How to Stand Out From the E-commerce Crowd in China
Asia

How to Stand Out From the E-commerce Crowd in China

15y Francis Kwok

How to Stand Out From the E-commerce Crowd in Chin...

In contrast, online and offline retailers in Hong Kong and international brands have been smart about targeting customers. Read More...

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NBC's Chuck Todd: Obama Beating Romney in Digital
Marketing

NBC's Chuck Todd: Obama Beating Romney in Digital

15y Christopher Heine

NBC's Chuck Todd: Obama Beating Romney in Digital

Political analyst speaks with ClickZ about the web and this fall's election. Read More...

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Anything You Can Do, the Internet Can Do Better
Marketing

Anything You Can Do, the Internet Can Do Better

15y Sean Carton

Anything You Can Do, the Internet Can Do Better

Possibly the biggest revolution the Internet has wrought is that it's provided a way to separate information from the medium that carries it. Read Mor...

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Eating the Remarketing Elephant
Data insights

Eating the Remarketing Elephant

15y Chad Childress

Eating the Remarketing Elephant

Six tips for getting remarketing campaigns approved. Read More...

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Pinterest Affiliate Service Attracts Thousands
Marketing

Pinterest Affiliate Service Attracts Thousands

15y Kate Kaye

Pinterest Affiliate Service Attracts Thousands

Products from H&M and UGG - along with porn sites - get link love through people pinning products. Read More...

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Mobile Shopping Co Bee Media Buys Location Tech Firm
Marketing

Mobile Shopping Co Bee Media Buys Location Tech Firm

15y Anna Maria Virzi

Mobile Shopping Co Bee Media Buys Location Tech Fi...

Round up: Bee Media Buys Adcentricity; Moat gets investment. Read More...

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Man vs. Machine
Marketing

Man vs. Machine

15y McNeal Maddox

Man vs. Machine

Increasing online engagement through curated experiences. Read More

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Facebook Memes Embraced by 90-Year-Old Sports Brand
Marketing

Facebook Memes Embraced by 90-Year-Old Sports Brand

15y Lisa Lacy

Facebook Memes Embraced by 90-Year-Old Sports Bran...

Easton leans on social marketing to target high school athletes. Read More...

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42% of U.S. Consumers Use Social Media for Health Care Info [Survey]
Healthcare & Pharma

42% of U.S. Consumers Use Social Media for Health Care Info [Survey]

15y Search Engine Watch

42% of U.S. Consumers Use Social Media for Health ...

PWC study: Consumers say info on social networks would affect decisions to select physicians, hospitals. Read More...

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Digital Mad Man: Razorfish Co-founder Jeffery Dachis
Marketing

Digital Mad Man: Razorfish Co-founder Jeffery Dachis

15y Joan Voight

Digital Mad Man: Razorfish Co-founder Jeffery Dach...

The third in a series on the early days of dot-com boom days of digital agencies. Read More...

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Mitsubishi Creates 'Social Media Artifacts'
Automotive

Mitsubishi Creates 'Social Media Artifacts'

15y Susan Kuchinskas

Mitsubishi Creates 'Social Media Artifacts'

Auto brand hopes TV, online, and Facebook will drive foot traffic to dealers. Read More...

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The 6 Biggest Potholes of Marketing Automation
Automation

The 6 Biggest Potholes of Marketing Automation

15y Stacie Levy

The 6 Biggest Potholes of Marketing Automation

Don't let these common mistakes derail you from achieving automation and scale. Read More...

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How to Manage Online Reputation Across Asia
Asia

How to Manage Online Reputation Across Asia

15y Christian Arno

How to Manage Online Reputation Across Asia

Becoming a trusted brand in Asia is challenging, but not impossible. Here is where you can begin. Read More...

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Study: Motherhood Changes Rules for Marketing
Marketing

Study: Motherhood Changes Rules for Marketing

15y Anna Maria Virzi

Study: Motherhood Changes Rules for Marketing

BabyCenter-Nielsen research reveals how women - once they become moms - change their media consumption and shopping behaviors. Read More...

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Former Apple Exec Helps Foursquare With Ads
Local

Former Apple Exec Helps Foursquare With Ads

15y Christopher Heine

Former Apple Exec Helps Foursquare With Ads

Sales vet Steven Rosenblatt is working closely with geo-social app. Read More...

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$1 Billion Wasted
Marketing

$1 Billion Wasted

15y Gary Stein

$1 Billion Wasted

There will always be a never-ending supply of great ideas that exist in the world and the fact of the matter is you can't buy them all. Read More...

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Does Everyone Hate Banner Ads?
Data insights

Does Everyone Hate Banner Ads?

15y Amy Manus

Does Everyone Hate Banner Ads?

To change the perception of banner ads, many things must change - and the responsibility falls on more than just advertisers. Read More...

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House GOP Launches Social Media Contest
Marketing

House GOP Launches Social Media Contest

15y Kate Kaye

House GOP Launches Social Media Contest

Republicans have taken to buying Facebook ads to reach constituents and recently met with @ComcastCares. Read More...

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Miami Marlins Add Latin Flavor to Social Presence
Marketing

Miami Marlins Add Latin Flavor to Social Presence

15y Kate Kaye

Miami Marlins Add Latin Flavor to Social Presence

The team recently started a Tumblr to highlight "Miami Style" baseball. Read More...

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Why Age Segmentation Is Less Effective for Connected Consumers
Marketing

Why Age Segmentation Is Less Effective for Connected Consumers

15y Ghennipher Weeks

Why Age Segmentation Is Less Effective for Connect...

Marketers and advertisers have to think differently about how to produce rich and tailored experiences for connected consumers. Read More...

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The Art of Getting Referrals
Marketing

The Art of Getting Referrals

15y Alan Cutter

The Art of Getting Referrals

Why referrals are so important and what you can do to get them. Read More...

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Making the QR Code Work Harder for Your Advertising Dollars
Asia

Making the QR Code Work Harder for Your Advertising Dollars

15y Darren Yan

Making the QR Code Work Harder for Your Advertisin...

The increasing use of mobile codes signals a shift in advertisers' belief that today's mobile handsets can be a conduit to bring the benefits of the "...

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Internet Ad Revenue Totals $31B in 2011, Up 22%
Ad Industry Metrics

Internet Ad Revenue Totals $31B in 2011, Up 22%

15y Anna Maria Virzi

Internet Ad Revenue Totals $31B in 2011, Up 22%

IAB: Mobile advertising records fastest growth, going from $641 million in 2010 to $1.6 billion in 2011. Read More...

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How Social Media Can Accelerate the Buying Cycle
Data insights

How Social Media Can Accelerate the Buying Cycle

15y Andrea Fishman

How Social Media Can Accelerate the Buying Cycle

Social media may present challenges to your current model, but that may be just what you need to invigorate your media plan. Read More...

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Why Bother With Google+?
Marketing

Why Bother With Google+?

15y Robin Neifield

Why Bother With Google+?

Three+ reasons why your business should care about the social networking platform. Read More...

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Yelp: 5 Tips for Managing the Reputation of Your Firm
Marketing

Yelp: 5 Tips for Managing the Reputation of Your Firm

15y Kim Cabot

Yelp: 5 Tips for Managing the Reputation of Your F...

What doctors, lawyers, real estate agents, and other professionals need to know about the review site. Read More...

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Big Data - What Marketers Need to Know
Marketing

Big Data - What Marketers Need to Know

15y Brad Terrell

Big Data - What Marketers Need to Know

The fastest climbers on the big data learning curve represent the future of marketing. Are you prepared? Read More...

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