Business-to-Consumer E-Commerce: $380 Billion by 2003
Audience

Business-to-Consumer E-Commerce: $380 Billion by 2003

26y Michael Pastore

Business-to-Consumer E-Commerce: $380 Billion by 2...

The worldwide business-to-consumer e-commerce market will reach $31.2 billion in 1999, up from $11.2 billion in 1998, according to GartnerGroup's Data...

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Online Pet Stores Keeping Customers Satisfied
Audience

Online Pet Stores Keeping Customers Satisfied

27y Michael Pastore

Online Pet Stores Keeping Customers Satisfied

NPD Online found that most pet owners buying their supplies over the Internet are very satisfied with their experience, the problem is the online stor...

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Leading Indicators Of The Future
Marketing

Leading Indicators Of The Future

27y Cliff Allen

Leading Indicators Of The Future

Growth in web usage has led to growing traffic, and sometimes growing revenues. But, high growth in overall use of the web can hide important informat...

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What Does Viral Marketing Really Mean?
Marketing

What Does Viral Marketing Really Mean?

27y Jeffrey Graham

What Does Viral Marketing Really Mean?

Lately, the term "viral marketing" seems to have infected many conversations about Internet marketing. Most of us realize that it's not about cooties....

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Online Energy Industry Powered by Exchanges
Audience

Online Energy Industry Powered by Exchanges

27y Michael Pastore

Online Energy Industry Powered by Exchanges

Electronic marketplaces will propel online energy sales to $266 billion by bringing about higher levels of efficiency in wholesale markets, according ...

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Online Gambling Thrives Despite Legal Questions
Marketing

Online Gambling Thrives Despite Legal Questions

27y Michael Pastore

Online Gambling Thrives Despite Legal Questions

Improving technologies and an increasing number of Internet users bode well for the future of online gambling, despite debates over its legal status, ...

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In Praise Of Plain Web Sites
Marketing

In Praise Of Plain Web Sites

27y Michael Fischler

In Praise Of Plain Web Sites

After two days in fabulous Fiji on the South Pacific, Mike's tying up two days of client meetings. Yep, he's got it rough. And as he looks out at the ...

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First Degree Mortar
Marketing

First Degree Mortar

27y Greg Sherwin and Emily Avila

First Degree Mortar

We get so caught up with revolution that we forget about the forces of evolution. Not long after the arrival of the web browser, many online marketing...

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September's Top Internet Retailers
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September's Top Internet Retailers

27y Michael Pastore

September's Top Internet Retailers

Internet retailing shook off its summer slumber and looks ready for the holiday shopping bonanza, according to the September E-retailing Report from P...

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The Integrated Brand
Marketing

The Integrated Brand

27y Martin Lindstrom

The Integrated Brand

The role of the brand will change dramatically in the next couple of years. Try to imagine a world where products talk together, coordinate their acti...

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The Future Of Web Advertising
Marketing

The Future Of Web Advertising

27y Sean Carton

The Future Of Web Advertising

Sean's been on vacation, tooling around Northern California over routes 1 and 101 near San Francisco, looking at a lot of billboards. They aren't much...

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Less Is More
Marketing

Less Is More

27y Cliff Allen

Less Is More

Cliff delivered a talk about tailoring web sites to use profile data recently. A question from the audience was: "Do personalized pages take longer to...

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An Open Letter To ClickZ
Marketing

An Open Letter To ClickZ

27y Jared M. Spool

An Open Letter To ClickZ

In an open letter to ClickZ, Jared Spool challenges a recent ClickZ column which asserts that seeing photographs of happy people enjoying your product...

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Dealing With Stupid Questions
Marketing

Dealing With Stupid Questions

27y Tom Kuegler

Dealing With Stupid Questions

Do you remember being told in school that there are no stupid questions? That every question someone asks is a good question because it helps the unde...

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The Web's Largest Retailers
Audience

The Web's Largest Retailers

27y Michael Pastore

The Web's Largest Retailers

STORES Magazine , the official publication of the National Retail Federation, has surveyed more than 1,000 households to find the 100 largest retailer...

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Can Truth Kill Brands?
Marketing

Can Truth Kill Brands?

27y Martin Lindstrom

Can Truth Kill Brands?

A free voice has always been sought-after. Just think about the Second World War and the resistance movements' creation of independent radio. Each tim...

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European Executives Rising to E-Commerce Challenge
Audience

European Executives Rising to E-Commerce Challenge

27y Michael Pastore

European Executives Rising to E-Commerce Challenge

Many of Europe's e-commerce leaders are well-established organizations that have seen significant opportunities and are beginning to capitalize on the...

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The "Repop" Hypothesis
Marketing

The "Repop" Hypothesis

27y Chris Maher

The "Repop" Hypothesis

Imagine a fellow running a successful web business called www.associateprograms.com from Tuan, a little fishing village (without a shop) in subtropica...

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Online Retail Spending to Soar
Audience

Online Retail Spending to Soar

27y Michael Pastore

Online Retail Spending to Soar

The amount of money spent on online retail will continue to soar, even though Forrester Research predicts the number of households shopping online wil...

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The Network Vision
Marketing

The Network Vision

27y Sean Carton

The Network Vision

Did you ever stop to think how the Net has transformed our lives by connecting us to everyone else, regardless of time, space, or physical condition? ...

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Top E-Tailers of August 1999
Audience

Top E-Tailers of August 1999

27y Michael Pastore

Top E-Tailers of August 1999

PC Data's latest figures for Web purchasing among US households show an average of 4.5 percent of visitors to the top 40 online retail sites purchased...

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Consumer E-Commerce Revenues to Hit $18 Billion in 1999
Audience

Consumer E-Commerce Revenues to Hit $18 Billion in 1999

27y Michael Pastore

Consumer E-Commerce Revenues to Hit $18 Billion in...

US consumer e-commerce revenues will grow to $18.6 billion by the end of 1999, a 615 percent increase from 1997, according to eMarketer's eRetail Repo...

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Pics Mix
Marketing

Pics Mix

27y Cliff Allen

Pics Mix

Time for a pop quiz. Which would you prefer to look at, a photograph of a friend or a table of numbers describing that friend? Most of us would prefer...

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ATSC 8-VSB to Become Dominant Technology for Broadband Multimedia
Audience

ATSC 8-VSB to Become Dominant Technology for Broadband Multimedia

27y Michael Pastore

ATSC 8-VSB to Become Dominant Technology for Broad...

ATSC 8-VSB, a method for converting digital data for transmission over coaxial cable chosen by the FCC as a standard for digital TV, will become the d...

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Integrated Marketing And The Dead Cat
Marketing

Integrated Marketing And The Dead Cat

27y Jeffrey Graham

Integrated Marketing And The Dead Cat

Imagine a sealed box with a cat inside, rigged with a device that will either kill the cat or let it live. You don't know whether the cat's alive or d...

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Online Financial Services in for a Shakeup
Marketing

Online Financial Services in for a Shakeup

27y Michael Pastore

Online Financial Services in for a Shakeup

More mainstream, risk-averse consumers will change the landscape of the online financial services sector, according to research by Jupiter Communicati...

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Show and Tell For Fun... and Profit
Marketing

Show and Tell For Fun... and Profit

27y Todd Copilevitz

Show and Tell For Fun... and Profit

For the next few minutes forget about opt-in policies, response rates or one-to-one marketing. Let Todd tell you about one of the best ideas he's ever...

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