Q1 '04 U.S. E-Com Sales = $15.5B
Audience

Q1 '04 U.S. E-Com Sales = $15.5B

23y Robyn Greenspan

Q1 '04 U.S. E-Com Sales = $15.5B

The first quarter figures bode well for the coming year, registering a 28 percent gain over the previous year. Read More...

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AD:TECH Dispatch
Marketing

AD:TECH Dispatch

23y Pamela Parker

AD:TECH Dispatch

Video, word of mouth, and ad networks dominated the industry gathering in San Francisco. Read More...

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Homes Getting Ready for Self-Serve Movies
Audience

Homes Getting Ready for Self-Serve Movies

23y Robyn Greenspan

Homes Getting Ready for Self-Serve Movies

Video on demand is picking up momentum as household deployments increase, but unbeknownst to many viewers, they are already using variations of of the...

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Understanding Seller Woes
Marketing

Understanding Seller Woes

23y David Cohen

Understanding Seller Woes

Agency sympathy for publishers' problems -- and some suggestions for solutions. Read More...

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DVRs Not Necessarily Ad-Killers
Audience

DVRs Not Necessarily Ad-Killers

23y Robyn Greenspan

DVRs Not Necessarily Ad-Killers

Simultaneous media usage may be the bigger problem for advertisers as research found that digital video recorder users are watching more hours of TV p...

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Realtors' Tech Budgets Exceed Marketing
Audience

Realtors' Tech Budgets Exceed Marketing

23y Robyn Greenspan

Realtors' Tech Budgets Exceed Marketing

Real estate professionals are spending more on technology products, services, and training to improve productivity and enhance business offerings. Rea...

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Branding Volume: Turn It On
Marketing

Branding Volume: Turn It On

23y Martin Lindstrom

Branding Volume: Turn It On

There's a good reason why customers aren't hearing your message. Read More...

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Out of Focus
Marketing

Out of Focus

23y Nate Elliott

Out of Focus

Too many companies are determined to grow horizontally. Why can't they be happy with focused, profitable businesses? Read More...

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E-Gov't Growing, Phone Still Preferred
Ad Industry Metrics

E-Gov't Growing, Phone Still Preferred

23y Robyn Greenspan

E-Gov't Growing, Phone Still Preferred

Those who interact with some level of government are more comfortable using non-electronic communication methods, particularly if the reason for conta...

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More Creative Creative
Marketing

More Creative Creative

23y Jeremy Lockhorn

More Creative Creative

Interactive ads can establish a connection before a consumer visits your site. Read More...

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Web Site Spending Picks Up
Marketing

Web Site Spending Picks Up

23y Robyn Greenspan

Web Site Spending Picks Up

Organizations are planning major Web site development initiatives for 2004 that will focus on improving usability and enhancing the customer experienc...

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Unwired, Unlisted
Marketing

Unwired, Unlisted

23y Rebecca Lieb

Unwired, Unlisted

Do-not-call control freaks. Always on, and almost always unavailable. Read More...

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Dragging Search Above the Line (by the Scruff of Its Neck)
Marketing

Dragging Search Above the Line (by the Scruff of Its Neck)

23y Gary Stein

Dragging Search Above the Line (by the Scruff of I...

SEM for brand managers: a primer. Read More...

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The Great Internet Time Machine
Marketing

The Great Internet Time Machine

23y Sean Carton

The Great Internet Time Machine

Who do you market to, time wasters or time savers? Read More

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The Deadly Duo: Spam and Viruses, April 2004
Data insights

The Deadly Duo: Spam and Viruses, April 2004

23y Robyn Greenspan

The Deadly Duo: Spam and Viruses, April 2004

The spam volume is rising, e-mail trust is eroding, and viruses are rampant, but Internet users are sending more legitimate messages and CAN-SPAM is m...

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Web Server Statistics Page
Audience

Web Server Statistics Page

23y rumo

Web Server Statistics Page

Jupitermedia's ServerWatch reports on surveys that examine the number and types of servers being used to power the Internet. Check the results of the ...

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Wrangling the Blogosphere
Marketing

Wrangling the Blogosphere

23y Pamela Parker

Wrangling the Blogosphere

Bloggers' influence is rising. What can marketers do about it? Read More...

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Getting the Message, Part 2
Marketing

Getting the Message, Part 2

23y Rob Graham

Getting the Message, Part 2

Part 1 explored how an offer's personal relevance determines how effective an ad is. Part 2 of a series on human cognitive filters and advertising loo...

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ITV and the Internet: Battle for the Living Room
Marketing

ITV and the Internet: Battle for the Living Room

23y David Cohen

ITV and the Internet: Battle for the Living Room

There's growing overlap between cable and the Internet. But convergence needn't be an all-or-nothing battle between media. Read More...

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April's Top Affiliate Programs
Audience

April's Top Affiliate Programs

23y ClickZ Stats Staff

April's Top Affiliate Programs

The top 10 affiliate programs of April 2004, as ranked by Refer-it. Read More...

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Mobile Marketing: Initiate Dialogue
Marketing

Mobile Marketing: Initiate Dialogue

23y Julian Smith

Mobile Marketing: Initiate Dialogue

Textback response is a simple, effective, and comparatively cheap way to initiate a mobile dialogue. Read More...

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The Inconvenience of Privacy
Marketing

The Inconvenience of Privacy

23y Eric Picard

The Inconvenience of Privacy

Privacy comes down to convenience and security. Take care of those, and privacy will take care of itself. Read More...

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This Is Your E-Mail; This is Your E-Mail on Gmail
Marketing

This Is Your E-Mail; This is Your E-Mail on Gmail

23y Rebecca Lieb

This Is Your E-Mail; This is Your E-Mail on Gmail

Brace yourself -- Gmail could rewrite many e-mail marketing rules. Read More...

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Making Room for Home Theaters
Audience

Making Room for Home Theaters

23y Robyn Greenspan

Making Room for Home Theaters

Enthusiasts are enjoying digital and video entertainment from the comforts of home, spurring high-tech hardware growth. Read More...

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MP3 Libraries Limited, Downloading Increases
Audience

MP3 Libraries Limited, Downloading Increases

23y Robyn Greenspan

MP3 Libraries Limited, Downloading Increases

Even though more Internet users are swapping music files, a download slowdown is evident. Read More...

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Consumers to Advertisers: "Go Away!"
Marketing

Consumers to Advertisers: "Go Away!"

23y Sean Carton

Consumers to Advertisers: "Go Away!"

Buck the trend. Five ways advertising might become relevant for consumers again. Read More...

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SuperGoogle: When All Is Known
Marketing

SuperGoogle: When All Is Known

23y Hans-Peter Brøndmo

SuperGoogle: When All Is Known

Toward a new debate on privacy. Read More

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