What's next for Web, TV, mobile, and in-game advertising? Read More...
View articleVC Blogger Fred Wilson, who recently joined the FM Publishing network, reveals details of a sponsorship deal with digital music technology company Son...
View articleeBay and a group of other investors (Omidyar Network, Draper Fisher Jurvetson, Esther Dyson, Allen & Company, and Senator Bill Bradley) have bough...
View articleeBay is a tough one to compete with, but an easy target Read More
View articleThe clock may have just started ticking for Google in its click fraud lawsuits Read More...
View articleThe Word of Mouth Marketing Association (WOMMA) plans to hold a weekly teleconference series to educate marketers on topics like blogs, ethics and vir...
View articleSEM firms engage in "drafting" practices to put their client’s brands up against other brands in search results, but not all agree the practices are e...
View articlePaid local search ad spending is set to double this year and climb to $4 billion by 2010, according to a new report from Borrell Associates, which pre...
View articleUPDATE: One legal analyst says the proposed settlement may be the best possible outcome for both sides. Read More...
View articleWith information everywhere, becoming a trusted advisor is a critical step to gaining market share -- and share of wallet. Read More...
View articleViral videos aren't the only way to capture user attention. Providing utility works, too. Read More...
View articleHow broadcast TV can leverage file sharing to avoid the mistakes of the past -- and to save its business model. Read More...
View articleFIM hires president and chief strategy officer from within; PubSub CEO departs; Optiem hires three. Read More...
View articleThinking about search cause rather than an effect can be very liberating. Read More...
View articleWe're curious about Microsoft's "Ads Everywhere" (named that by us, not by them) initiative, which includes Windows Live, Windows Live Expo , Xbox Liv...
View articleVWFeatures.com dovetails nicely with Volkswagen's current "German engineering in da house" TV spots for the GTI Read More...
View articleAs rumored, Google bought Writely . As John Battelle so, uh, rightly points out , Mountain View is head-to-head with Redmond, from demographic site ta...
View articleUK satellite broadcaster BSkyB is behind a fantastic viral video that recreates, with real live actors, the Simpsons introductory montage, according t...
View articleSex is not a necessary ingredient for a winning viral Read More...
View articleFirst, they play favorites with the smoking ban , now this Read More...
View articleUnlike some other citizen/consumer generated media* sites out there, BackFence.com seems aimed at an older demo, and it's got more of a homeTOWN feel ...
View articleA bias against outsourcing, combined with overburdened IT staff, needlessly hinders effecting e-mail communications strategies. Read More...
View articleBunim-Murray Productions are going mobile with their new M Theory division. Read More...
View articleMicrosoft has been talking up MSN adCenter's demographic targeting features, but it's no longer the only major search company to let marketers reach a...
View articleAn Advertising.com survey of online publishers reveals expectations that more brand-focused advertisers will come online. This will require greater ad...
View articleThe company promotes two to replace departed CEO and President Don Scales, who left the company over "strategic differences." Read More...
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