UniversalMcCann's Rober Coen put out a report this week that reiterates what we've already been hearing about the U.S Read More...
View articleJason Kilar is tasked with developing a clean user interface and building recommendation engines for the joint video distribution venture. Read More...
View articleThe purchase of Telephia, for an undisclosed sum, expands the media measurement giant's wireless capabilities. Read More...
View articleNBC Universal will represent ads on PopSugar and nine other female-centered Sugar Network sites. Read More...
View articleBehavioral ad network Tacoda measured how likely visitors to presidential campaign sites were to check out certain types of Web content. Read More...
View articleAre the sites you choose for your ads appropriate for your brand? Read More...
View articleEven when your audience takes a break from the everyday, you can reach them with e-mail. Read More...
View articleFive best practices for a successful PTV initiative. Read More...
View articleDig potato salad? Well, Yahoo Food has a tantalizing recipe in video form including tarragon, dill, lemon juice...and...raw potatoes Read More...
View articleAs with all A-list controversies, the vitriol surrounding a Microsoft sponsorship of several Federated Media tech bloggers over the past three days is...
View articleA year in the works, the move creates perhaps the largest online local search and media network. Read More...
View articleCan mobile devices enable the measurement of out-of-home media exposure and conversion? That's what research firm IMMI is betting on Read More...
View articleTime Inc. taps Quigo; aQuantive hires two VPs; Kevin Ryan joins SEW & SES. Read More...
View articleChrysler is pairing with Nickelodeon in a multi-million-dollar, multi-media marketing blitz that will include an extensive online element. Read More...
View articleHitwise data show the ebb and flow of traffic to the official sites of the Democratic and Republican presidential primary candidates. Read More...
View articleNow offering audio and video ad placement, the company lands Condé Nast as its first customer. Read More...
View articleA search engine marketer comes clean about past professional blunders. Read More...
View articleWho's capturing rich media data, what are they doing with it, and how does it affect the consumer? Read More...
View articleLocal car dealers have long been the source of some really annoying ads Read More...
View articleTech savvy consumers are well aware of the usefulness of mapping programs to find the businesses they're looking for, and it's clear that businesses a...
View articleOngoing industry consolidation is partly driven by a very pressing client need: data consolidation. Read More...
View articleMobile Complete serves clients challenged to test how content will render on each handset, on every carrier, in every region. Read More...
View articleMore than a quarter of the people responding to a new survey said sponsored text links that appear as a result of Web searches would be their preferre...
View articleOnline cred -- for credit. Read More
View articleYou have to take the bad with the good -- and start optimizing. Read More...
View articleA look at the month's top search terms in 10 categories. Read More...
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