The online lottery nabs investment and expansion partners. Read More...
View articleA DoubleClick eager to boost its e-mail offerings inked a sizable investment and deal with Return Path. Read More...
View articleAdFlight joins the suite of ad networks exploring wireless options. Read More...
View articleThe Alley-based startup is banking that it has a viable solution for a risky proposition. Read More...
View article24/7 Partners with Oracle for Wireless; NBC, EW Tap Promotions.com Read More...
View articleThere's a word that begins with the letter "c" that we hate more than Communism. It's more important to our future than Christmas and represents the t...
View articleWell-known Internet analyst Henry Blodget compares the online advertising industry's growth to a drinking binge. Read More...
View articleYeah, you thought there were weeks to go yet. But you missed it. The votes have been counted, and the election of 2000 has ended. And now there are fi...
View articleIn a rough environment for online advertising companies, Avenue A puts hope in a new service offering. Read More...
View articleThe e-mail marketer announced consumer-product growth and a pact with database and online personalization company Net Perceptions. Read More...
View articleWounded by a hostile market, the cost-per-click network moves into the campaign optimization business -- while raising some questions about objectivit...
View articleOnline ad network and technology giant DoubleClick took the wraps off its e-mail network Monday, building on existing relationships and leveraging the...
View articleIn a rough environment for online advertising companies, Avenue A puts hope in a new service offering. Read More...
View articleFreeshop.com adopts new identity in an unfriendly market environment. Read More...
View articleThe rich media ad technology company hopes to expand sales efforts and spread its ad format to new media. Read More...
View articleAmid a tough quarter for online marketing companies, ad network and server L90 says it will beat quarterly expectations but will still post a sizable ...
View articleFacing a stock market that has bailed on many marketing sites, MyPoints restructures to survive. Read More...
View articleEver since Dana started covering the Internet full-time in 1994, certain practices have just ticked him off. Like "front doors" that make visitors scr...
View articleFord's Firestone ad top on Web; Avenue A, Spark roll out planning products; Universal Home Video taps Promotions.com Read More...
View articleThe online ad agency joins a growing list of bleeding dot-com ad firms. Read More...
View articleLast year, a total of 19 Internet companies paid top dollar for premiumspots on the Super Bowl telecast. So far this year only four dot-coms are inthe...
View articleThe major presidential candidates -- with one notable exception -- signed up to insert brief campaign messages into upcoming e-mail newsletters. Read ...
View articleDenying that market conditions prompted the move, TMP Worldwide ends In2's days as an independent unit. Read More...
View articleThe industry breathed a sigh of relief as the ad giant turned a profit, despite a harsh quarter for online advertising. Read More...
View articleOnline promotional marketer ClipACoupon.com will provide its geographically targeted coupons on wireless content service AvantGo. Read More...
View articleAnother example of direct mailers leveraging offline strengths on the Web. Read More...
View articleMarkets are not rational. Markets are based on mass psychology and, sometimes, mass psychosis. Last year's bull market in Internet stocks was a psycho...
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