A Harvard study found around a third of college students said using online tools has a greater impact than in-person advocacy. Read More...
View articlePictures are sometimes called the "dark matter" of the Internet because they're unsearchable. Pixazza's image-based ad network has a unique solution. ...
View articleA regularly-updated collection of 2012 presidential campaign web video. Read More...
View articleDigital technologies are driving massive disruption and rapid change in consumer behavior and expectations. Read More...
View articleWhere should you focus your precious resources – on the aspects that are under control of the marketer, or on those which the marketing department doe...
View articleCountless third party analytics and ad tracking systems enabled by AP-related sites will still track. Read More...
View articleHunt for a new voice for famous waterfowl mascot leads to 6,000 submissions. Read More...
View articleMicrosoft files a formal complaint, fueling existing EU antitrust investigation into Google's practices. Read More...
View articlePromotion underscores retailer's shift to digital. Read More...
View articleTechnology could enable companies to target and track ads served to mobile and tablet devices. Read More...
View articleDigital is the thread that ties all forms of advertising and marketing together. Read More...
View articleDo you have a buddy, a coach, and a connector to guide your career? Read More...
View articleEntrepreneurs, marketers – and even an astronaut – show they have the right stuff at the Shorty Awards. Read More...
View articleThe most likely way to grow sales is to widen the funnel, not aspire to be a cylinder. Read More...
View articleDigital now accounts for a quarter of overall U.K. ad expenditure, the IAB U.K. estimates. Read More...
View articlePartners include the NHL for the Stanley Cup Playoffs, Turner Sports for the NCAA Tournament, and FOX Sports for MLB and NASCAR events. Read More...
View articleIt's no secret the film industry is hurting. Perhaps Hollywood is not taking full advantage of America's new demographics. Read More...
View articleLucas Baiano got his start in politics with a video backing Hillary Clinton. Now he wants his web films to reintroduce the Republican Party. Read More...
View articleDeal will make auction giant a major player in interactive marketing services. Read More...
View articleInspiration (and sometimes new insights) can come from some very unexpected places. Read More...
View articleLowe & Partners tapped Huge as its preferred digital partner for Unilever. Read More...
View articleA look at the ripple effects of The New York Times paywall. Read More...
View articleCan Google go where no other company has gone before? Can it persuade advertisers to take a closer look at this thing called Latino digital? Read More...
View articleThe role that mobile devices play in the shopping process cannot be narrowed down to an overall, easily identified function. Read More...
View articleHere are three topics to get you started on social media, but for some, it might not be a suitable fit for your brand. Read More...
View articleCommissioner insists do-not-track is not approved by FTC, blames media and FTC public relations for confusion. Read More...
View articleOne of two Dems hoping to unseat tea party favorite Allen West is already running online ads. Read More...
View article