After conceding defeat to Yahoo! in its bid for HotJobs, Monster.com unveils a big-budget ad buy -- and takes a few shots at its rival. Read More...
View articleA look back at the best -- and most successful -- email campaigns of the year. Read More...
View articleGraphic design supports information architecture -- notthe other way around. Here's why. Read More...
View articleThe findings suggest the Internet is viewed as more necessary since Sept. 11, and more reliable than last year -- with more e-tailers delivering on th...
View articleNearly half of European marketers are engaged in online marketing as part of their marketing strategy, according to a DoubleClick study, and they're m...
View articleMagic bullets? Instant gratification? Planning, delivery, and execution require time, investment, and commitment. Read More...
View articleWhat does loyalty mean to the bottom line? A lot. A whole lot. Read More...
View articleHappy New Year? For media buyers at least, the future is looking brighter. Read More...
View articleReduced IT spending may prevent online retailers from reaping the rewards of e-commerce, according to IDC. Read More...
View articleYou want them to find your site, but new search capabilities make users vulnerable to viruses. Read More...
View articleCutting through the clutter - should publishers be cleaning up their sites? Read More...
View articleThe economy has taken a toll on the PDA market, like everything else, but an October release date for Microsoft's Pocket PC operating system also put ...
View articleThinking about personalizing your business newsletter? Alexis Gutzman discusses what you need to know about your subscribers and their privacy before ...
View articleThe HTML breakthrough! Tune in as Debbie shares more trials, tribulations, and triumphs in this true-life saga of launching and publishing an e-newsle...
View articleHas the job board bidding come to an end? Read More...
View articleSo-called "e-fluentials", a group that represents approximately 10 percent of the U.S. adult online population, influence an estimated 14 people each,...
View articleA technology provider isn't like the phone or gas company. Technology powers your business. Build a partnership with your provider rather than treatin...
View articleAnswering requests from its customers, Jupiter Media Metrix begins toseparate pop-up and pop-under figures from the rest of its traffic numbers. Read ...
View articleBi-coastal Internet VC firm reports "enthusiastic" response byinstitutional investors; announces stakes in Redline and Bergana. Read More...
View articleThe troubled online real estate play, which posted a whopping loss in November, announces an inquiry and will restate certain of its financial stateme...
View articleCommunity banks continue to invest in technological tools and applications that provide value to customers and increase operational efficiency, accord...
View articleZEDO Taps Dyson, Braitman for board; Traffix acquires Infiknowledge and Thanksmuch; TargitInteractive to Promote "Rings." Read More...
View articleVeriSign's mission for 2002 is to tell the world who they are and what they do. Read More...
View articleIn his past articles, Tig has explained how marketers should act to win clients and customers, but he hasn't yet explained how you should behave to lo...
View articleAn oxymoron? With all the hubbub about ad intrusiveness, you'd think a publisher's attempt to please its advertisers and users would be an exercise in...
View articleSpirits and wine manufacturer/marketer Seagram steps up online efforts during the critical month of December. Read More...
View articleSometimes the answers to marketers' questions reside not in an Excel spreadsheet, but out in the real world -- like on the 42nd Street crosstown bus. ...
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