Waiting for Broadband
Marketing

Waiting for Broadband

25y Gerry McGovern

Waiting for Broadband

On the surface, broadband use is undergoing healthy growth. But the broadband industry is in turmoil. And the average household isn't about to fork ou...

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New Peripherals Thrive in PC Downturn
Audience

New Peripherals Thrive in PC Downturn

25y Michael Pastore

New Peripherals Thrive in PC Downturn

PC sales have had a bad year, but sales of peripherals -- the removable memory, CD drives, LCD monitors and other new toys computer users increasingly...

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Whatsinaname.com
Marketing

Whatsinaname.com

25y Blake Rohrbacher

Whatsinaname.com

The question Shakespeare asked is still a good one. It is also increasingly important due to the shortage of available domain names. So here are some ...

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The Theory Trap
Marketing

The Theory Trap

25y Chris Yeh

The Theory Trap

A theorist believes that the world works based on a set of rules, that you can read those rules in a book or an article, and that you can use those ru...

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As Hosting Evolves, Services Can Reign Supreme
Audience

As Hosting Evolves, Services Can Reign Supreme

25y Michael Pastore

As Hosting Evolves, Services Can Reign Supreme

U.S. companies can save in the neighborhood of $6 to $12 million over three years by outsourcing their hosting responsibilities, according to Jupiter ...

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ISPs Trying to Stay in the Broadband Game
Data insights

ISPs Trying to Stay in the Broadband Game

25y Michael Pastore

ISPs Trying to Stay in the Broadband Game

Pure-play ISPs are going to have an uphill battle competing with incumbent telecommunications and cable providers in the residential broadband market,...

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Learning From JetBlue to Stay Out of the Red
Marketing

Learning From JetBlue to Stay Out of the Red

25y Sean Carton

Learning From JetBlue to Stay Out of the Red

As the Web matures and goes through its growing pains, we're all suffering many of the same problems that the airline industry's been going through. A...

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Global Companies Lead B2B Charge
Marketing

Global Companies Lead B2B Charge

25y Michael Pastore

Global Companies Lead B2B Charge

Before you jump on the B2B wagon, here's a reality check for you: Nearly half of all businesses use "traditional" methods when conducting business. An...

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Banks Hold The Key To Online Trust
Marketing

Banks Hold The Key To Online Trust

25y Michael Pastore

Banks Hold The Key To Online Trust

Online consumers looking to move their shopping and finances online have two choices: They can try to remember an increasing amount of user names, pas...

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Another Channel, Another Challenge
Marketing

Another Channel, Another Challenge

25y Martin Lindstrom

Another Channel, Another Challenge

Just as the whole world was thinking "WAP," the honors have gone to SMS. But the really interesting issue for the world's marketers is that of buildin...

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Back-to-School Shopping a Lesson in E-Commerce
Audience

Back-to-School Shopping a Lesson in E-Commerce

25y Michael Pastore

Back-to-School Shopping a Lesson in E-Commerce

The weeks leading up to the start of school have long been a roaring time for retailers, but as the annual school supply and apparel festivities move ...

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A Note From the Managing Editor
Marketing

A Note From the Managing Editor

25y Vahe Habeshian

A Note From the Managing Editor

Notice anything different? ClickZ.com took up residence ona new server today, and we couldn't resist making a fewtweaks and updates to the site. Read ...

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Make the Time to Save Your Affiliates
Marketing

Make the Time to Save Your Affiliates

25y Shawn Collins

Make the Time to Save Your Affiliates

Are affiliate managers planning to fail or just failing toplan? Find out why some simple time management tips cantranslate into a lot of longevity for...

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Demand for Broadband Exists at the Right Price
Data insights

Demand for Broadband Exists at the Right Price

25y Michael Pastore

Demand for Broadband Exists at the Right Price

One-third of U.S. households currently subscribing to dial-up Internet service are interested in upgrading to broadband service in the next 12 months,...

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Charity Begins at Work
Marketing

Charity Begins at Work

25y Peter Kaufman

Charity Begins at Work

Everyone in our industry is concerned about belt tightening, layoffs, and downtime. Why not use some of that time to volunteer your talents to an orga...

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Can Copywriters Write Newsletters?
Email

Can Copywriters Write Newsletters?

25y Nick Usborne

Can Copywriters Write Newsletters?

Is a copywriter, in the traditional, offline sense of the word, the individual best qualified to write a good online newsletter? What exactly is a cop...

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What's New Out There?
Marketing

What's New Out There?

25y Jeremy Lockhorn

What's New Out There?

He's avoided the good-old "overview of what's new" topic, thinking it might seem a cop-out. Well, he does have a few other topics in mind, but most of...

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Stick to Profits, Not Traffic
Marketing

Stick to Profits, Not Traffic

25y Chris Yeh

Stick to Profits, Not Traffic

You'd figure that if you were in Amsterdam, your attention would be on other things, but Chris says that he couldn't help but be struck by the paralle...

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Employers Step Up Internet Monitoring Efforts
Audience

Employers Step Up Internet Monitoring Efforts

25y Michael Pastore

Employers Step Up Internet Monitoring Efforts

More than 60 percent of employers surveyed in the 2001 Electronic Policies and Practices Survey exercise their legal right to monitor employees' e-mai...

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Balancing Branding With Intrusiveness
Marketing

Balancing Branding With Intrusiveness

25y Jeffrey Graham

Balancing Branding With Intrusiveness

For years, advertisers have been complaining that plain- vanilla banner ads are too easy to ignore. But as new, more intrusive ad units become more an...

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Conferencing Market Gets Lift from Net
Marketing

Conferencing Market Gets Lift from Net

25y Michael Pastore

Conferencing Market Gets Lift from Net

It's a throwback to the days when you could safely predict that any Internet-related technology would see explosive revenue growth within a few years,...

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T-Commerce: The Net/Teen/Consumer Equation
Marketing

T-Commerce: The Net/Teen/Consumer Equation

25y Martin Lindstrom

T-Commerce: The Net/Teen/Consumer Equation

The fastest growing of market segments, which also happens to be the largest online audience segment, the quickest-learning online segment, and the se...

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Small Business Embraces Net, Shuns E-Commerce
Marketing

Small Business Embraces Net, Shuns E-Commerce

25y Michael Pastore

Small Business Embraces Net, Shuns E-Commerce

Almost three-quarters of small businesses with PCs are now on the Internet, according to IDC, up from about two-thirds just a year ago. But the e-comm...

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Figuring Out the Customer-Support Dilemma
Marketing

Figuring Out the Customer-Support Dilemma

25y Philip Say

Figuring Out the Customer-Support Dilemma

Every company understands the competitive value of superior customer service, but many underestimate the level of effort and resources required to kee...

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Business Banking Taking to the Net
Marketing

Business Banking Taking to the Net

25y Michael Pastore

Business Banking Taking to the Net

The number of financial institutions using online business banking is expected to more than double within one year and more than triple by 2003, accor...

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Slow and Steady Wins the Race
Marketing

Slow and Steady Wins the Race

25y Greg Sherwin and Emily Avila

Slow and Steady Wins the Race

Behind all the pessimistic headlines, there's actually a lot of good news. The competitive landscape is much more rational. Talented employees are in ...

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Super Affiliate Case Study: $600,000 in Six Weeks
Marketing

Super Affiliate Case Study: $600,000 in Six Weeks

25y Declan Dunn

Super Affiliate Case Study: $600,000 in Six Weeks

Two types of companies exist online: those that test -- and those that lose money. The big challenge with affiliate programs is to find out what works...

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