The #BelieveInAmerica theme correlates with the Republican Party's "We believe in America" label for the final day of the Republican National Conventi...
View articleIt's important to not just create media and content, but to make sure that it's optimized for what your potential customers could be searching for. Re...
View articleDon't expect IAB Public Policy Director Sarah Hudgins to advocate for the online ad industry's self-regulatory approach to privacy while meeting with ...
View articleLearn how to impress recruiters and get them to put your application in front of their clients. Read More...
View articleZac Moffatt, digital director for the Romney 2012 campaign, spoke with ClickZ on Wednesday on the waterfront outside the Romney digital team's HQ at t...
View articleAs iCrossing becomes a full-service digital agency, it's beefing up its media team. Read More...
View articleThe Romney camp will be the first Presidential campaign ever to run a Promoted Trend on Thursday, when Mitt Romney will give his anticipated speech at...
View articleThe firm and its CNG Now initiative are at the RNC promoting the benefits of using natural gas, and they're targeting convention-goers on Twitter. Rea...
View articleThe promise of the Republican National Convention's Twitter-ready daily slogans was evident last night here in Tampa. Read More...
View articleCompanies need to realize that consumers are manipulating and repurposing websites to better suit their own needs. Read More...
View articleMore consumers are looking to their smartphones and computers for deals, price comparisons, and new products. Read More...
View articleThe Chesapeake Energy Corporation is spending all of its media budget on digital here at the Republican National Convention. Read More...
View articleThe ad buy is reminiscent of many the Obama camp ran during the early GOP presidential primary races when splashy Obama ads ran on news sites in state...
View articleThe new SVP of sales has been mandated to create innovative campaign programs for men 18 to 34. Read More...
View articleHow changes in private browsing settings may affect remarketing campaigns. Read More...
View articleThe Republican National Convention was called off for the day, but there was still some action worth capturing, like a visit by Geraldo Rivera to Twit...
View articleThe two firms are sharing a space upstairs at the Tampa Convention Center, while Google has a much more prominent room all to itself. Read More...
View articleDigital catalogs are evolving into branded content hubs for retailers. Read More...
View articleFilm created for Google and the Young Guns Network will feature search, YouTube, Google+ and other Google products. Read More...
View articleGroupM hires 24/7 Media veteran Ari Bluman as chief digital investment officer for North America. Read More...
View articleAlso: Tribal DDB New York hires creative director, and other industry news from the week. Read More...
View articleThe four Republican National Convention themes including "We Built It" are ripe for Twitter dissemination. Read More...
View articleHas Facebook simply created the next generation of the walled garden, with a promise that everything you need is inside Facebook? Read More...
View articleSarah Palin, Herman Cain, and other tea partiers should be allowed to speak at the Republican Convention next week, proclaims ad. Read More...
View articleMedia firm pre-launches online ad campaign to promote the new Robert Pattinson film 'Cosmopolis.' Read More...
View articleData privacy engineers will be codenamed "red team," to ensure products are designed to resolve potential privacy risks. Read More...
View articleThe cost-per-view ad format will launch on Android devices this week, and roll out to all mobile platforms in coming weeks. Read More...
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