Barry Diller on Search
Search

Barry Diller on Search

21y Shari Thurow

Barry Diller on Search

He may be a search engine newbie, but Ask.com's Barry Diller clearly understands the search space. Read More...

View article
The Emerging Digital Media Landscape
Marketing

The Emerging Digital Media Landscape

21y Eric Picard

The Emerging Digital Media Landscape

What's next for Web, TV, mobile, and in-game advertising? Read More...

View article
Packaging Blog Ads
Media

Packaging Blog Ads

21y Pamela Parker

Packaging Blog Ads

VC Blogger Fred Wilson, who recently joined the FM Publishing network, reveals details of a sponsorship deal with digital music technology company Son...

View article
eBay's Stake in MeetUp
Media

eBay's Stake in MeetUp

21y Pamela Parker

eBay's Stake in MeetUp

eBay and a group of other investors (Omidyar Network, Draper Fisher Jurvetson, Esther Dyson, Allen & Company, and Senator Bill Bradley) have bough...

View article
iOffer Pokes Fun at eBay
Media

iOffer Pokes Fun at eBay

21y Enid Burns

iOffer Pokes Fun at eBay

eBay is a tough one to compete with, but an easy target Read More

View article
Clock is Ticking in Click Fraud Cases
Media

Clock is Ticking in Click Fraud Cases

21y Pamela Parker

Clock is Ticking in Click Fraud Cases

The clock may have just started ticking for Google in its click fraud lawsuits Read More...

View article
WOM Wednesdays
Media

WOM Wednesdays

21y Enid Burns

WOM Wednesdays

The Word of Mouth Marketing Association (WOMMA) plans to hold a weekly teleconference series to educate marketers on topics like blogs, ethics and vir...

View article
Natalie Portman Raps Again
Media

Natalie Portman Raps Again

21y Zachary Rodgers

Natalie Portman Raps Again

NBC has evidently not lost all reason Read More

View article
Paid Search Spawns ’Drafting’ and ’Hijacking’ Strategies
Media

Paid Search Spawns ’Drafting’ and ’Hijacking’ Strategies

21y Enid Burns

Paid Search Spawns ’Drafting’ and ’Hijacking’ Stra...

SEM firms engage in "drafting" practices to put their client’s brands up against other brands in search results, but not all agree the practices are e...

View article
As Local Paid Search Grows, Local Media to Battle Big Search Engines
Media

As Local Paid Search Grows, Local Media to Battle Big Search Engines

21y Kate Kaye

As Local Paid Search Grows, Local Media to Battle ...

Paid local search ad spending is set to double this year and climb to $4 billion by 2010, according to a new report from Borrell Associates, which pre...

View article
Click Fraud Settlement Viewed as Win-Win by Some
Media

Click Fraud Settlement Viewed as Win-Win by Some

21y Kevin Newcomb

Click Fraud Settlement Viewed as Win-Win by Some

UPDATE: One legal analyst says the proposed settlement may be the best possible outcome for both sides. Read More...

View article
Gaining Trust Online
Analytics

Gaining Trust Online

21y Jack Aaronson

Gaining Trust Online

With information everywhere, becoming a trusted advisor is a critical step to gaining market share -- and share of wallet. Read More...

View article
Attack of the APIs
Marketing

Attack of the APIs

21y Pamela Parker

Attack of the APIs

Viral videos aren't the only way to capture user attention. Providing utility works, too. Read More...

View article
Feeding TV Audiences With Video
Media

Feeding TV Audiences With Video

21y Ian Schafer

Feeding TV Audiences With Video

How broadcast TV can leverage file sharing to avoid the mistakes of the past -- and to save its business model. Read More...

View article
Execs & Accounts for March 10, 2006
Media

Execs & Accounts for March 10, 2006

21y Zachary Rodgers

Execs & Accounts for March 10, 2006

FIM hires president and chief strategy officer from within; PubSub CEO departs; Optiem hires three. Read More...

View article
Search Marketing as a Metric
Paid Search

Search Marketing as a Metric

21y Kevin Lee

Search Marketing as a Metric

Thinking about search cause rather than an effect can be very liberating. Read More...

View article
Peek at Microsoft's Office Live
Media

Peek at Microsoft's Office Live

21y Pamela Parker

Peek at Microsoft's Office Live

We're curious about Microsoft's "Ads Everywhere" (named that by us, not by them) initiative, which includes Windows Live, Windows Live Expo , Xbox Liv...

View article
CP+B's Shades of Video
Media

CP+B's Shades of Video

21y Zachary Rodgers

CP+B's Shades of Video

VWFeatures.com dovetails nicely with Volkswagen's current "German engineering in da house" TV spots for the GTI Read More...

View article
Google Buys Writely
Media

Google Buys Writely

21y Rebecca Lieb

Google Buys Writely

As rumored, Google bought Writely . As John Battelle so, uh, rightly points out , Mountain View is head-to-head with Redmond, from demographic site ta...

View article
BSkyB Behind Viral Simpsons Video
Media

BSkyB Behind Viral Simpsons Video

21y Pamela Parker

BSkyB Behind Viral Simpsons Video

UK satellite broadcaster BSkyB is behind a fantastic viral video that recreates, with real live actors, the Simpsons introductory montage, according t...

View article
Mary Woodbridge and Her Dog Climb Mount Everest
Media

Mary Woodbridge and Her Dog Climb Mount Everest

21y Zachary Rodgers

Mary Woodbridge and Her Dog Climb Mount Everest

Sex is not a necessary ingredient for a winning viral Read More...

View article
Jersey Lawmaker: Let's Squelch What Makes Web Debate Great
Media

Jersey Lawmaker: Let's Squelch What Makes Web Debate Great

21y Kate Kaye

Jersey Lawmaker: Let's Squelch What Makes Web Deba...

First, they play favorites with the smoking ban , now this Read More...

View article
My Back Web Pages
Media

My Back Web Pages

21y Kate Kaye

My Back Web Pages

Unlike some other citizen/consumer generated media* sites out there, BackFence.com seems aimed at an older demo, and it's got more of a homeTOWN feel ...

View article
Data Held Hostage
Email

Data Held Hostage

21y Al DiGuido

Data Held Hostage

A bias against outsourcing, combined with overburdened IT staff, needlessly hinders effecting e-mail communications strategies. Read More...

View article
'The Simple Life' Producer Goes Mobile
Media

'The Simple Life' Producer Goes Mobile

21y Kate Kaye

'The Simple Life' Producer Goes Mobile

Bunim-Murray Productions are going mobile with their new M Theory division. Read More...

View article
Google Gives Advertisers Demographic Site Targeting
Media

Google Gives Advertisers Demographic Site Targeting

21y Zachary Rodgers

Google Gives Advertisers Demographic Site Targetin...

Microsoft has been talking up MSN adCenter's demographic targeting features, but it's no longer the only major search company to let marketers reach a...

View article
Online Publishers Expect Branding Growth in 2006
Media

Online Publishers Expect Branding Growth in 2006

21y Kevin Newcomb

Online Publishers Expect Branding Growth in 2006

An Advertising.com survey of online publishers reveals expectations that more brand-focused advertisers will come online. This will require greater ad...

View article
1 … 985 986 987 988 989 … 1,702