It's Time For Companies To Wise Up
Marketing

It's Time For Companies To Wise Up

15y Jake Langwith

It's Time For Companies To Wise Up

If you think that applicants you see are only interviewing with you, then you are in cloud cuckoo land. Read More...

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Despite NYSE #FAIL, MasterCard Check-Ins Look Like A Hit
Financial Services

Despite NYSE #FAIL, MasterCard Check-Ins Look Like A Hit

15y Christopher Heine

Despite NYSE #FAIL, MasterCard Check-Ins Look Like...

Credit brand suffers a glitch in a location-based promotion involving Yankee Stadium seats. Read More...

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The Instant Curated E-Newsletter That Your Prospects Will Love
Marketing

The Instant Curated E-Newsletter That Your Prospects Will Love

15y Brian Massey

The Instant Curated E-Newsletter That Your Prospec...

Four steps to an easy way to stay in front of your audience and take the place in their mind as the thought leader in your space. Read More...

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Rules to Live By When Implementing Behavioral Targeting Tactics
Data insights

Rules to Live By When Implementing Behavioral Targeting Tactics

15y Amy Manus

Rules to Live By When Implementing Behavioral Targ...

Five things to consider before launching, expanding, or testing elements of behavioral targeting. Read More...

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Persuasion Marketing Tips From Susan Bratton
Conference Coverage

Persuasion Marketing Tips From Susan Bratton

15y Team ClickZ

Persuasion Marketing Tips From Susan Bratton

A Q&A with SES San Francisco's keynote speaker. Read More...

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Linked Latinos
Marketing

Linked Latinos

15y Gustavo Razzetti

Linked Latinos

The search for Latinos on LinkedIn and the Latino nature of groups. Read More

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Questions for Scott Howe, New CEO of Acxiom
Marketing

Questions for Scott Howe, New CEO of Acxiom

15y Zachary Rodgers

Questions for Scott Howe, New CEO of Acxiom

How 42-year-old data giant plans to expand in digital. Read More...

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Gambling on Global: Which Is the Big Blind?
Conference Coverage

Gambling on Global: Which Is the Big Blind?

15y Maura Ginty

Gambling on Global: Which Is the Big Blind?

Trade-offs to consider when translating content for global search marketing programs. Read More...

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7 Radical Disruptions to Business
Marketing

7 Radical Disruptions to Business

15y Sean Carton

7 Radical Disruptions to Business

Trends that rocked business as we know it. Read More

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Dynamic Content Customization for Marketers: A Primer
Marketing

Dynamic Content Customization for Marketers: A Primer

15y Julie Batten

Dynamic Content Customization for Marketers: A Pri...

Approaches and advantages to increasing customer relevancy on your website. Read More...

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Stella Artois, Saks Fifth Pick VML for Digital
Marketing

Stella Artois, Saks Fifth Pick VML for Digital

15y Christopher Heine

Stella Artois, Saks Fifth Pick VML for Digital

Agency confirms it has landed AB Inbev brand. Read More...

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Contents Under Pressure: The New Approach to Creative
Marketing

Contents Under Pressure: The New Approach to Creative

15y Gary Stein

Contents Under Pressure: The New Approach to Creat...

We must change the language we use to describe the stuff-we-make. Read More...

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MRM's Marc Landsberg Gives Up CEO Job, Replaced by Bill Kolb
Marketing

MRM's Marc Landsberg Gives Up CEO Job, Replaced by Bill Kolb

15y Zachary Rodgers

MRM's Marc Landsberg Gives Up CEO Job, Replaced by...

Landsberg will focus on corporate development and acquisitions for McCann Worldgroup. Read More...

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Antony Young Named CEO of Mindshare N.A.; New Blood at MediaSmith NY
Marketing

Antony Young Named CEO of Mindshare N.A.; New Blood at MediaSmith NY

15y ClickZ News Staff

Antony Young Named CEO of Mindshare N.A.; New Bloo...

Young takes reins from Phil Cowdell, who was appointed chairman. Read More...

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Coca-Cola to Expand Spotify Integration
CPG

Coca-Cola to Expand Spotify Integration

15y Jack Marshall

Coca-Cola to Expand Spotify Integration

Multi-month campaigns to feature exclusive content. Read More...

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DOJ Asks Google for More Information on AdMeld Buy
Data insights

DOJ Asks Google for More Information on AdMeld Buy

15y Kate Kaye

DOJ Asks Google for More Information on AdMeld Buy

Google said it isn't surprised by the request. Read More...

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3 Tips To Leverage Ratings and Reviews
Local

3 Tips To Leverage Ratings and Reviews

15y Gregg Stewart

3 Tips To Leverage Ratings and Reviews

And why Google Place deserves your immediate attention. Read More...

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Data Geek or Creative Genius?
Marketing

Data Geek or Creative Genius?

15y Aaron Kahlow

Data Geek or Creative Genius?

Understand the big picture, unify your team, and talk to all elements, and soon you'll be the senior VP of marketing. Read More...

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Why Content Curation Should Be at the Heart of Every Social Experience
Asia

Why Content Curation Should Be at the Heart of Every Social Experience

15y Vincent Teo

Why Content Curation Should Be at the Heart of Eve...

Consider these two ways that content curation can facilitate brands to engage with consumers. Read More...

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One Fish, Two Fish* or Why Social Media Is Not a Complete Answer
Marketing

One Fish, Two Fish* or Why Social Media Is Not a Complete Answer

15y Robin Neifield

One Fish, Two Fish* or Why Social Media Is Not a C...

Fishing in the social media watering hole? Here's some food for thought. Read More...

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The Evolving World of Audience Targeting
Data insights

The Evolving World of Audience Targeting

15y Rob Graham

The Evolving World of Audience Targeting

New ways to reach the right person with the right message at the right time for the right price. Read More...

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Is Asia Ready for the Coming Data Revolution?
Asia

Is Asia Ready for the Coming Data Revolution?

15y Matt Harty

Is Asia Ready for the Coming Data Revolution?

Data is reshaping online marketing; here's how. Read More...

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New DDB CEO Hints at 'Ground Up' Digital Strategy
Marketing

New DDB CEO Hints at 'Ground Up' Digital Strategy

15y Christopher Heine

New DDB CEO Hints at 'Ground Up' Digital Strategy

Peter McGuinness talks marketing and wraps up Gotham run. Read More...

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NJ Gov Christie Pushes Agenda in Campaign-Style Videos
Marketing

NJ Gov Christie Pushes Agenda in Campaign-Style Videos

15y Kate Kaye

NJ Gov Christie Pushes Agenda in Campaign-Style Vi...

Use of produced videos to communicate his reform agenda is rare for an elected official. Read More...

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Toyota Donates 100 Cars on Facebook
Automotive

Toyota Donates 100 Cars on Facebook

15y Christopher Heine

Toyota Donates 100 Cars on Facebook

One vehicle per day goes to a nonprofit. Read More

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Health and Beauty Buyers Search for Deals - and Require Extra Pampering
Marketing

Health and Beauty Buyers Search for Deals - and Require Extra Pampering

15y Pashmeena Hilal

Health and Beauty Buyers Search for Deals - and Re...

Takeaways for marketers. Read More...

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What Do Latin Americans Want?
Marketing

What Do Latin Americans Want?

15y Giovanni Rodriguez

What Do Latin Americans Want?

Both Republicans and Democrats are asking. But the answers they get could help all marketers, inside and outside the political world. Read More...

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