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View articleAIM names Kevin Noonan successor to departing executive director Ben Isaacson; Jumpstart Digital Marketing hires Skip Esch as director of sales and st...
View articleWireframes: why you need one, how to build one, and, once and for all, why a wireframe is not a storyboard. Read More...
View articleMedia buyers and seller talk about what they seek from each other (and you thought Venus and Mars was bad enough). Read More...
View articleRepresenting 90 percent of automotive retailers in North America, Reynolds and Reynolds brings its lengthy roster of automotive retailers to Yahoo! Au...
View articleRich media email: skating on thin ice? Here’s how the Rangers scored. Read More...
View articleTwo recent studies about how consumers judge Web sites' informationsuggest that we do judge sites by their design covers. Read More...
View articleWhile most households will own a high-definition-capable television set by 2008, not even half will actually be using the service. Read More...
View articleAKQA wins contract for Smithsonian site redesign; Alexander & Tom builds a digital marketing program for Pinnacle Golf; Agency.com namedagency of reco...
View articleAd killers and pop-up zappers are gaining in popularity. Are they killing your ads? Read More...
View articleCould blogging be a communications strategy for your business? And what on earth is a 'wiki'? Read More...
View articleUPDATE: Proctor & Gamble launches an online-offline marketing group to push its brands to influential teens. Read More...
View articleBroadband, particularly DSL, is expected to capture a significant amount of Chinese Internet users, satisfying governmental target rates of adoption. ...
View articleNeither exuberant nor irrational. Those who weathered the online ad slump talk tactics for the present and the future. Read More...
View articleIAB names a new agency of record for its ongoing interactive branding campaign; SF Interactive promotes several execs from within; DraftDigital comple...
View articleThe effort seeks to woo CPG advertisers with wider distribution of the firm's coupons. Read More...
View articleRemember good, old fashioned customer service? Handle it with email -- with three proven methods. Read More...
View articleUncovery: the steps to knowing whatyou don't know (but need to) about your business. Read More...
View articleOn the first day of Christmas, my merchant gave to me... incentives! Read More...
View articleTwo state legislators say they want to adapt telemarketing laws to the Internet. Read More...
View articleStudies are showing that response rates are growing. Read More...
View articleDoubleClick enters an agreement with Universal McCann; Carat launches campaigns for two clients; CoolerEmail adds clients to roster. Read More...
View articleMore work, less money. Why would traditional agencies want online advertising to work? Read More...
View articleThe two competitors square off with dueling press releases, with this week being Microsoft'sturn to shine -- and dish dirt. Read More...
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