The back-to-school season is beginning to look a lot like Christmas. More and more students and parents are using the Internet to shop online, and not...
View articleA survey by Shop.org and The Boston Consulting Group found that online retailers are making moves toward profitability. But will they ever catch multi...
View articleOK, we may be getting older, but we're also going blind reading the copy on most web sites. Every day, we find ourselves inching ever closer to our co...
View articleEver seen a computer-generated fractal? Mysterious and organic, it represents infinity in animage generated from a single equation. Sean sees a connec...
View articleIt's nice to get buy-in from coworkers on your advertising campaigns. But marketers must maintain control of their product and process and not let the...
View articleWhack-a-Flack is a nasty but funny little video game. But too much has happened to degrade the public relations profession in recent years for it to b...
View articleThe Internet continues to create new jobs both directly and across other industries, according to a study by Andersen Consulting, which found the US c...
View articleHave you ever had a customer who was too eager to buy? Prospective customers can become so excited about finding a product or service with features th...
View articleNo matter where you work, it's probably safe to assume that you've heard someone utter the phrase, "The customer is always right." Nowhere else is thi...
View articleNick takes a look at how trust, or the lack of it, can also have a profound impact on the experience people have at your site. With all the research a...
View articleForget online stock trading and Web start-ups. For Mr. and Mrs. John Q. Public, the Internet and PCs mean entertainment. PC Data found that 61 percent...
View articleOne of the previous decade's proudest moments was the signing of the Americans with Disabilities Act, prohibiting discrimination against individuals b...
View articleThe prediction that Net markets will account for $6 trillion in commerce is not news. What's news is the potential value of those markets to companies...
View articleYou can navigate the web from your desktop, your laptop, your palmtop, your TV top... now you can web surf from your telephone, too. Venture capitalis...
View articleName any industry, any line of business, any subject, and you'll find some relatively in-depth information about it on the web for free. One of the ba...
View articleAffiliate marketers want benchmarking information and ask questions like: Do I have enough affiliates? Am I growing fast enough? Am I driving enough r...
View articleThe untimely death of the explosive dot-com job market has been greatly exaggerated. Quality employees are as important as ever to the success of grow...
View articleClickZ has been somewhat contrarian in its approach to business. It never took a dime of venture capital. It isn't heading toward an IPO. It's cash-fl...
View articleBefore a television commercial is aired, it undergoes thorough testing to ensure every second is effective and the advertiser's message is understood ...
View articleThe dramatic growth in e-business is causing demand for colocation space and Web hosting in Europe to become a hot commodity. Read More...
View articleMany of the Web's largest sites use multimedia content, but a report from Forrester Research found that broadband users will eventually favor sites th...
View articleJupiter's report about the future of online advertising is basically a "good news/bad news story." The good news for marketers is that online ad spend...
View articlePick one: Napster is the liberator of those unfairly oppressed by high CD prices. Or, Napster is the end of intellectual property and copyright. Those...
View articleNow that email threatens to supplant snail mail, the U.S. Postal Service has plans that place email squarely in the middle of the hottest issue raging...
View articleThe Internet is transforming the way consumers interact with brands. As the number of web pages on the Internet continue to escalate at astronomical l...
View articleSuddenly, just how much bang you can get for your promotional buck matters. While publicity with its cachet of credibility and enormous reach still qu...
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