AOL Seeks New Ways to Integrate Brands with AIM
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AOL Seeks New Ways to Integrate Brands with AIM

16y Christopher Heine

AOL Seeks New Ways to Integrate Brands with AIM

Leaked product demo shows possible new branding opportunities. Read More...

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Smartphone Users Are Gobbling Up Mobile Content
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Smartphone Users Are Gobbling Up Mobile Content

16y Zachary Rodgers

Smartphone Users Are Gobbling Up Mobile Content

A new mobile Internet use report reveals a surging consumer appetite for content on handheld devices Read More...

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NJ Gay Marriage Group Runs Web Ads Before Tomorrow's Vote on Issue
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NJ Gay Marriage Group Runs Web Ads Before Tomorrow's Vote on Issue

16y Kate Kaye

NJ Gay Marriage Group Runs Web Ads Before Tomorrow...

It's crunch time for opponents and supporters of gay marriage in New Jersey Read More...

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Studies: Germans Say 'Ja' to E-mail, Holiday Deliverability Tanks On Record Volume
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Studies: Germans Say 'Ja' to E-mail, Holiday Deliverability Tanks On Record...

16y Christopher Heine

Studies: Germans Say 'Ja' to E-mail, Holiday Deliv...

Germans are more likely to open and click on e-mails than recipients in the U.S. and U.K. Read More...

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EyeWonder Ad Nixed For Violating Facebook Connect Rules
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EyeWonder Ad Nixed For Violating Facebook Connect Rules

16y Ken Liebeskind

EyeWonder Ad Nixed For Violating Facebook Connect ...

Ad for a "Fight Club" Blue-Ray DVD ran afoul of Facebook's ad regulations by displaying user content within banner space. Read More...

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Tremor Unveils New Video Ad Formats
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Tremor Unveils New Video Ad Formats

16y Douglas Quenqua

Tremor Unveils New Video Ad Formats

Six new and revamped units seek to boost user engagement with video advertising. Read More...

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Google Nexus One Roundup
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Google Nexus One Roundup

16y Zachary Rodgers

Google Nexus One Roundup

With the official launch of Google's Nexus One, the worst kept secret in the tech space, everyone's weighing in on this evolution of the smartphone ma...

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Political Camps Already Thinking About Midterm Election Ads Online
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Political Camps Already Thinking About Midterm Election Ads Online

16y Kate Kaye

Political Camps Already Thinking About Midterm Ele...

Believe it or not, inquiries about online advertising from 2010 election campaigns are already trickling in Read More...

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Huffington Post Ad Ops Hire Is Key to Revenue Growth
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Huffington Post Ad Ops Hire Is Key to Revenue Growth

16y Kate Kaye

Huffington Post Ad Ops Hire Is Key to Revenue Grow...

Among four high profile ad division hires, the company adds a new director of sales operations, responsible for honing its ad delivery and targeting s...

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Apple Buys Mobile Ad Net Quattro
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Apple Buys Mobile Ad Net Quattro

16y Zachary Rodgers

Apple Buys Mobile Ad Net Quattro

Deal is Apple's first big foray into the ad marketplace. Read More...

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In Wake of '09 Data Mergers, Hyper-Targeting to Take Shape in 2010
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In Wake of '09 Data Mergers, Hyper-Targeting to Take Shape in 2010

16y Christopher Heine

In Wake of '09 Data Mergers, Hyper-Targeting to Ta...

Ramifications of Omnicom, Nielsen, WPP deals should come into focus this year. Read More...

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Catch Up on ClickZ's Year-End Coverage
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Catch Up on ClickZ's Year-End Coverage

16y Zachary Rodgers

Catch Up on ClickZ's Year-End Coverage

If you're anything like us, you've been neglecting your usual news diet over the last couple weeks Read More...

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GroupM's Rob Norman Ascends to North America CEO
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GroupM's Rob Norman Ascends to North America CEO

16y Zachary Rodgers

GroupM's Rob Norman Ascends to North America CEO

Interactive vet replaces Marc Goldstein, who leaves after three years. Read More...

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ComScore and Flurry Join for Enhanced Mobile App Metrics
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ComScore and Flurry Join for Enhanced Mobile App Metrics

16y Jack Marshall

ComScore and Flurry Join for Enhanced Mobile App M...

ComScore partners with mobile app analytics firm Flurry to offer more detailed mobile app audience metrics. Read More...

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Quantcast Funding Will Support New Ad Product
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Quantcast Funding Will Support New Ad Product

16y Zachary Rodgers

Quantcast Funding Will Support New Ad Product

Cash infusion will support fledgling Quantcast Media Program, as well as new staff hires and tech development. Read More...

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2010 Will Be a Decisive Year for Ad Privacy and Regulation
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2010 Will Be a Decisive Year for Ad Privacy and Regulation

16y Jack Marshall

2010 Will Be a Decisive Year for Ad Privacy and Re...

The legal debate about behavioral targeting is likely to come to a head in the new year, both in the U.S. and Europe. Read More...

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Some NAI Members Don't Fully Comply With Behavioral Targeting Standards
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Some NAI Members Don't Fully Comply With Behavioral Targeting Standards

16y Douglas Quenqua

Some NAI Members Don't Fully Comply With Behaviora...

The trade group found that 10 out of 35 members needed to shore up disclosures to consumers. Read More...

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Mobile Looks to Mature as a Creative Discipline Next Year
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Mobile Looks to Mature as a Creative Discipline Next Year

16y Christopher Heine

Mobile Looks to Mature as a Creative Discipline Ne...

Apps hype should settle down as marketers refine the art of SMS campaigns. Read More...

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Automated Tools Help Hidden City Games Join Display Ad Club
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Automated Tools Help Hidden City Games Join Display Ad Club

16y Fred Aun

Automated Tools Help Hidden City Games Join Displa...

Game publisher uses AdReady platform to drive awareness and traffic to virtual world Bella Sara. Read More...

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Haagen-Dazs Re-Ups Social Cause Campaign for Honey Bees, Again
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Haagen-Dazs Re-Ups Social Cause Campaign for Honey Bees, Again

16y Kate Kaye

Haagen-Dazs Re-Ups Social Cause Campaign for Honey...

After renewing a 2009 effort in November, the ice cream brand pulled together leftover budget for what's become a successful social media initiative t...

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2009 Ends, Hard Times Continue for Consumer Electronics Brands
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2009 Ends, Hard Times Continue for Consumer Electronics Brands

16y Zachary Rodgers

2009 Ends, Hard Times Continue for Consumer Electr...

As the year winds down, the sellers of smart phones and LCD screens still cower in the bottom of the funnel. Read More...

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Google/AdMob Investigation: The Juicier Bits
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Google/AdMob Investigation: The Juicier Bits

16y Kate Kaye

Google/AdMob Investigation: The Juicier Bits

Consumer and privacy advocates don't want the Google/AdMob deal to go through Read More...

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NHL Goes Into Overtime for New Year's Classic Sponsors
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NHL Goes Into Overtime for New Year's Classic Sponsors

16y Kate Kaye

NHL Goes Into Overtime for New Year's Classic Spon...

Custom online integrations for Winter Classic sponsors like Bridgestone and Verizon Wireless, and a new U.S. Army video series exemplify how NHL is wo...

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11 Top News Articles on ClickZ in 2009
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11 Top News Articles on ClickZ in 2009

16y ClickZ News Staff

11 Top News Articles on ClickZ in 2009

To stay on top of the latest trends in online marketing means reporting and analyzing an assortment of topics -- from ad networks to social networks R...

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11 Most Popular Experts' Columns of 2009 on ClickZ
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11 Most Popular Experts' Columns of 2009 on ClickZ

16y ClickZ News Staff

11 Most Popular Experts' Columns of 2009 on ClickZ

Twitter, Facebook, and other social networks commanded the attention of ClickZ readers in 2009 Read More...

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AutoWeek Credits Success of First iPhone App to Mobile Campaign
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AutoWeek Credits Success of First iPhone App to Mobile Campaign

16y Douglas Quenqua

AutoWeek Credits Success of First iPhone App to Mo...

Mobile ad buy in the U.S. and overseas gives magazine brand's app a needed bump. Read More...

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Home Decor Brand Offers 'Fans' $1 for Every Facebook Referral
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Home Decor Brand Offers 'Fans' $1 for Every Facebook Referral

16y Christopher Heine

Home Decor Brand Offers 'Fans' $1 for Every Facebo...

Low-risk but intriguing campaign will run until users collectively hit $1,000. Read More...

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