Tips for evaluating social networks and online video. Last of a two-part series. Read More...
View articleWhile AzoogleAds has agreed to cough up $1 million to the Florida Attorney General's office following a civil investigation of its online ad practices...
View articleIf anything can save the foundering newspaper industry, it's bound to be digital advertising, but publishers continue to struggle with the big questio...
View articleOne interesting tidbit from Marchex's earnings call yesterday: the local online ad company claims to have brought in more than 20,000 new advertisers ...
View articleTacoda founder will court Madison Avenue and pursue global partnerships. Read More...
View articleStarcom signs on as first partner for new Power Watch initiative. Read More...
View articleCNET hires Dave Morris to lead network sales; Double Fusion signs with two game publishers; FunnyorDie names a VP of ad sales. Read More...
View articleParticipants of ad:tech New York see two faces of online advertising. Read More...
View articleWhat are you doing for your gift recipients this holiday season? Read More...
View articleHow search fits into the online marketing mix for consumer packaged goods. Read More...
View articleVideo is fully online. What's the best way for ad marketers to get in on the action? Read More...
View articleGoogle notified us this week that its made some enhancements to site targeting on its content network Read More...
View articleAcquisitions abound this week, as two IT trade publications made deals to increase their knowledge base for advertising's technical folks and bring in...
View article"Everyone's coming out with these solutions that are trying to optimize something to the Nth level, but if you can't get the basics right, there's no ...
View articleThe state's CyberFraud Task Force also is conducting civil investigations of Think Partnership, Intermark Media, Traffix and others for allegedly dece...
View articleRupert Murdoch, Peter Chernin talk up MySpace growth and ad innovations during company's earnings call. Read More...
View articleOnline's share of the nation's top advertisers' budgets increases, maintaining the Internet's growth over other channels. Read More...
View articleThe campaign includes expandable banner units showing the console morph into activity to highlight the PS3's entertainment capabilities. Read More...
View articleAds can be downloaded and shared by viewers on blogs and Web sites. Read More...
View articleRankings f the top 50 Internet advertisers by media value n August 2007. Read More...
View articleLocal newspapers, yellow pages publishers are challenged on their own turf. Read More...
View articlePost written by Fred Aun Helium.com, which cuts its writer-contributors in on a share of ad revenues, is on the verge of hiring a direct sales team Re...
View articleInserting ads into on-demand TV content still requires long lead-times and allows little to no measurement or optimization. Change is coming. Read Mor...
View articleWhile researching a feature on advertising in time-shifted television content, published on ClickZ today , I spoke with Tim Hanlon, EVP of Ventures at...
View articleThis post was written by Kate Kaye. AOL clearly aims to be among the elite online ad players, and its now-official purchase of Quigo for $340 million ...
View articleIt's ad:tech time, and that means party time here in New York Read More...
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