The weight loss brand's new campaign, Get What You Really Want, targets women with humor. Read More...
View articleWith the growth of smartphones and tablets, the options to use technology to adapt Western methods to Asian contexts are set to grow and grow. Read Mo...
View articleTewari sizes up mobile's impact on digital marketing and pinpoints where mobile falls short or goes above and beyond online. Read More...
View articleThe platform is meant to mirror the experience of the new show, The Moment, and to provide a path to career and/or goal fulfillment. Read More...
View articleThe online apartment listing service is asking renters to submit creative videos that detail why they deserve to be crowned Roommate of the Year. Read...
View articleCompanies that can have one-to-one conversations at scale and grow customer relationships will win. Read More...
View articleClickZ's Melanie White speaks to Colleen Zakrewsky, vice president of marketing at Women for Women International, who gives her views on why marketers...
View articleWith the help of a webcam, the app challenges users to smile, wink and open their mouths on command to create sounds. Read More...
View articleYou shouldn't look at your web writing as separate from all the other marketing you do; instead, you should create content that is well written and us...
View articleConsider these three digital marketing strategies to tackle a slow economy. Read More...
View articleCan the industry move beyond hand-crafted placements to get the scale marketers need? Read More...
View articleCreate a unique shopping experience where customers derive both value and pleasure from visiting physical storefronts. Read More...
View articleWhat can we learn from the large SaaS companies that have generated so much buzz in recent years? Read More...
View articleTo avoid an abbreviated Sunday celebration on May 5, the Mexican beer brand is pushing DosdeMayo.com. Read More...
View articleThe banner, which invited readers to enter dates to see New York Times cover pages from the days they were born, ran on NYTimes.com on Tuesday. Read M...
View articleSome commentators say the move is a sign of the growing potential of the marketing automation software market. Read More...
View articleThe promotion asks consumers to submit text and/or photo examples of the items Krazy Glue has fixed. Read More...
View articleThree more things that you need to make sure you have in place to be the 21st century marketing powerhouse that you know you can be. Part two in a two...
View articleThe promotional campaign includes efforts on Twitter, YouTube, Facebook, Pinterest, Tumblr and Pheed. Read More...
View articleFacebook will try to carve itself a bigger slice of the mobile pie at an event today where it is widely expected to reveal a new mobile ecosystem of s...
View articleIn late March, the HRC called on its Facebook friends to show support for same-sex marriage by updating their profile picture to a red HRC logo. Read ...
View article#Didyouseethat was back at SES New York in full force this year and it was bigger and brighter than ever. Read More...
View articleThe campaign coincides with the launch of the Head and Shoulders with Old Spice. Read More...
View articleClickZ speaks to Lee Odden, chief executive of TopRank Online Marketing who gives his views on the state of play of content marketing. According to Od...
View articleAre conservatives really ready to embrace Latinos? Read More...
View articleSmells like April Fools' Day. You know, immature and cheesy, with a quick, bright finish. At least according to Google Nose, one of the latest additio...
View articleStart tapping technology tools that provide the ability to identify the key bits of data that are really important to your decisioning or messaging, a...
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