I suspect more than a few folks are scratching their heads about the whole #motrinmoms scandal du weekend Read More...
View articleAs someone who can’t stand shopping, I had no idea the kind of politics that are involved with store circulars, particularly when it comes to that obn...
View articleNew solution allows manufacturers to push reviews and other content to a merchant's store. Read More...
View articleThe McCain campaign spent just over $1.5 million on Web media, mostly on Google search ads. Read More...
View articleMoxie Interactive, Twentieth Century Fox launch an application across seven social networks in 10 languages to promote the remake of a sci-fi movie. R...
View articleThe Mobile Marketing Association released its 2008 Annual Global Mobile Attitude and Usage Survey, and discussed new mobile ad guidelines. Read More...
View articleGoViral Names First U.K. MD; ITV's Makes Cameron Permanent; Microsoft Grabs Highfield Read More...
View articleAs game makers offer additional content, brand marketers have more opportunities to efficiently build in their communication message or product detail...
View articleWeb site investments to make to optimize your search engine marketing initiatives. First in a series. Read More...
View articleAs founder of ClickZ back in 1997, Andy Bourland was an inspiration to many working during online marketing's early days Read More...
View articleIt often doesn't happen for weeks and even months at a time -- but this morning, I was disconnected Read More...
View articleIconic motor scooter line promotes its brand as functional, fun, and fast. Read More...
View articleGannett's acquisition of social media services firm Ripple6 is another indication of the newspaper publisher's aim to expand its digital businesses wh...
View articleThe U.K. secretary of state for culture, media and sport, said yesterday he was in favor of the online ad industry self-regulation, specifically in re...
View articleAdvertisers can bid on search terms to display "sponsored" video on Google's video-sharing site. Read More...
View articleJHG is agency of record for Sendio; Nobox creates a Web site and campaign for Scion of Puerto Rico. Read More...
View articleTurning around the economy could seem easy compared to prodding the federal bureaucracy to become more transparent, responsive, and interactive. Read ...
View articleYouTube is starting to capitalize on what people do when they come to the site. Read More...
View articleHere's the final polish to make your robust Web site that much better at converting holiday browsers into buyers. Read More...
View articleExecutives at most media companies claim there's no business model for online. Here's why they are wrong. Read More...
View articleCost-per-click data by vertical category in search in the U.S. Read More...
View articleDirectories firm Local.com has linked up with Virgin Mobile USA to offer a new ad-supported mobile directories service Read More...
View articleUPDATE: British ISP Virgin Media is the latest firm to signal hesitation over enabling behavioral ad targeting. Read More...
View articleYahoo's CEO predicted growth in performance-based ads, and suggested the current climate could delay the adoption of newer ad platforms. Read More...
View articleJ.D. Power employs Google's Insights for Search to understand car shopper intent. Read More...
View articleSyrup recruits from Mother and Razorfish; investment firm for the interactive industry appoints partner from Fox Interactive; MTV works with the Phili...
View article