The online lottery nabs investment and expansion partners. Read More...
View articleSusan thinks she's pretty good at giving instructions. So why did her son once wear the same shirt for three days? Why have her adult students gotten ...
View articleBefore TV, advertising consisted of price, item, and benefits messaging in outdoor signs, print media, and radio. When advertisers wanted more informa...
View articleA DoubleClick eager to boost its e-mail offerings inked a sizable investment and deal with Return Path. Read More...
View articleAdFlight joins the suite of ad networks exploring wireless options. Read More...
View articleThe Alley-based startup is banking that it has a viable solution for a risky proposition. Read More...
View article24/7 Partners with Oracle for Wireless; NBC, EW Tap Promotions.com Read More...
View articleThere's a word that begins with the letter "c" that we hate more than Communism. It's more important to our future than Christmas and represents the t...
View articleWell-known Internet analyst Henry Blodget compares the online advertising industry's growth to a drinking binge. Read More...
View articleYeah, you thought there were weeks to go yet. But you missed it. The votes have been counted, and the election of 2000 has ended. And now there are fi...
View articleIn a rough environment for online advertising companies, Avenue A puts hope in a new service offering. Read More...
View articleThe e-mail marketer announced consumer-product growth and a pact with database and online personalization company Net Perceptions. Read More...
View articleLet's face it: Our web sites are like our children. We all think our own's the cutest. So it's normal if you think your site's the greatest. But you n...
View articleWounded by a hostile market, the cost-per-click network moves into the campaign optimization business -- while raising some questions about objectivit...
View articleOnline ad network and technology giant DoubleClick took the wraps off its e-mail network Monday, building on existing relationships and leveraging the...
View articleIn a rough environment for online advertising companies, Avenue A puts hope in a new service offering. Read More...
View articleFreeshop.com adopts new identity in an unfriendly market environment. Read More...
View articleThe rich media ad technology company hopes to expand sales efforts and spread its ad format to new media. Read More...
View articleAmid a tough quarter for online marketing companies, ad network and server L90 says it will beat quarterly expectations but will still post a sizable ...
View articleFacing a stock market that has bailed on many marketing sites, MyPoints restructures to survive. Read More...
View articleEver since Dana started covering the Internet full-time in 1994, certain practices have just ticked him off. Like "front doors" that make visitors scr...
View articleFord's Firestone ad top on Web; Avenue A, Spark roll out planning products; Universal Home Video taps Promotions.com Read More...
View articleThe online ad agency joins a growing list of bleeding dot-com ad firms. Read More...
View articleIf you're a small-business owner, you know that credit card fraud is rife... and what a bite chargeback penalties can take out of your revenues. What ...
View articleLast year, a total of 19 Internet companies paid top dollar for premiumspots on the Super Bowl telecast. So far this year only four dot-coms are inthe...
View articleEvery so often you'll have folks come in your door with something completely new: a new form of media, a new technology, a new way of targeting. There...
View articleThe major presidential candidates -- with one notable exception -- signed up to insert brief campaign messages into upcoming e-mail newsletters. Read ...
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