Founder Gregg Spiridellis says a key goal is to keep JokeBox advertiser friendly. Read More...
View articleA Columbia TriStar marketing agreement may be a clue that more portal-like ad offerings are forthcoming. Read More...
View articleThe company brought in 34 percent higher revenues in the first quarter, as compared to last year. Read More...
View articleKnow thyself. Think locally. You are the forecast! Read More...
View articleWhere Disney's radical content move breaks ground -- and where it falls short. Read More...
View articleChristian talk radio, Web and print powerhouse Salem Communications purchased conservative news and commentary community site Townhall.com last week. ...
View articleThe Wall Street Journal takes an interesting look (registration req.) at how actor royalties are shooting up as media gets pushed out to multiple plat...
View articleWith more than 35 percent of all mail now being authenticated, e-mail watchers are looking ahead to the next wave of issues. Read More...
View articleDisney's move to stream popular TV shows works with technology and viewer behavior rather than against them. Read More...
View articleThe Web publisher will distribute technology and how-to video on various VOD systems. Read More...
View articleA cross-media campaign seeks to generate awareness and traffic for the company's new broadband TV classics channel. Read More...
View articleOne out of seven searches on trademarked terms result in a visit to the site of a competitor, an affiliate, a comparison shopping engine, or some plac...
View articleOr does decent ranking depend more on links and end-user behavior? Read More...
View articleA desktop video application extends the company's Joga.com soccer-based social networking site. Read More...
View articleGlam Media hires Scott Schiller as chief revenue officer; Interchange names a VP of engineering; MoreVisibility promotes one in client services. Read ...
View articleIn a straw poll of media buyers, I found that the recent decision by Disney to stream some of its TV shows online for free the day after broadcasting ...
View articleA few worthies from the week now ending: Michael Arrington reviews Zixxo : coupons via RSS. Double Fusion will accept Flash video files with synchroni...
View articleWhen does predictive modeling makes sense as either a tactical or strategic campaign management tool? Read More...
View articlePersuasion and conversion are two sides of the same coin. Let's clear up some misconceptions about the two. Read More...
View articleYahoo! names new engineer for search marketing; NYTCo names new head for Boston.com sales; and Clios name an Internet jury. Read More...
View articleOnline video is decentralizing TV. Is this the end of rich media banners? Read More...
View articleKefta will offer a product with an automated ability to serve a targeted consumer experience across multiple channels. Read More...
View articleChristians, Jews and Atheists are all being targeted by Web advertisers this season. Read More...
View articleThe consumer data giant is closing the book on Web-based incentive marketing, citing diminishing returns. Read More...
View articleThe DearAOL Coalition are up in arms over what they're calling e-mail censorship by AOL, but AOL insists that's not the case. Since February, the coal...
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