New whiz-bang rich media email technology simply isn’t as exciting anymore, and it just takes one look into a typical inbox to figure out why. Read Mo...
View articleAmid a major retraction in across-the-boards advertising, groups like Unicast report greater attention from traditional advertisers. Read More...
View articleToday's decreasing ad budgets, shrinking agencies, and bankrupted media vendors add specific tasks to our responsibilities as we fulfill the role of d...
View articleThe online trading industry is losing established investors faster than it can replace them, according to a study by J.D. Power and Associates, which ...
View articleDespite having been around for two years, the technology is only starting to take off. Read More...
View articleThe launch of music subscription services from major media companies are quickly approaching and the Napster debate has been shoved into ancient histo...
View articleMarketers can gain great insight when they take a break from what they’re doing and watch people engage in interaction with interactive media. So... h...
View articleAlexis Gutzman gives an in-depth walk-through on how to start your own newsletter. Part one of a multi-part series. Read More...
View articleA decrease in discretionary software and service spending and the decline in the overall economy have caused Jupiter Media Metrix to downgrade its ear...
View articleMore and more search engines are using link popularity as a ranking criterion. How do you determine your link popularity, and what can you do with tha...
View articleThe nature of work has changed forever. Again. So Chris reviews how it used to be in the good-old days and offers some helpful rules on how to work sm...
View articleUPDATE: The cash-strapped broadband Internet service provider says its Web marketing subsidiary isn't in its long-term plan. Read More...
View articleOffering the possibility of more cash than Cross Media, Encore Marketing attempts to woo shareholders of the troubled e-mail marketer with a competing...
View articleThe shock lasted all week, and it's still on many faces. But we've got to get this economy going again. It's not going to happen face to face. It's go...
View articleThe second wave of the Yahoo!/ACNielsen Internet Confidence Index found that so-called "light" Internet users will help lead $16 billion worth of onli...
View articleConsumers' familiarity with and interest in the wireless communication standard known as Bluetooth are on the rise, which means good things should lie...
View articleIn this climate, one deal can make or break a company; no wonder software companies and application service providers are thoroughly examining their p...
View articleThe CMGI-owned firm parts ways with Tony Nuzzo, who oversaw the company's massive reorganization during the 10 months he had been with the troubled on...
View articleItalian marketer SEAT Pagine Gialle appends a leading CPG database marketing firm to its New York-based e-mail player. Read More...
View articleContinuing its efforts to compensate for waning media revenues, the Web portal will attempt to monetize its Yahoo! Personals traffic with subscription...
View articleThe company said streaming movies featuring a bungling corporate spy were in poor taste following last week's events. Read More...
View articleWhen it's your body to be poked, probed, and prescribed to, remember that the doctor is not God... Out of 10, only 1 is exceptional, and 7 are average...
View articleThe second annual international study of online shopping by Consumers International found that Internet shoppers still cannot shop with confidence. Bu...
View articleFor the second time this week, the multi-media giant rethinks an earlier vendor contract. Read More...
View articleNetworks without wires, also known as WLANs, are becoming more prevalent in homes, businesses and will eventually be used in public, according to seve...
View articleNo tips on cutting deals with an Internet portal, nor a discussion of rich media or ad serving. This week, we are all fearful for the future, and Tom'...
View articleNew ClickZ writer Joseph Jaffe introduces himself and sets out in what direction he'll be setting out as he alternates with Blake Rohrbacher to help u...
View articleAn investment from Canadian VCs will help fuel the firm's launch of its iTV ad product. Read More...
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