First Can Spam Suit Filed
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First Can Spam Suit Filed

22y rumo

First Can Spam Suit Filed

BobVila.com comes under fire in the first lawsuit filed under the federal anti-spam law. Read More...

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Busy Week For Mamma.com
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Busy Week For Mamma.com

22y Janis Mara

Busy Week For Mamma.com

What with stock fluctuation, an acquisition and the launch of new tools, meta-search engine Mamma.com has had quite a week. Read More...

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Execs & Accounts for March 5, 2004
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Execs & Accounts for March 5, 2004

22y Zachary Rodgers

Execs & Accounts for March 5, 2004

Ciceron names a director of business development; Optimost adds three to client roster; iProspect relocates to larger offices. Read More...

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Ask Jeeves Explains Dropping Paid Inclusion
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Ask Jeeves Explains Dropping Paid Inclusion

22y Pamela Parker

Ask Jeeves Explains Dropping Paid Inclusion

The company discontinues its program just as Yahoo! expands its own. Read More...

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Ask Jeeves Makes $343 Million Acquisition
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Ask Jeeves Makes $343 Million Acquisition

22y Zachary Rodgers

Ask Jeeves Makes $343 Million Acquisition

UPDATE: In a huge deal, the second-tier search engine buys privately held Interactive Search Holdings, owner of iWon and Excite. Read More...

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Beyond Pop-Ups
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Beyond Pop-Ups

22y Tessa Wegert

Beyond Pop-Ups

Internet advertising is constantly evolving. New formats and technologies crop up all the time. So why are advertisers still so fixated on using pop-u...

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Experian Picks Up CheetahMail
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Experian Picks Up CheetahMail

22y Zachary Rodgers

Experian Picks Up CheetahMail

Two years after acquiring Exactis from 24/7, Experian adds to its e-mail holdings again. Read More...

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Less is More: Tacoda Debuts Bare-Bones Version
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Less is More: Tacoda Debuts Bare-Bones Version

22y Janis Mara

Less is More: Tacoda Debuts Bare-Bones Version

The company, which helps publishers learn about their readers to better sell ads, rolls out a starter version of its audience targeting system. Read M...

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Industry Players Predict Search's Future
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Industry Players Predict Search's Future

22y Janis Mara

Industry Players Predict Search's Future

Speakers in a roundtable discussion at the Search Engine Strategies conference share a wide -- and sometimes wild -- variety of ideas about what's in ...

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Execs and Accounts for March 3, 2004
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Execs and Accounts for March 3, 2004

22y Zachary Rodgers

Execs and Accounts for March 3, 2004

Carat launches new projects; Big publishers sign on for Unicast's format; and icrossing hires veteran. Read More...

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Bits and Bytes for March 2, 2004
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Bits and Bytes for March 2, 2004

22y Zachary Rodgers

Bits and Bytes for March 2, 2004

Local Search Add-on to ComScore's qSearch; Jupiter: SEM Investments Way Up in 2004; European SEM Alliance Launches. Read More...

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Pop-ups, May Ye Rest in Peace
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Pop-ups, May Ye Rest in Peace

22y James Hering

Pop-ups, May Ye Rest in Peace

It's time to bury pop-ups for good. Read More

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DoubleClick Acquires SmartPath
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DoubleClick Acquires SmartPath

22y Janis Mara

DoubleClick Acquires SmartPath

The online ad technology provider gets into the marketing resource management business. Read More...

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Sullivan: No One Will Win Search War
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Sullivan: No One Will Win Search War

22y Pamela Parker

Sullivan: No One Will Win Search War

The search guru paints a picture of search's future and calls for greater disclosure in paid inclusion. Read More...

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Yahoo!, Overture Debut New Paid Inclusion Program
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Yahoo!, Overture Debut New Paid Inclusion Program

22y Pamela Parker

Yahoo!, Overture Debut New Paid Inclusion Program

The portal consolidates its paid inclusion programs. Read More...

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24/7 Real Media Offers Search Analytics
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24/7 Real Media Offers Search Analytics

22y Janis Mara

24/7 Real Media Offers Search Analytics

The new tool analyzes campaigns on more than one search engine to show which keywords and engines perform best. Read More...

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Pay-Per-Click Debuts on SuperPages.com
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Pay-Per-Click Debuts on SuperPages.com

22y Janis Mara

Pay-Per-Click Debuts on SuperPages.com

Monday marks the launch of pay-per-click on Verizon's online yellow pages. Read More...

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Study: Interactive Marketing Gains Influence
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Study: Interactive Marketing Gains Influence

22y Janis Mara

Study: Interactive Marketing Gains Influence

Interactive marketing is gaining more influence over buying decisions and TV is losing its influence on awareness, a DoubleClick study finds. Read Mor...

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Marketing in the Age of Affinity
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Marketing in the Age of Affinity

22y Zachary Rodgers

Marketing in the Age of Affinity

Some social networking sites are looking past premium services and pure advertising to a model that introduces groups with shared affinities to brand ...

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CheckM8 Launches Ad Server
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CheckM8 Launches Ad Server

22y Zachary Rodgers

CheckM8 Launches Ad Server

The move marks the company's first foray into full-scale ad management. Read More...

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Execs & Accounts for March 1, 2004
Media

Execs & Accounts for March 1, 2004

22y Zachary Rodgers

Execs & Accounts for March 1, 2004

FindWhat.com hires three; Lee Mills goes to MEA Digital; Tacoda grabs first B-to-B client. Read More...

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24/7 Barely Beats Street, Raises Guidance
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24/7 Barely Beats Street, Raises Guidance

22y Janis Mara

24/7 Barely Beats Street, Raises Guidance

The marketing and technology firm outdid predictions and upped expectations. Read More...

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Execs & Accounts for February 27, 2004
Media

Execs & Accounts for February 27, 2004

22y Zachary Rodgers

Execs & Accounts for February 27, 2004

Smithsonian taps Real Magnet; Mark Nathanson launches a business development consultancy for agencies. Read More...

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Arbitron Drops Internet Radio Ratings
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Arbitron Drops Internet Radio Ratings

22y Pamela Parker

Arbitron Drops Internet Radio Ratings

Pioneering service didn't pay off. Read More

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Candidates' Web Campaigns Take Center Stage
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Candidates' Web Campaigns Take Center Stage

22y Janis Mara

Candidates' Web Campaigns Take Center Stage

Political candidates have learned to market themselves online. Read More...

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They Claim The Workings of The Web
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They Claim The Workings of The Web

22y Susan Kuchinskas

They Claim The Workings of The Web

Companies that claim to own bits and pieces of basic Web functionsare coming out of the woodwork -- and filing lawsuits. Read More...

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IndustryBrains Offers Paid Listings Ads Via RSS
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IndustryBrains Offers Paid Listings Ads Via RSS

22y Janis Mara

IndustryBrains Offers Paid Listings Ads Via RSS

The paid search company joins a growing list of online advertisers using the sizzling-hot RSS technology to deliver ads. Read More...

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