TiVo, ReplayTV and new software for PCs appear to be eroding television ad-watching -- which could in turn boost newer media models. Read More...
View articleAOL launches Circuit City, Target promotions; Tacoda receives ABCi OK; Classmates.com to launch TV show. Read More...
View articleGoogle gets another distribution deal; TMP Worldwide overhauls itsWeb presence; and the T&O Group makes a new hire. Read More...
View articleIn addition to reaffirming breakeven in fourth quarter, the company gets up to $7 million to act as a 'cushion.' Read More...
View articleGator fingers NYT; RedSheriff opens system to ABCi; AOL Latin America signs PC marketing deal. Read More...
View articleThe firm outlines plans to double the Media Metrix panel and incorporate its own technology. Read More...
View articleZiff Davis calls it quits on the seven-year-old lifestyle/culture title. Read More...
View articleL90, renamed MaxWorldwide, will take over the DoubleClick Network in a deal worth up to $15.5 million. Read More...
View articlePOPstick hires four to its executive team; Mara Shelby leaves Greenfield Online to join Target Research Group; Mansfield Communications opens an offic...
View articleUPDATE: In response to advocates, the agency urges portals and search engines to better disclose advertising practices -- and warns of potential legal...
View articleDoubleClick buys remainder of Abacus Europe; MindArrow adds append; Modem Media makes major cuts; Jupiter Media Metrix starts riding off into the suns...
View article24/7 Real Media is tapped by Online Travel Company to sell advertising, sponsorship and e-mail; Sharpe Partners names Ed Morris its first chief financ...
View articleThe two firms say they're negotiating to renew their one-yeardistribution deal. Read More...
View articleThe big-name Web publishers 'want to slow the momentumof a competitor with a more effective advertising product,' said thecontroversial firm's CEO. Re...
View articleIt's good news for publishers and third-party rich media vendors. Read More...
View articleThe move will see French- and Japanese-language paid-search listings launching in coming months. Read More...
View articleUPDATE: WSJ, Washington Post, NYT and others say the pop-up ad firm continues its wrongdoing, despite earlier promises to play nice. Read More...
View articleAdding to promising predictions about the battered Internet sector, new research finds that e-mail spending also could be on the rise. Read More...
View articleThe move retreats from a strategy set in motion with the $5.7 billion acquisition of Broadcast.com. Read More...
View articleRewardsPlus to be first client for NewWorldIQ's CampaignIQ 2.0; Messagizer launches an e-mail campaign that uses printable barcodes; Juxt Interactive ...
View articleIn its second acquisition in as many months, the Newport, R.I., marketing technology firm buys Takira, of San Francisco. Read More...
View articleAtlas DMT enhances product with WARP; NYTimes.com looks to promote 'Sessions'; DoubleClick Taps Speedera. Read More...
View articleStill, the year's revenue will be down from 2000. Read More
View articleACNielsen finds that Internet users -- and even non-users -- aregenerally viewing the channel with optimism. Read More...
View article24/7 Real Media makes seven senior sales hires; IconMedialab launches a Web presence for The Songwriters Hall of Fame; Agency.com launches a site for ...
View articleCiting 'business strategy' differences, the Internet investor pulls its offer to buy the remainder of the ad technology firm. CMGI execs also quit Eng...
View articleThe vodka maker continues its online advertising efforts by incorporating elements of its offline campaign online. Read More...
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