Yesterday's closely watched special congressional election in New York's 20th District prompted Democrat Scott Murphy's campaign to use a rarely emplo...
View articleLike Obama's presidential campaign, former eBay CEO Meg Whitman has gone straight to the source of social media development to build online community ...
View articleCyber Strategist Cyrus Krohn resigned last week, to the dismay of many in the party. Read More...
View articleA handful of groups bought online display ads to complement lobbying and other efforts aimed at influencing February's economic stimulus legislation. ...
View articleIf most media outlets covering the presidential campaigns had anything to say about it, Facebook, YouTube, blogs, and other social media phenomena wou...
View articleJohn McCain's new Political Action Committee aims to get Republicans elected, but immediate goals include using his large e-mail list to drum up donat...
View articleThe big names in online media, including several ad networks, collected the bulk of Obama campaign cash; McCain's campaign spent far less than Obama's...
View articleWomen were a target of display ads in the last two months of the election season. Read More...
View articleThe McCain campaign spent just over $1.5 million on Web media, mostly on Google search ads. Read More...
View articleObama outpaced McCain in video uploads and views, says divinity Metrics. Read More...
View articleThe president-elect's campaign shelled out nearly $8 million through October on Google, Yahoo, Facebook, news sites, ad networks, and in-game ad netwo...
View articleSpeakers at ad:tech NY weigh in on the influence of digital marketing in the 2008 elections. Read More...
View articleThe Web won't pose a threat to TV ad spending anytime soon, but the last two years have moved the medium light years ahead when it comes to its signif...
View articleThe Democratic Massachusetts Senator's PAC asks supporters specifically for donations toward Google ads to fight smears against Barack Obama. Read Mor...
View articleThe National Republican Senatorial Committee takes aim online at Minnesota Senate hopeful Al Franken, and other candidates in several tight Senate rac...
View articleElection-themed video is part of organization's Divided We Fail effort. Read More...
View articleBorrell Associates reduced expectations for all political ad spending this election, but foresees an uptick for Web ad expenditures in coming election...
View articleThis summer, when local campaigns were getting underway, candidates for Senate on down to County Property Appraiser used Web ads to familiarize citize...
View articleYouTube isn't about to change its policy on removing videos for John McCain or anyone else, but some McCain foes even feel the campaign's video pain. ...
View articleThe media firm has hired its first chief digital officer and plans to launch a small vertical ad network with like-minded left-leaning publications. R...
View articleAugust Web ads from the Democratic National Committee were part of broader efforts by the organization and Barack Obama’s campaign. Read More...
View articleNearly 59 percent, more than $3 million, of Obama's campaign coffers have been doled out to Google so far this year, according to FEC reports compiled...
View articleEMILY's List and biotech industry association BIO are using targeted Web ads to get the attention of convention goers and watchers Read More...
View articleYesterday, ads paid for by the Democratic National Committee and Barack Obama's campaign showed up on an array of local Clear Channel rock radio stati...
View articleThe parties and the two presidential hopefuls appear to be doing little to promote the Republican and Democratic National Conventions online. Read Mor...
View articleDemocrats Mark Udall and Mark Warner, and Republican Senator Mitch McConnell have placed online ads influenced by the Presidential hopefuls. Read More...
View articleDavid Palmer gives an inside view of the Web site strategy of a former candidate and possible McCain running mate. Read More...
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