The Food Network just reported some impressive online viewing stats for its reality TV contest to invent the next celebrity chef Read More...
View article"You gotta go where the market is, and right now the market [is in Web advertising]," Sequoia Capital's Mark Kvamme told the audience during his Ad:Te...
View articleI'm moderating a panel at Ad:Tech this afternoon, "RSS Deconstructed and Demystified." The speaker linup is stellar: Scott Wilder from Intuit, Jon Gib...
View articleIn an effort to demonstrate its history as a marketing optimization firm, Poindexter Systems decided to rebrand its products, and itself Read More...
View articleAbout a third of BBC News site readers live outside the U.K Read More...
View articleRebecca Lieb and I visited the Emeryville offices of RSS advertising firm Pheedo yesterday to chat about its new offering called Ads for Feeds, being ...
View articleAn imminent deal is worth between $200 and $400 million, according to a report today in the Wall Street Journal. Read More...
View articleUPDATE: Blog readers don't fit into the generalized cubby hole some advertisers put them in. Read More...
View articleUSAToday.com publisher becomes SVP of advertising for USA Today; Double Fusion signs advertising and product placement deal with Trilogy Studios; Epsi...
View articleAdPath brings new targeting and remarketing capabilities to advertisers, and extended inventory to publishers in its network. Read More...
View articleAs editorial types, we weren't that crazy about Vibrant Media's Intellitxt contextual ad product Read More...
View articleWord of mouth enabler Bazaarvoice has partnered with Coremetrics, Omniture, WebSideStory and WebTrends to offer its merchants deeper measurement of it...
View articleThe company will now send e-mail blasts to the opt-in subscribers of its publisher partners. Read More...
View articleHitwise ramps up its lifestyle reporting to work with its rankings product. Read More...
View articleExecutives are still hashing out pricing and service levels for the channel expansion. Read More...
View articleMTV Networks will bundle the company into its portfolio in time for the upfront. Read More...
View articleAmid the excitement about local search sites and user reviews (and the two combined), there's been one lingering question -- what if you're the mercha...
View articleAdAge has it that Apple may soon begin putting ads on iTunes Read More
View articleAs DoubleClick unveils its new DART Adapt ad management platform for publishers, 24/7 Real Media has launched Open AdStream 6, an ad management platfo...
View articleReading the NYT's weekend feature on Google and China, I was surprised to learn companies there commonly turn each other in to government censors, and...
View articleFinally, made-for-mobile programming has ads! Phew! Thanks to Toyota, episodes of a new cell phone spinoff of Fox's "Prison Break" called "Prison Brea...
View articleThe latest WebSideStory Search release lets marketers rank site search results based on visitor behavior. Read More...
View articlePublishers in the ad network can now opt to accept Rovion's streaming inPerson technology. Read More...
View articleFree classifieds, neighborhood content and blogs enhance new commuter paper site. Read More...
View articleIAC promotes Lanzone after CEO Berkowitz leaves for MSN; Classified Ventures names Tim Fagan to post vacated by Sam Sebastian; Radio operator Emmis to...
View articleMicrosoft has found a replacement for the departing David Cole. Read More...
View articleDART Adapt matches ads to the audience most likely to convert based on statistical modeling. Read More...
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