, 10 Must-Haves
Data insights

Behavioral Targeting and the Purchase Funnel, 10 Must-Haves

14y Chad Childress

Behavioral Targeting and the Purchase Funnel, 10 M...

Provide your customers with the shortest path possible to get what they want. Read More...

View article
The 5 Things to Expect in a DMP
Marketing

The 5 Things to Expect in a DMP

14y Chris O'Hara

The 5 Things to Expect in a DMP

Here's what to look for in a publisher data management solution. Read More...

View article
From Cities to Resorts, Travel Marketers Flock to Pinterest
Marketing

From Cities to Resorts, Travel Marketers Flock to Pinterest

14y Kate Kaye

From Cities to Resorts, Travel Marketers Flock to ...

Pinterest is the trendiest new destination for the travel industry. Read More...

View article
Romney Super PAC Hits Santorum Online in Michigan
Marketing

Romney Super PAC Hits Santorum Online in Michigan

14y Kate Kaye

Romney Super PAC Hits Santorum Online in Michigan

Restore Our Future spent over $600,000 on web ads last week in upcoming primary states. Read More...

View article
NAI Executive Director - Let's Talk Privacy
Marketing

NAI Executive Director - Let's Talk Privacy

14y Mark Gorman

NAI Executive Director - Let's Talk Privacy

Working together to build a bright future for online advertising.
 Read More...

View article
How Unilever Connects With Hispanics on Facebook
Marketing

How Unilever Connects With Hispanics on Facebook

14y Anna Maria Virzi

How Unilever Connects With Hispanics on Facebook

Q&A: The brand's multicultural marketing director shares three best practices for building community. Read More...

View article
Updates From Amazon, Ameba, and Pixiv; What This Means for Digital Marketers
Asia

Updates From Amazon, Ameba, and Pixiv; What This Means for Digital Marketer...

14y Andy Radovic

Updates From Amazon, Ameba, and Pixiv; What This M...

A roundup of digital news and stats in Japan. Read More...

View article
'Covert Affairs' Star Shares Tips for Social TV
Marketing

'Covert Affairs' Star Shares Tips for Social TV

14y Anna Maria Virzi

'Covert Affairs' Star Shares Tips for Social TV

Christopher Gorham says some people should avoid social networks. [Video] Read More...

View article
Buddy Media Buys British Facebook Ads Developer
Marketing

Buddy Media Buys British Facebook Ads Developer

14y Christopher Heine

Buddy Media Buys British Facebook Ads Developer

Brighter Option buy includes expertise in global campaigns via social media. Read More...

View article
Execs & Accounts: KBS+P, Pereira & O'Dell, CP+B
Marketing

Execs & Accounts: KBS+P, Pereira & O'Dell, CP+B

14y ClickZ News Staff

Execs & Accounts: KBS+P, Pereira & O'Dell, CP+B

Steven Thibodeau moves on from KBS+P; Pereira & O'Dell splits with University of Phoenix. Read More...

View article
TV Is Dead! Long Live TV!
Marketing

TV Is Dead! Long Live TV!

14y Sean Carton

TV Is Dead! Long Live TV!

If some of the biggest television companies in the world couldn't get advertisers jazzed about the future of TV, then TV as we know it may have no fut...

View article
Reviving the Dying Art of Influence
Asia

Reviving the Dying Art of Influence

14y Eric Phu

Reviving the Dying Art of Influence

Where advertising has been used as a hammer to whack consumers on the head, it should instead be a feather that tips the scales. Here's how. Read More...

View article
Forget Twitter Fans, China's Tencent Wants U.S. Brands to Sign Up
Asia

Forget Twitter Fans, China's Tencent Wants U.S. Brands to Sign Up

14y Guest

Forget Twitter Fans, China's Tencent Wants U.S. Br...

Tencent is trying to stay ahead of its rivals by moving into the U.S. market and offering new opportunities to overseas marketers. Read More...

View article
Jeremy Lin Helps Knicks Score Huge Digital Wins
Marketing

Jeremy Lin Helps Knicks Score Huge Digital Wins

14y Christopher Heine

Jeremy Lin Helps Knicks Score Huge Digital Wins

NBA team has added 500,000 Facebook fans in two weeks. Read More...

View article
Obama Touts Auto Job Growth in Michigan Web Ads
Marketing

Obama Touts Auto Job Growth in Michigan Web Ads

14y Kate Kaye

Obama Touts Auto Job Growth in Michigan Web Ads

Obama camp backs TV ad buy with persuasive ads on Detroit sites. Read More...

View article
Santorum Spent Fraction of Romney Online Ad Spend
Marketing

Santorum Spent Fraction of Romney Online Ad Spend

14y Kate Kaye

Santorum Spent Fraction of Romney Online Ad Spend

There remains a sizable disparity in online ad spending among the 2012 GOP candidates. Read More...

View article
Replacing the Funnel With Moments
Marketing

Replacing the Funnel With Moments

14y Gary Stein

Replacing the Funnel With Moments

How a series of moments in the purchase process can help us allow the consumer to be in control. Read More...

View article
Canoe Ventures Scuttles Plans for Interactive TV Ads
Marketing

Canoe Ventures Scuttles Plans for Interactive TV Ads

14y Zachary Rodgers

Canoe Ventures Scuttles Plans for Interactive TV A...

Lays off 120, including CEO Kathy Timko, and shutters New York office. Read More...

View article
Infographic: Obama vs. Republicans in Online Ad Spend
Ad Industry Metrics

Infographic: Obama vs. Republicans in Online Ad Spend

14y Kate Kaye

Infographic: Obama vs. Republicans in Online Ad Sp...

Democrats and Obama's campaign outspent Republicans 2 to 1. Read More...

View article
U.S. State Attorneys Take Aim at Google Privacy Plan
Data insights

U.S. State Attorneys Take Aim at Google Privacy Plan

14y Shaun Nichols

U.S. State Attorneys Take Aim at Google Privacy Pl...

Attorneys General have "strong concern" with overhaul Read More...

View article
3 Social Media Steps That Pharma Brands Can Take
Marketing

3 Social Media Steps That Pharma Brands Can Take

14y Joseph Cowan

3 Social Media Steps That Pharma Brands Can Take

A new FDA draft guideline addresses one limited usage of social media by pharmaceutical companies. Read More...

View article
1 121 122 123 124 125 397