The Word of Mouth Marketing Association (WOMMA) has named its first elected board of directors. WOMMA's new directors are: * Idil Cakim, director, Bur...
View articleThe Judiciary Committee gave the nod to net neutrality yesterday in their 20 to 13 passage of the Internet Freedom and Nondiscrimination Act Read More...
View articleThe poaching of Colleen DeCourcy hints at a trend in advertising: the siphoning of interactive talent into the ranks of traditional agencies. Read Mor...
View articleAKQA creates a psychedelic digital art object to give Microsoft's IM app some youth appeal. Read More...
View articleThe affiliate network is switching its links to JavaScript to enable dynamic ad changes, and some affiliates aren't pleased. Read More...
View articleViewpoint hires a general manager for its search products; Think names Jim Banks to lead Hong Kong office; Bazaarvoice adds to board. Read More...
View articleDirect navigation is seen by some as the seedy underbelly of search marketing designed to capitalize on naïve searchers Read More...
View articleIndustry insiders weigh in on the new AdSense video ad offering. Read More...
View articleChrysler's Jeep will drive through EA's World War II-era shooter, "Medal of Honor Airborne," with a classic military model vehicle. Read More...
View articleYahoo to promote PayPal, click-to-call with Skype; eBay adds Yahoo search and ad distribution. Read More...
View articleISIPP's SuretyMail accreditation service and Aweber's Delivery Monitor will co-market a full-service deliverability solution. Read More...
View articleAs an aside to the below Xbox/Cadillac item , the news release had a little tidbit I didn't catch when it happened; namely that SMG gaming unit Play n...
View articlecomScore delivers its first analysis of online video viewing habits, courtesy of its new Video Metrix service. Read More...
View articleThe head of ad sales for AOL Media Networks has disembarked to take a post with Fox Interactive Media. Read More...
View articleYahoo recruits Vince Broady; AOL names Clarizio to head Ad.com; Speedo awards digital marketing account to Media Catalyst. Read More...
View articleGoodmail will offer discounts on its CertifiedEmail to senders who have earned TRUSTe's E-mail Privacy Seal. Read More...
View articleA product partnership between Apple and Nike includes Web community features and a branded section in the iTunes Music Store. Read More...
View articleSo I'm walking down the street in New York and I pass one of those shops that sells china and glass tsochkes, chandeliers, ornate vases and that kind ...
View articleResearch firm Outsell, Inc. posted another segment of its annual report today Read More...
View articleCadillac is sponsoring an optional content pack for the Xbox Live game Project Racing 3 Read More...
View articleI'll be joining Variety's Michael Wolfe for a little debate on CNBC's "On the Money" tonight at 7:00 EST. The topic is Google's contextual video adver...
View articleIf you're riveted by dirty politics, you'll dig this tale of e-mail intrigue reported by PoliticsLA.com (an affiliate of regional news network NewsHor...
View articleThe audio and video content delivery network will offer pre-roll, mid-roll and post-roll audio and video ads through the all-stock acquisition. Read M...
View articleGoogle will begin showing "click-to-play" video ads on partner sites in its content network, the company announced last night on its Inside AdWords bl...
View articleRich Media Foundry removes compatibility issues between vendors in the supply chain to simplify campaign management for publishers. Read More...
View articleTacoda continues its foray into video advertising through the partnership. Read More...
View articleIt looks like online news video footage has another distribution outlet in ClipSyndicate, a firm reported on by The New York Times today Read More...
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