24/7 Media Inc., moving to bolster itsdirect marketing operations, acquired ConsumerNet, a provider of opt-ine-mail marketing solutions, for $52 milli...
View articleNearly one out of every three Internet users are making online purchases, and they are sticking to familiar, inexpensive items, according to a study b...
View articleSean thinks it's time for traditional ad agencies to get nervous. It's not what you can see - it's the stealth bomber called "interactive" slipping un...
View articleE-commerce portal WelcomeTo Search Engine Inc.launched Xpress Coupons, a system for coupon-enabling banner ads. Read More...
View articleTargeted interactive recruiting services provider CareerBuilder Inc. signed a deal tobecome a premier advertiser across the Lycos network of sites. Re...
View articleSkyline Network Technologies introduced its SpinBox II Content and Ad Managementsolution, an enhanced version of its plug-and-play hardware/software s...
View articleRespond.com named Lot21 as its interactive AOR for creativedevelopment, media planning and online branding. Read More...
View articleIf we want to realize the commercial possibilities of the web, we have to rescue it from "information uber alles" Infocrats. You don't need more infor...
View articleGerman online marketing company 1&1 AG & Co. acquiredNetAd SA, a Norwegian Internet advertisingfirm, to expand its European online advertising network...
View articleEveryone on the web these days is publicity mad. PBS (called the Petroleum Broadcasting System in the 1970s, when all the big sponsors were oil compan...
View articleAsia/Pacific manufacturers will supply more than 20 percent of the world's manufactured goods via global Internet-based supplier and buyer procurement...
View articleCursor technology company Comet Systems launched CometZone, a site that provides Web userswith free tools to transform the "arrow" cursor on their Web...
View articleDoubleClick Inc. formed a strategicalliance with e-business marketing company Mediaplex Inc. "to bridge the gap betweennon-personally identifiable onl...
View articleAdministrators are opening their wallets and throwing money at the Internet security market. Spending on products such as firewalls and vulnerability ...
View articleWe pump out a lot of information about product features and benefits on the web, but how much - or how little - do we use emotional appeals to help cu...
View articleThe number of US households using PC banking applications is expected to more than triple in the next five years, from 7 million at the end of 1998 to...
View articleStartup online ad tracking service AdRelevance signed beta customers thatinclude McCann/Anderson & Lembke, OgilvyOne, Deutsche, TeamOne, Dahlin SmithW...
View articleClickZ Forum members got a primer on e-commerce marketing strategy based on parallels between today's e-commerce environment and the early days of the...
View articleWeb marketing solutions provider AdKnowledge launched a new servicecalled eAnalytics, combining new data mining tools with the company'sexisting audie...
View articleOnline revenues among the direct marketing industry will outpace the rest of the Web, growing by 150 percent from 1999 to 2000, according to a collabo...
View articleHere are the Top 50 Digital Media Web sites and properties for the month of May 1999 ranked by unique audience according to Media Metrix. These rankin...
View articlePermission e-mail marketing service YesMail.com added MapQuest, EarthWeb and Cybergold to its member network. Read More...
View articleInteractive Pictures Corp., a provider ofimmersive imaging for the Internet, has been selected by TicketmasterOnline-CitySearch to deliver IPIX images...
View articleModem Media.Poppe Tyson was selectedto plan, execute and manage a new online marketing program for ft.com, the Web site of the Financial Times ofLondo...
View articleCustomers are two-timing us! Worse yet, they're giving permission to just about anyone who comes knocking. Want to ignite that passion and feel the he...
View articleVideoYellowPagesUSA.com, a division of infoUSA, said that due to "theoverwhelming success" of its test marketing in Omaha, it has decided toexpand its...
View articleMedical and health information site adam.com signed to outsource its ad sales tothe 24/7 Media Network, in the health channel. Read More...
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