Before you jump on the B2B wagon, here's a reality check for you: Nearly half of all businesses use "traditional" methods when conducting business. An...
View articleDigital Envoy lands investments from Siemens, AOL; Aptimus sees lowered revenues; Spiderdance unveils "Weakest Link" iTV game. Read More...
View articleDespite industry-wide woes, comScore lands a chunk of new capital from existing investors. Read More...
View articleThe rest of the world may be catching up, but the U.S. Internet market is still growing at a healthy clip, even if it is slower than previous years. A...
View articleWith American Airlines' AA.com as its first guinea pig, the site becomes the first major publisher to embed full 30-second spots into run-of-site ads....
View articleOne-third of U.S. households currently subscribing to dial-up Internet service are interested in upgrading to broadband service in the next 12 months,...
View articleIf you were to get a taste of what m-commerce could be, it's likely that you'd find it pretty compelling for the long haul but frustrating in its curr...
View articleThe Internet has been positioned as a platform that will truly enable a one-to-one relationship between vendor/supplier and customer. Imagine if a mar...
View articleIn South Africa, one marketing trade group is trying to combat "improper marketing" in an effort to help ensure a pleasant experience for the e-consum...
View articleWe know we've all been beating a dead horse with the great click-through debate. The real question is, "How will online media evolve?" This issue has ...
View articleThe news comes as the Andover, Mass.-based ad network warns on falling revenue, and announces that it won't meet profitability estimates. Read More...
View articleMore than 60 percent of employers surveyed in the 2001 Electronic Policies and Practices Survey exercise their legal right to monitor employees' e-mai...
View article"All the positive things we need to fundamentally launch the industry are there," said DoubleClick's CEO. "We need to take it to the next level." Read...
View articleIt's about time search engine marketing got some respect. Search engines are not an afterthought to your banner ad spend. Think about them from the ve...
View articleHe's avoided the good-old "overview of what's new" topic, thinking it might seem a cop-out. Well, he does have a few other topics in mind, but most of...
View articleThe number of U.S. household customers subscribing to online services reversed its first-quarter decrease and rose 3 percent to 70.7 million subscribe...
View articleJupiter Media Metrix has spotted a light at the end of the online advertising tunnel. But what comes out when the market emerges will be part digital ...
View articleIt's a throwback to the days when you could safely predict that any Internet-related technology would see explosive revenue growth within a few years,...
View articleEmail marketing should help you drive traffic to your Web site to build your business. Jackie gives you some tips on reviewing your email communicatio...
View articleLed by China and Japan, and an emerging market in India, the Asia-Pacific region will overtake the United States as the world's largest Internet marke...
View articleHelicopters circling half moons. Traffic jams pushing suburbanites to the edge of sanity. As if some two-headed dragon is rearing its head at the edge...
View articleContinuing its efforts to woo traditional advertisers to the medium, the Alley-based Interactive Advertising Bureau is aiming to promote the adoption ...
View articleThe number of financial institutions using online business banking is expected to more than double within one year and more than triple by 2003, accor...
View articleThroughout this summer of Web discontent, Dana has received a steady stream of notes from entrepreneurs pushing new Web ideas designed to make money, ...
View articleProduct placement online is a complex problem, and few have solved it. It's also a perfect example of what online metrics should help us do -- put the...
View articleTwo types of companies exist online: those that test -- and those that lose money. The big challenge with affiliate programs is to find out what works...
View articleDespite the cloudy future of wireless, the languid economy and a revolving door of entrants in the market, global PDA retail revenues will increase fi...
View articleRealTime Media debuts campaign for U.S. Olympic Committee; CoolSavings cuts; Spiderdance and PVI team for joint marketing. Read More...
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