Despite the growing acceptance of the internet as a vehicle for conducting business, e-commerce still tends to be regarded as something of a stepchild...
View articleThe last minute rush to send electronic cards to friends and family helped drive traffic to sites in the Net Ratings' Specialty retailer category up 8...
View articleNick thinks that when people surf the web -- whether to buy, learn, chat or just have fun -- they want to be touched. He thinks we all surf through th...
View articleShoppers in the US purchased a significant amount of computer products this Christmas, according to a recent online poll conducted by PC Data. In addi...
View articleStart stocking up on candles, stashing your money in your mattress, and packing your garage with nonperishable canned foods. It's not exactly the end ...
View articleIt's dawned on Sean - convergence is a long way off,"rich media" is a waste of time,and most web technologies out there are way, way beyond what most ...
View articleWhen qualified visitors first hit your site, they don't care about you. They don't care about your products. They don't care about what people are say...
View articleConsultant Jim Sterne doesn't just get mad when he's subjected to poor customer service online...he gets downright poetic. Read the ClickZ bard waxing...
View articleThe White House Office of National Drug Control Policy is planning an onlinecomponent for its four-year, $1 billion campaign across all media to get i...
View articleThink a machine translation is just as effective as a translation performed by a real person in the flesh? Well...hardly. Suzan Nolan shows why with s...
View articleThe data available so far for online gift shopping this holiday season shows shoppers seem to be turning to the Internet to buy gifts simply because i...
View articleOne of the oft-quoted advantages of selling online is that the internet is "the great leveler." That is, a small business can compete effectively agai...
View articleBooking travel purchases online often costs more than going through traditional channels according to research by a Penn State University professor. R...
View articleContent is good. More content is better. Appropriate content -- in the right place at the right time -- is king and queen, prince and princess all rol...
View articleThe number of small businesses in the US using the Internet (SBIs) will double by the year 2002, according to a report by Cahners In-Stat Group. Cahne...
View articleAs companies expand their use of the Internet from basic e-mail and intranets to offering customers products and services to customers, Internet secur...
View articleApplying a sales tax to purchases made over the Internet would reduce the number of online buyers by 25 percent, and cut online spending by at least 3...
View articleJudging from the amount of coverage and attention the European internet is getting in the American press these days, the cry, "The Yankees are coming!...
View articleFor the person in charge of developing, submitting, and justifying the budget for the corporate web site, it's the time of year the Alka-Seltzer adver...
View articleMore than half of the Windows software developers asked in a recent survey are in favor of open-source code software, according to Evans Marketing. Re...
View articleThe introduction of the Euro is one reason that close to 10 million Europeans will seek financial advice online by the year 2002, according to a repor...
View articleIn the world of online marketing, perhaps nothing is more misunderstood than the meaning of "branding." Branding in the pre-internet, offline world re...
View articleIf your online advertising efforts seem to be flagging, it's probably because your site design just doesn't invite visitors to take a load off and sta...
View articleMore than a third (36 percent) of Internet users say that their opinions of one or more product brands has changed as a result of using the Internet, ...
View articleThe web is transforming customer relationships. The fact is that soon your customers will not relate to you on the same terms. Translation: In the not...
View articleIf you have a web site and wish to communicate clearly, Nick Usborne has some advice: Keep it simple. Don't say "amicable" when you mean "friendly." D...
View articleMost web publishers acknowledge that developing a site that attracts branded advertisers must be a key objective. But, surprisingly very few of these ...
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